BCBG Max Azria And Voyageone Look At The Chinese Market To Cooperate.
BCBG Max Azria announced a partnership with VoyageOne on Monday to develop the brand's online sales market in China, the latter being a B2C.
Cross-border
"E-commerce solutions and service providers.
BCBG said that the Chinese market has been the target of company expansion for some time.
BCBG Max Azria group, senior vice president of e-commerce and multi-channel department, said, "BCBG Max Azria chose VoyageOne because of its experience and knowledge of Tmall website and its working team in California, the United States."
BCBG Max Azria
The BCBG Max Azria Runway brand is now sold in 700 stores and department store stores in the world.
This lifestyle brand is stationed through the VoyageOne platform.
Alibaba
Tmall's website enables Chinese consumers to buy the flagship series on the Internet.
The platform enables BCBG to integrate, sell and manage the online sales process of its numerous e-commerce platforms in China.
VoyageOne CEO Dennis Zhang said, "BCBG Max Azria is the real US flagship designer brand. It knows well the complexity of China's cross-border electricity suppliers and the demand for a successful technology and solution delivery mechanism, and BCBG Max Azria can seamlessly integrate, launch and manage its online business in China through this mechanism."
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