Clothing Zero Inventory Business: Good Tail Cargo Handling
China's clothing tail cargo market covers a wider range of commodities, and there are several types of garments including the tail cargo itself, not just limited to large brands.
Many developers, middlemen, wholesalers, etc. have found that the tail cargo market is profitable, and they have entered the tail cargo market, but the handling of tail cargo has become a big problem.
As a new business mode in the clothing sales industry, the necessity and potentiality of the garment tail goods market must be backed by unique value proposition.
First, look at the advantages. From the market perspective, in the apparel industry chain, there are high-end department stores, mid-range shopping centers, low-grade free markets, but have not been dealt with for a long time.
Merchandise in stock
The professional market.
The establishment of the commercial mode of tail cargo market has improved the chain and format of commercial operation.
From the consumer's point of view, customers who are generally consumed by the tail cargo market are economic consumers. Most of them look at the price performance and quality of clothing. The price of the same thing in the tail cargo market is at least half cheaper than that of the positive price market. From the manufacturers' perspective, the tail cargo market reduces the pressure of inventory and alleviates the impediment of capital flow caused by inventory.
Next, look at the difference. The biggest difference between the clothing market and the goods market is that consumers can buy the brand clothing at a low price, and the quality is basically guaranteed.
In addition, because of the different types of clothing, there are differences between the source of goods and the goods market.
Finally, to see the resonance point, consumers will choose the clothing tail goods market to buy clothes. There are no major reasons. The first factor is the price, followed by the guarantee of brand clothing, and then the clothing category. These are the bright spots. The market should show its advantages as much as possible, and let the consumers understand that the market knows you.
Generally speaking, there is a contradiction in time between clothing production and consumption, and middlemen play a role as a reservoir.
However, there is a certain lag in clothing tail cargo, but the operation of sales channels can speed up the entry of tail goods into the market, speed up the pace of market sales, and make consumers more exposed to tail goods clothing.
The vast majority of agents and wholesalers have their own warehouses, as a pfer station, and maintain a certain number of annual inventory flows in and out, and two is the role of information pmission and regulation of liquidity.
Distribution channel
It is also a way of information pmission. It plays an important role in collecting, distributing, and collecting feedback information of market information and clothing sales, consumption and so on.
At the same time, through the bulk purchase of tail goods clothing by middlemen, the funds of garment production enterprises can be returned as soon as possible, which objectively plays a positive role in regulating the flow of funds.
The factors that influence the selection of sales channels of clothing tail goods are very complicated, including business factors, market factors, middlemen, competition factors and environmental factors.
The best selling channels for hoof selection should follow the following principles: first, economic principles; two, competition principles; three, the principle of consumer satisfaction; four, the principle of controllability; and five, the principle of contingency.
The stable performance of market channels ensures the rationality of the flow of clothing consumption, but the establishment of an effective sales channel requires a long time and more funds.
Garment production enterprise
There is a complex competitive relationship between consumers, middlemen, and even between them.
The change of clothing sales channels is very strong. The relationship between supply and demand of wholesalers, retailers and agents of garment tail goods can not be unchanging. It is not necessary for you to do so. Many want to buy goods directly from clothing manufacturers, and enterprises can also influence and control sales channels through their own strength and a series of strategies and techniques.
The primary and secondary strength of sales channels is not static. The key lies in the ability to handle and deal with clothing tail cargo.
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