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    Ya Po Road Upgrading, Pformation And Incubation Of Independent Brands

    2015/9/18 11:32:00 22

    Ya Po RoadClothing MarketBrand

    Ya Po Road is upgrading and pforming its own brand.

    Ya Po Road

    Transformation of creative business incubator.

    Let's go and see what changes have taken place there.

    There are more than ten garment wholesale markets adjacent to the embassy area, which is the source of many foreigners' wholesale clothing.

    This year, Chaoyang District launched the market pformation and upgrading of yalbao Road area. The wholesale market in the past will be pformed into an incubator in three years, and a new format of creative design will be developed.

    By the end of this year, the number of market clearing will reach 80.

    Uptown is upgrading. Some of the merchants have moved away.

    A few days ago, the reporter came to the city of Ngong Po in the northwest corner of the altar.

    This foreign trade wholesale store has 15 floors and covers an area of nearly ten thousand square meters, which is one of the landmark buildings in the area.

    The western side of the city has already built a construction enclosure, and a huge billboard has been set up at the door.

    Entering the mall, the reporters found that most shops were deserted and few people patronized.

    There are many vacant shops in the high floors and poor locations.

    "Over the past few years, the market has fallen sharply, and orders have been reduced by more than half!"

    The fur wholesaler on the north side of the first floor told reporters that she had been playing the mobile phone all morning and did not wait for a customer.

    Relocation has become an independent choice for more and more businesses.

    The city is just one of the shopping centers that are upgrading and upgrading.

    Nearly 30 years of history, Ya Po Road is China's largest light industrial clothing market.

    13 large shopping malls and more than 5000 shops are gathered here. The trading partners come from more than 30 countries in Eastern Europe and Central Asia, and receive nearly 10000 buyers every year.

    Today, the road has been opened up.

    According to the relevant person in charge of the Chaoyang District Commercial Commission, this year will focus on easing the wholesale market of the AlPO Road area, initially involving 44 thousand square meters of business area and more than 1400 stalls.

    At present, Chaoyang MEN Ya Bao mall has cleared 11 thousand square meters.

    In order to speed up the work of easing up, Chaoyang District has also joined up with Baoding Baigou and Langfang Dachang and other preferential policies to reduce the rent, provide manufacturing, warehousing, logistics and other preferential policies to help the development of small and medium-sized businesses in the airport.

    Making room for hatching independent brands

    Who will enter the space for the small and medium-sized businesses that are mainly wholesale?

    Chaoyang District Business Council responsible person said that in the future, Ya Po Road will focus on hatching creative design, fashion consumption, foreign trade upgrading as the main industry form.

    The houses left behind by some merchants in the city were empty, but the sign of "business incubator outside the gate" had been hung at the door.

    It is understood that part of the space in the building of the city will be pformed into an incubator, providing office space, equipment and consulting services to the company at the beginning of its business.

    Not far away Chaoyang MEN Ya Bao mall has also successfully introduced education, investment and other types of life service enterprises.

    along with

    foreign trade

    Changes in the market, in recent years, the business of many businesses on ya Po Road has gone from bad to worse, and has been phased out.

    But enterprises with independent brands and R & D capabilities are still growing and will become the mainstream of the future.

    Li, a business owner of a fashion fashion designer, told reporters that his business was retained in this upgrade because of its own brand of independent design and research and development.

    "Before, Europeans bought clothes just for warmth.

    Now that times have changed, they have higher requirements for the design of clothes.

    Li boss said that when most of the merchants of Ya Bao road were only satisfied with the "international profiteers", he had taken the lead in registering independent brands and establishing production bases.

    At present, his shop has been a creative design and Exhibition Center, and production and logistics links have been relocated to the field in the past few years.

    A total of 80 markets were cleared before the end of the year.

    Ya Po Road is a microcosm of Chaoyang District's pformation and upgrading of the wholesale market.

    As of the end of August, Chaoyang District has retreated 63 markets, and the area of remission has reached 5 million 710 thousand square meters.

    Chaoyang District's market easing mainly adopts the principle of "combination of points and faces, combination of congestion and congestion" and "ease first and then harder".

    The relevant person in charge of the area said that the market has been investigated and established, and different pformation and upgrading methods will be adopted according to the different nature of each market.

    It is understood that the market without any evidence and no security risks will be banned, and the wholesale market will be gradually retreated.

    To protect the urban operation and facilitate the daily life of the people, the market will guide them to adjust the industrial form, optimize the way of operation, change the format of operation, upgrade locally, and develop towards supermarket and chain.

    By the end of this year, the area will be retreated.

    market

    The number will reach 80.

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