CHIC2015 Autumn Exhibition Successfully Held In Spring Next Year
In October 15, 2015,
China International Clothing and Accessories Fair
2015 (Autumn) slowly came to a close, and practitioners from all over the country began to reopen from here.
In three days, 57 thousand professional spectators, more than 700 brands from 23 countries and regions, 18 business forums and a number of release shows a golden autumn scene: they are expanding their channels, integrating resources, exploring market conditions, exploring cross-border cooperation, developing international exchanges, releasing trends, and completing capital docking.
(commercial docking)
Exhibition highlights the essence of brand
"Our company is very much in need of exhibitions like CHIC. The exhibition area is large, the category is complete, the passenger flow is woven, the sellers are like clouds..."
Jiang Honghong, deputy general manager of North China operations center, one of the agents, named Lang (China) Limited, said the CHIC2015 autumn exhibition is of great significance.
In the brand area, Alston, dark UNDERSET and other brands show fashionable and fashionable fashion men's wear. The brand of the new fashion women's clothes hangers, the brand EAYON, Yang and TSOMIE.Z of the design brand show the charming appeal of women's clothes; designer's brand, Senbur, mustard's original, SYXC and other new and old faces, in the original design exhibition area, tells the attention and feelings of China's new designers; while in the children's wear exhibition area, the "ten children's clothing brands", such as Buyi grass, China's and so on, and so on, are more collective appearance, showing the glory of the cluster brand.
From the point of view of the commercial connection, Liang Juan, director of the designer's brand, said that the exhibition was very effective. Many buyers and brand leaders came to consult and negotiate with each other, and praised the "design". "Shanghai's Figaro Fashion Co., Ltd. always told Gu Changhua:" the design is the productivity of the Figaro, which has attracted many enterprises, which is far beyond our expectation and makes us more firmly believe that products are the foundation for the development of enterprises.
"Exhibition is the best way to choose a brand."
Agent Yao Zhihui, general manager of British modern fame International Trading Co., Ltd., has a direct demand for the CHIC exhibition.
brand
The era has passed, and the exhibition will be able to truly experience the product version and material, so that we can have the opportunity and convenience to cooperate with each other. "
(Overseas Exchange)
"The prospect of China's market is broad."
Over the years, overseas libraries have attracted much attention and are still bustling and even more recent.
As a matter of fact, as early as ten years ago, overseas exhibitors put forward the demand for two exhibitions a year to CHIC organizers.
Now, the debut of the autumn exhibition has won a great deal of effect, that is, about 200 overseas brands from Italian, French, British, German, Japanese, Korean, American and other countries.
The Italy pavilion was organized by La Moda Italiana to organize 46 exhibitors including clothing, footwear and clothing. The French Pavilion has an exhibition area of nearly 738 square meters, covering more than 20 brands, such as mature women's wear, Shao Shunv costume, men's wear, designer's brand, jewelry accessories, etc. the Brazil Pavilion of Brazil Footwear Association is the main player of Brazil shoes, made of love, and the scene is full of warm vision.
"Now China is becoming more and more internationalized, and the awareness of energy saving and environmental protection is constantly improving. Our natural and comfortable style has also been welcomed, and the prospect of China's market is very broad."
The third time came to the CHIC exhibition. Urarai Toshiro, President of the Japanese DEAU clothing brand, is confident of the Chinese market.
This confidence is largely due to the real signing and cooperation at the exhibition site. The director of Korean Mos Edition designer Kim said excitedly, "we have worked with more than 30 wholesalers at the last CHIC exhibition. The target is 100. At the moment, the possibility of achieving this vision is great."
In addition to on-the-spot negotiation, it is also a great achievement to exchange learning.
The Danish women's brand RAINS, which has 3000 stores in Japan and the United States, first came to the Chinese market. The brand leader, Bjorn, said: "we are not selling many things for this exhibition. It is for learning, understanding the Chinese market, Chinese consumers, and meeting more partners through the exhibition."
Visible, CHIC international resource platform for the industry to open the two-way channel to the inside and outside, practitioners at home and abroad in this fusion and communication, full of gains.
(resource aggregation)
"Too much, too little time."
As the largest industrial resource platform in China's apparel industry, the exhibition has also integrated two "exhibition exhibitions" - the main trend of the British fashion brand PURE SHANGHAI and tide brand gathered CHIC- trend brand exhibition.
