Shaxi Garment Enterprises Embrace The Electricity Supplier To Build B2B2C Mode Electronic Business Platform

A half month's 2015 China (Shaxi)

The e-commerce fair is currently in preparation for the exhibition. It will be officially opened in November 6th. It is expected that 3000 clothing and related enterprises from Shaxi will appear in China.

It is understood that as the first e-commerce demonstration town in Zhongshan,

Town in recent years

As an important starting point to promote the pformation and upgrading of the garment industry.

A few days ago, the media from the propaganda committee of the Zhongshan municipal Party committee took the grass-roots activities to Shaxi town. Chen Shunbao, mayor of Shaxi Town, revealed that the town's electric shock enterprises will reach 5000 this year, accounting for about 1/3 of the total number of enterprises in the town, and the total sales volume online this year is expected to exceed 5 billion yuan.

Chen Shunbao said that Shaxi town is planning to build a comprehensive system of "nationwide touches". It has adopted a series of measures, including incorporating smart towns into town development planning, making clear the direction of electricity supplier changing the market, building a series of electronic business platforms, establishing electric public logistics warehouses, developing the whole industry chain business, and building a training base for e-commerce talents.

According to Chen Shunbao, there are nearly 350 e-commerce enterprises in Shaxi town this year, an increase of 2 times compared with the same period last year.

At present, there are about 5000 enterprises in the town's 1.5 industrial and commercial households. Among them, 9 of the "touches" enterprises belong to clothing and mahogany furniture.

He pointed out that the total sales volume of enterprises in this town will exceed 5 billion this year, up 160% over the same period last year.

Chen Shunbao said that in order to deepen the deep integration of "Internet +" and Shaxi clothing, the town mainly promotes the application of "Internet + whole industry chain" from the aspects of design, material supply, sales, production and processing.

It is reported that Shaxi town and the Chinese Fashion Designers Association have jointly established the "Chinese clothing design (casual wear) creation center", creating designer dream workshop and "networking + clothing design".

At the same time, the town and the China Textile Industry Federation and China Textile Information Center jointly set up the "national textile fabric Museum Shaxi branch", which will build a professional system platform, including fabric purchase, clothing design and development, management and promotion, e-commerce and trade matching.

It is an important measure for Shaxi town to promote the application of "Internet +" to organize the garment enterprises to join up with the giant of the electricity supplier.

Chen Shunbao said that at present, the town has been docking with Alibaba. In the town of Fuyuan Sijiqing national clothing city, the Alibaba 1688 Shaxi clothing hall was built, relying on the three major themes of Alibaba 1688, "quick booking", "spying" and "scouring factory" to realize the interactive sale of O2O on the line of Shaxi clothing.

According to the briefing, 1688 Shaxi clothing first phase planning 8500 square meters, can accommodate more than 100 factory entities shop, will establish personnel training, operation services, financial investment, business incubation, warehousing logistics and other through-train service system.

On the other hand, Shaxi clothing has also been successfully stationed in Taobao's "China made", Jingdong's "China made" brand and other e-commerce brands, and successfully docking with the e-commerce platform such as rice folding net, Beibei network and 59 nets.

It is reported that there are more than 30 brand clothing enterprises registered in Taobao in the town to build "China made products" in Zhongshan, and create "Shaxi garment industry belt in Zhongshan". Taobao's "China made" year will support the garment industry with a paction volume of not less than 55 million yuan.

In addition, suning.com is also concerned about Shaxi clothing, and more than 20 garment enterprises in Shaxi town are jointly negotiating with suning.com to plan the establishment of "Shaxi clothing brand hall".

Chen Shunbao said that while promoting the "Internet +" application, Shaxi town is also accelerating the construction of the "Internet +" platform carrier. The main tasks include building a resource platform for fashion creative city, Jiaxing flexible supply chain industrial park, etc., to build Zhongshan's e-commerce service center, build a platform for the integration of Garment Upgrading and traditional industries, and innovate the e-commerce platform for clothing business.

According to its introduction, Shaxi town is currently using the old plant property of Zhenlong Rui village to rebuild Jiaxing flexible supply chain industrial park and cultivate "Internet +" demonstration base.

It is reported that the industrial park will integrate the functions of the surface accessories trading center, the central cutting bed, the public edition, the electricity supplier operation, the quick reverse processing, the receiving center and the Internet finance, so as to provide services for the garment processing enterprises in Shaxi.

Chen Shunbao also revealed that as the city's first electricity supplier demonstration town, Shaxi town is now planning to build an electronic commerce service center in Zhongshan, such as the Municipal Bureau of Commerce. The service center is expected to be formally completed early next year, which will provide services for enterprises in terms of talent resources, third party operation, talent and team training, financial docking, warehousing and logistics.

2015 China (Shaxi) clothing e-commerce fair is an important move of Shaxi town's innovative clothing e-commerce platform. The fair will be held in from November 6th to 20th. It is expected that more than 3000 costumes and related enterprises from across the country will be unveiled.

It is reported that this trade fair is the first fashion exhibition to integrate cross-border clothing and e-commerce.

The main venue of the fair is located in Fuyuan International Garment City, with a total area of 280 thousand square meters and a total exhibition area of 60 square meters, with a total area of more than 60 square meters. It can accommodate more than 4000 domestic and foreign brand enterprises to participate in the exhibition. The exhibition covers women's clothing, men's wear, children's wear, underwear, leather fur, clothing, accessories, machinery and other related industries of the garment industry chain, as well as the design, creativity, fashion culture and information technology, e-commerce supporting industries, and so on. The exhibition is based on 0 0.

According to the briefing, the fair will also be held jointly with the "O2O" clothing shopping carnival. It will be displayed in the regional exhibition of the trade fair.

At the same time, the site will also specialize in science and Technology Museum, display the concept of Internet of things to join the "smart" textile technology, as well as CNC generation, mechanical arms and other products innovative application demonstration.

In addition, the exhibition will display three dimensional clothing, 3D fashion T-shirt, seamless knitting technology, 3D dressing mirror, fashion magic mirror and other emerging apparel technology for the consumer experience.

It is also understood that there will be a series of thematic activities during the fair, including the "China leisure clothing design contest" award ceremony, the China clothing industry e-commerce summit, textile engineering technology innovation and Application Symposium and other professional and academic seminars, the network clothing brand and processing enterprises docking, clothing brand and network distributors docking, garment industry and the third party platform docking, and so on.

Chen Shunbao said that Shaxi will also take the trade fair as an opportunity to establish the "Chinese apparel industry chain cloud business platform" as the official e-commerce platform of the fair. Based on information technology and 3D display technology, we will connect the garment design, accessories customization, brand planning, fast reverse processing, marketing and related industries of the upstream and downstream industries of the apparel industry chain, and create an e-business platform of B2B2C mode, which will be deeply integrated with the entity display.

In addition, in order to mobilize the enthusiasm of the whole people to participate in this fair, the organizing committee will join the exhibitors to promote the preferential banquet. The total amount of concessionary funds will be as high as 100 million yuan, so as to ensure that buyers, fashion buyers and general public can visit the exhibition and purchase clothing products at preferential prices during the fair.