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    Enter The Leading Enterprises Of South Of Jiangsu Textile And Garment Industry

    2015/9/10 15:57:00 26

    South Of Jiangsu Textile And Garment IndustryGarment IndustryClothing

      

    The seventeenth Jiangsu International Fashion Festival

    11 - 13 will be held at the Nanjing International Expo Center. The annual Jiangsu international garment Festival has become a brand exhibition of the national textile industry.

    Among them, South of Jiangsu textile and garment industry has shown some new bright spots to the middle and high-end development.

    Today Xiaobian takes you to see the leading clothing enterprises in South of Jiangsu's textile and garment industry.

    Statistics show that last year

    Jiangsu textile industry

    To achieve the main business revenue of 13766 billion yuan, the main business revenue in the first half of this year was 689 billion 600 million yuan, the total profit was 34 billion 900 million yuan, and the main business scale and efficiency level took the lead in the whole country.

    The two lead shows that Jiangsu's textile industrial restructuring and pformation and upgrading have achieved initial success, especially a large number of enterprises in South of Jiangsu and other places have played an important role.

    To maintain high and medium speed, pioneer enterprises are leading new growth.

    Hengli Group is the leading geese in the textile and garment industry of Jiangsu. With annual revenue of 163 billion 500 million yuan, it ranks ninety-sixth in the latest list of the top 500 Chinese enterprises, up 9 from the previous year, ranking the first in the national chemical fiber manufacturing industry.

    Hengli not only has a large scale, has the largest PTA production plant, the largest functional fiber production base, the largest weaving enterprise, but also focuses on technology research and development, and has set up an international R & D center in Germany, France, Italy and Japan. It has achieved the same scale growth and connotation enhancement. The main business revenue of the group is expected to exceed 180 billion yuan this year.

    Highlighting the independent brand and building a new pattern of pformation and development.

    The Datang Textile Group, headquartered in Zhangjiagang, pays attention to its own brand building, forming the "Datang Princess" home textile brand, "YAGE Shi man" and "Boeing card blue" clothing brand and "Datang people" three brand. "Datang Princess" has been named Jiangsu famous brand product and Jiangsu famous brand.

    Tang Ligang, chairman of the board, introduced the pformation of enterprises around 4 levels: one is the virtual operation mode, the other is to build "no production enterprises"; the other is to build a dumbbell style business mode; the three is to adhere to the concept of "cultural licensing"; and the four is to take the road of differentiation in the homogenization of competition.

    The new brand "auspicious Datang" and "hehe Datang" are steadily advancing, and will realize the integration of home textile and silk, porcelain, sofa, curtain, furniture, and so on, and build the development pattern of big home textiles and large household.

    "Better and better come out" to enhance the influence of the international market.

    South of Jiangsu textile and garment industry

    With a high degree of extroversion, facing the cyclical changes in the international market, enterprises adjust their strategies in time to grasp the initiative of the market, and shift from "big to big" to "good progress and excellent development".

    In the Suzhou, tin and Chang regions, the enterprises such as Hua Lida clothing, sunshine group, red bean group, cloud bat dress, Sheng Hong group, black peony and other enterprises improve the export proportion of their own brands, effectively integrate overseas market resources and design innovation resources, and strive to improve the quality of development.

    It is good to be glad that the companies such as bostin also rely on brand operation to set up overseas headquarters and greatly enhance the influence of Chinese brands on the international market.

    Relying on clusters to develop the whole industry chain, and create a new high-end mode of value.

    After more than 10 years of development, South of Jiangsu has sprung up a group of textile and garment industrial clusters with outstanding development momentum and outstanding performance, and has formed close cooperation and supporting all industrial chains, and has also developed a number of specialized specialized markets.

    The new business model enables enterprises to grasp the high-end links of the value chain.

    The development mode of Hai Lan home, a leader in China's men's wear industry, has attracted the attention of the industry. In the whole production and marketing process, Hai Lan's home has grasps the upstream product research and development, brand management and downstream supply chain management, marketing network management, outsourced garment production, pportation and distribution, and innovating the business collaboration process and value creation mode. "Production centered" turns to "service centered". The interaction between Hai Lan's home and a number of small and medium-sized enterprises has promoted the development of regional industrial chains and optimized the allocation of market resources.

    Cultivate brand awareness and gather new high-end and high-end advantages.

    Jiangsu has made the costume festival a platform for developing brands, cultivating brands and displaying brands, and has cultivated a number of independent brands.

    Headquartered in Changshu, aldun men's clothing has developed rapidly, leveraging its own business model innovation, and is also inseparable from the efforts of the fashion festival.

    Sunshine Group, Yalu holdings, Bosideng, Fasfi, Meng Lan group, AB group, Yihe shares and other South of Jiangsu enterprises have become the industry's "first enterprise" in their respective subdivision areas.

    Today, Jiangsu men's wear continues to maintain a leading position throughout the country, and new advantages such as women's wear, children's wear and professional wear have been gradually established.

    What is worth mentioning is that this year's "9.3" parade style, the new ceremonial dress of the three army honor guard and the military band has attracted much attention. All these garments are made up of the sunshine group and designed, manufactured and manufactured with the latest technology according to the highest standard of zero error. This also shows the brand awareness and agglomeration advantage of South of Jiangsu's textile and garment industry.

    Train outstanding young entrepreneurs and form new vitality of innovation and development.

    The innovation and development of South of Jiangsu's textile and garment industry is inseparable from the initiative of entrepreneurs, especially the rapid growth of a number of outstanding young entrepreneurs.

    For example, Gao Xiaodong, vice president of Bosideng, is committed to building menswear brand, leading the group to pform into "four seasons" and become a new leader of Chinese men's wear brand.

    During the Jiangsu international clothing festival, Bosideng will show new products in autumn and winter. It combines the latest achievements of the British version division team, and the consumer groups lock in elite groups aged 30 to 40.

    This year marks the end of the year 12th Five-Year. In the critical period of shifting economic growth, dynamic pformation and structural optimization, textile and garment industries in South of Jiangsu and other places are aiming at high-end, maintaining high and medium speed, and striving to promote and lead the province's textile and garment industry to a new level.


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