And the cowboy dress exhibition hall of No. 3 hall and cowboy fabric enterprises have created a unique cowboy world with the form of the whole industry chain. These professional and unique display patterns bring special experience and precise docking.
In addition, a number of heavy forum and publishing activities were held at the exhibition site, which is regrets that there are too many wonderful and too few time.
The "Haier washing machine 2016 China clothing awards" campaign launched a high-profile event at the exhibition. O2O helped to build a number of forum activities such as "intelligent manufacturing" and overthrowing traditional clothing brand's Internet profit model. Meanwhile, the overseas brand co publishing show, Henney Bear original light extravagant new product launch conference and so on were released.
"Exhibition is a relatively traditional and indispensable form of publicity. It can combine the upstream and downstream and gather a large number of the best companies and professionals in the industry in a short time. There are many opportunities and new things to learn from it."
Deng Shihan, the clothing brand planning department, said many people.
CHIC2015 autumn exhibition
The true feelings.
Today, the rapid changes in consumption and technological progress have made clothing brand enterprises adjust at all times. A CHIC, such as a leader, quickly integrates the whole industry chain, bringing the opportunity to broaden our horizons and integrate resources.
Regarding this, Sun Ruizhe, vice president of the China Federation of textile industry, said during the visit to the exhibition that clothing brands were placed in the tide of pformation and upgrading of the industry. We should pay more attention to the solution of the channel problems and the keen capture of the changes in consumer demand, and we should strengthen the close cooperation of the whole industry chain.
(smart upgrade)
Cluster first opens the "wisdom making" feast
At this exhibition, let the brand clothing enterprises feel "strong" is that the stone lions, Shaoxing, Wenshang, Pinghu, Jimo, Zhili and other industrial clusters gathered around the core quality clothing enterprises, showing the "trump card" of China's garment manufacturing upgrading.
Shishi Pavilion, with the most vivid design energy and the most advanced "intelligent manufacturing" ability, has created a "intelligent manufacturing + quality" feast at the CHIC2015 autumn exhibition.
In Wenshang exhibition area, representatives from 14 garment enterprises and 1 business enterprises from Wenshang, Shandong, sing "the famous Chinese leisure clothing manufacturing city".
These low profile, "made in China" weave the international first-line clothing brands with excellent quality and reputation. Now they will start from CHIC and become the strong backing of China's local clothing brands with the international level of manufacturing and design capabilities.
Yang Jianping, chairman of Zhili children's wear chamber of Commerce and chairman of Huzhou Zhili Yang's Knitted Garments Co., Ltd., said: "the best product is the foundation of weaving children's clothing. This exhibition highlights the processing and manufacturing advantages of Zhili in the National Children's clothing cluster, and has also stabilized our industrial foundation."
While displaying the industrial cluster's production strength and regional brand, Liu Ji An, director of the Bureau of economic and information technology of Pinghu, Zhejiang, said: "the wisdom of this exhibition is a new way out for productive enterprises."
It is worth mentioning that the two major themes of "smart fashion" and "intelligent manufacturing" launched by the exhibition are very special: intelligent equipment such as Shang Shang Bei, Ying technology and other enterprises. Shanghai intelligent company and so on are mainly intelligent management software, sensing hat, temperature control underwear and other intelligent products.
These "intelligent manufacturing" stands are always crowded.
As a high-end enterprise in the textile machinery industry, Aman Chang, chairman and chief executive officer of Shanghai Shang Shen Bei (Group) Co., Ltd., said that most of the previous purchases of the products were listed companies, but many small and medium-sized enterprises have begun to actively buy them.
Various scenes are showing that the wave of pformation and upgrading of "smart manufacturing" in garment industry is sweeping through.
This is a smart journey to broaden our horizons, and it is also a confidence journey that the industry is full of anticipation and longing for the Chinese garment industry.
The CHIC2015 autumn exhibition, which has been born in the thousands of calls, is far from being recognized and inspiring far beyond what we saw.
At the end of this autumn exhibition, many enterprises have consulted the organisers and signed up for the next exhibition.
The development of China's garment industry will always be expected. The 2016 China's international clothing and Accessories Fair in March (spring) will no longer be far away.
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