Tmall Jointly Takes Sunning To Seize Beijing Market
Ali and Suning joined hands to attack the Beijing market and put the war on the Jingdong headquarters.
Yesterday, Zhang Jianfeng, President of Alibaba Group China retail business group, said that since Tmall supermarket and Tmall Electric City have made efforts to Beijing market, from the recent data and user feedback, it has achieved the absolute leading edge in price and service in Beijing market, and rookie network partners and partners have also been upgraded to become the strongest logistics force in the north.
Next, Tmall will upgrade its supply chain services in an all-round way. In Beijing, it will continue to concentrate more high-quality resources on the global ecosystem and take Beijing as the core to spread the entire northern market.
As part of Tmall's Beijing strategy, the 2015 Tmall double 11 global Carnival command moved to Beijing.
Ali
and
Suning
Cooperation is changing the pattern of the electricity business community, but Jingdong Tencent alliance will continue to want to win share from Tmall.
The industry believes that e-commerce platform will gradually start its own road of change, simply rely on cost-effective, preferential, group buying stunt to attract users to buy, trading volume, turnover mode will slowly fade away.
Zhang Jianfeng said that this time the biggest difference between double 11 and previous years is that more than 1000 businesses, such as Suning, Yintai, and more than 18 stores will open up user management through all channels.
Commodity management
Member services and logistics distribution system, fully participate in this year's Tmall shop celebrating double 11 activities.
This year, Ali shares Suning, Jingdong shares Yonghui supermarket, Tencent shares Jingdong, Baidu and Wanda hand in hand, and denounced 20 billion smashed glutinous rice, last weekend, Ali bought 4 billion 500 million Youku potatoes......
Insiders say that the giant is building an ecological chain, and the Internet is completing the integration with the offline as soon as possible. Instead of relying on the low price to grab the line and consume, O2O is no longer a business mode, but becoming the norm. The Internet is not only a tool but also a thinking.
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