2015 China International Fashion And Apparel Fair Opens A New Pattern Of Double Exhibition Linkage

13-15 October 2015,

(Autumn) will be held at the National Convention and Exhibition Center (Shanghai) for the first time to open the new pattern of CHIC spring and autumn two seasons.

At present, intelligent manufacturing is becoming an important breakthrough point in the pformation of traditional garment industry. The industry has been thinking of keeping pace with the times for the relationship between intelligence and fashion, and smart fashion is becoming a new growth point in the new consumption era.

All these make the China International Clothing and Accessories Fair (CHIC), known as the "weathervane" of the garment industry, will reinterpret the new concept and deconstruct new trends on the basis of reshaping the traditional advantages.

CHIC2015 autumn fashion show advocates intelligent fashion, with 55000 square meters of exhibition area, and more than 700 brands in 23 countries and regions. It shows the comprehensive trade platform which represents the highest level of the industry, has international competitiveness and influence, and integrates more intelligent services.

Sketch map of National Convention and Exhibition Center Exhibition Hall

Follow the trend

Deepening the latest industry focus

At present, the clothing industry is in the era of great changes in consumption. The recognition and examination of consumer demand will determine the fate of a brand.

Clothing brands that are at the forefront of fashion trends must meet the changing consumer needs in a small batch and multi batch quick response.

At this time, enterprises and high-quality industrial resources, business resources, high-frequency docking, effective integration of supply chain, enhance supply chain flexibility, plays a crucial role.

The pursuit of speed has made garment enterprises eager to get rid of the traditional mode of commercial docking. The order of four or even more frequent orders in a year has become normal.

CHIC first opened the new pattern of the spring and autumn two exhibition. It is for the purpose of providing a more efficient and close docking platform for all parties' resources to help garment enterprises grasp the new rhythm in the big environment of sweeping waves and sand.

With "

"Put forward", "ten years towards manufacturing power" in the textile and garment industry in the torrent of technological waves.

As the main direction of "made in China 2025" and "industry 4", "intelligent manufacturing" is not only a simple equipment renewal and information pformation, but also a concept of reshaping the business model of local garment enterprises and constructing a new competitive advantage of China's garment industry.

The industry generally believes that whether it is involved in international industrial competition, integrating resources or meeting the new market demand, the application of the new generation of information technology to realize the intelligent pformation of manufacturing mode is the only way for the garment industry to become a world power.

The new technology and new mode of intelligent production line, new material development and application, service-oriented clothing manufacturing rapidly swept the industry. The desire and attempt of intelligent clothing enterprises are all saying: great changes brought by intelligent technology innovation will not only provide more feasibility for enterprises to achieve rapid response, but also will add to the pformation and upgrading of the garment industry.

Against this background, the CHIC2015 autumn clothing exhibition has launched the "smart card" for the first time, leading the industry to focus on intelligent fashion. Intelligent manufacturing and fashion fashion are bound to collide with CHIC in a fierce chemical reaction, which makes the industry expect both inside and outside.

Sketch map of special exhibition area of China International Clothing Fair 2015 (Autumn)

Bright spot

Intelligent exhibition area sounded the horn of innovation

How many possibilities can there be when smart borders are fashionable? CHIC2015 Shanghai autumn clothing exhibition will open an intelligent future vision.

Intelligent manufacturing and intelligent fashion two new theme areas, will gather a number of deep tillage intelligent field strength enterprises, from manufacturing, products, retail three big dimensions of smart fashion, leading the industry to a new era of technological change, ready to go.

In the smart fashion theme area, the magic mirror system, the magic shopping Department platform and the main stream passenger flow solution of blog technology will break through the organic interaction between online and offline retail, break down the barrier of information and quickly catch the change of consumption rhythm.

The smart fashion experience area highlights the world's leading smart fashion products, giving the audience the ultimate experience of smart clothing, smart fabrics, wearable devices, and other technology and fashion products.

In the area of intelligent manufacturing, 3D virtual technology and big data analysis, Yisheng software's multi domain service support, and so on, are in the personalized product design, the overall solution and the service intelligent system. In the process of "intelligent upgrading" of garment manufacturing, it will drive the reshaping of the "intellectualization" of garment enterprises in R & D, supply chain management, retail distribution and even business mode.

This time

With the theme of "the new era of big connection": "intelligent manufacturing", the theme forum will be launched in the exhibition period, namely, the key path design of fine management and pformation of apparel industry, and intelligent stores of intelligent manufacturing enterprises.

"Smart fashion" will run through professional exhibition areas such as men's fashion, fashion women's wear, manufacturing and processing. It will seamlessly connect exhibition details from different angles and bring about an experience of intelligent technology.

It is reported that the organizers will build intelligent WeChat service platform, through CHIC official WeChat public address, on-site to provide participants with navigation, pportation, catering and other mobile online customization services.

Feature exhibition area

The whole industry chain is on the scene.

In addition to the ad hoc intelligent theme exhibition area, CHIC2015 Shanghai autumn clothing exhibition continues to create distinctive brand exhibition areas, breakthroughs in key exhibitions and exhibitions, and displays the pformation results of the upstream and downstream garment industry chain in an all-round way to help the precise docking of superior resources in the upstream and downstream industries of the industrial chain.

Overseas fashion, fashion men's wear, fashion women's wear, children's wear world, footwear and clothing, original design and other plates form a brand exhibition area. Many exhibitors from home and abroad, including fashion enterprises, fashion agencies and designers, will continue to write CHIC as the traditional advantage of gathering strength brands, attracting overseas forces and dialogue original design.

At the same time, this year cowboy clothing occupies half of the 3 hall. It will form a cowboy hall with cowboy fabric enterprises to show the classic crafts and tidal feelings of the cowboy world.

As an important cornerstone of China's clothing industry, the posture of industrial clusters can never be ignored.

At this autumn clothing exhibition, Shishi, Zhili, Shaoxing, Wenshang, Pinghu, Jimo and other industrial clusters will gather the core high-quality clothing enterprises all over the country to show the upgrading angle of China's garment manufacturing towards specialization, intellectualization and fashion.

In order to further expand the layout of the cooperation, the exhibition also integrates two PURE SHANGHAI and CHIC- trend brand exhibitions.

The site has organized 18 colorful clothing business forum, covering smart fashion, terminal retail, business mode, supply chain management and other fields.

A number of "CHIC show" will also debut in the same period, involving children's wear, jeans, linen, scarves and other fashion shows, and strive to display, multi-level activities and multi-functional services through various angles, to meet the diversified needs of industrial resource allocation.

From intelligent manufacturing to improve efficiency, smart retail quickly capture consumption changes, to intelligent products to expand imagination, and then to the strength of the whole industry chain, the integration of resources at home and abroad.

CHIC2015 autumn dress show opened a journey of inspiration and inspiration for "smart fashion".

At present, the registration is on CHIC's official website. The host side sincerely invites all the colleagues in the textile and garment industry to gather together.