Join Hands In E-Commerce, "New Play" Of The Old Home Textile Design Competition

"Zhang Jian Cup", a prestigious old brand original design competition in China's textile industry, "Tmall", one of them.

The largest platform in the world; in today's "Internet +" era, what kind of sparks will they collide when they come together? 2015 the 7.1 Hall of China International Home Textiles and accessories (Qiu Dong) Fair will give you the answer.

In August 27th, the China Household Textile Industry Association and China Council for the promotion of international trade

The opening ceremony of the "Zhang Jian cup 2015 China international household textile products design competition" and the "Tmall's exclusive launching ceremony of the original design product of Zhang Jian Cup" were jointly held by the Frankfurt branch of the exhibition (Hongkong) Co., Ltd. and the Nantong Municipal People's government.

The main leaders of the ceremony included assistant to the president of the China Federation of textile industry, Xu Yingxin, executive vice president of the textile industry branch of the China Council for the promotion of international trade, Yang Zhaohua, President of China Household Textile Industry Association, Wang Ping, vice mayor of Nantong Municipal People's government, Wen Ting, senior general manager of Frankfurt (Hongkong) Exhibition Co., Ltd., as well as responsible persons from Tmall and events.

In his speech, Xu Yingxin said: "Zhang Jian Cup" has been grinding for ten years. From ten years of development, we can see that the competition is leading the improvement of the design level of the home textile industry.

Fashion has played an important role. Holding a competition is very meaningful.

At the same time, Yang Zhaohua expressed the affirmation of Zhang Jian cup on behalf of the Chinese Household Textile Industry Association: "the development of the competition has played a key role in the construction of the industry design ideas and the improvement of the design level.

The competition is more closely linked with the market. In the future, the competition will focus more on finding the joint point with the enterprise, and really contribute to improving the soft power of the enterprise.

At the same time, we will carry out more market exchanges, hoping that Zhang Jian cup can contribute to the development of industry, regional brand building and local economic construction.

Ushered in the 10th anniversary "Zhang Jian Cup", with 526 countries and regions from 13 countries and more than 5000 entries, the number of entries to create the most recent.

Wang Ping summed up four major innovations in the performance of this contest: first, to cooperate with the Internet platform; two, to hold the banner of "dancing China's home textile design" - the creation of guest dialogue activities; three, to have more brands, more countries, more new products, more judges, and more than 4 to improve the level of competition; four, it expanded external publicity.

After careful selection, the competition awarded 3 gold prize works, including 6 gold medals, 9 silver medals, 9 bronze prizes, 29 product design excellence awards, 3 Chinese textile brand product culture concept awards and 3 popular fashion awards for Chinese home textile brand products.

It is worth mentioning that the first cooperation between the contest and Tmall home textiles goes smoothly. "Zhang Jian Cup" home textile original design product will enter the exclusive debut of Tmall with the six themes of oriental elegance, European and American fashion, East West integration, pastoral style, simple leisure and modern fashion.

Tmall home textile specialized activities page and area, give Juhuasuan, top and other resources support, interact with consumers preheating, and at the beginning of August 27th zero.