China'S Clothing Consumption Potential Will Become The Fashion Giant'S Competition.

Western media: China's clothing consumption potential Zara and UNIQLO show ambition

Foreign media said that China's economic colds did not have any impact on Zara's Spanish surplus company and its Japanese rival, and plans for the fast selling company of UNIQLO.

China, which has a large population and abolished the one-child policy, is the two largest public.

All of them are huge and rich mines, thus becoming a battleground for the two enterprises in the medium and long term strategy.

It is reported that even if UNIQLO has landed in Madrid with Madrid as its foothold, Ying Di will not worry too much.

Because the real power of the two giants is in Asia, especially in China.

Although China's economy is slowing down, the international monetary fund still expects it to 2020.

It will remain above 6%.

At the same time, the unemployment rate will stabilize at around 4%.

Most importantly, the average annual income of the Chinese will increase from $more than 7000 to $12 thousand in 5 years.

Reported that China's emerging middle class is the main contributor to these gratifying data.

On the basis of these expected data, Zara and UNIQLO developed plans for expansion in the region.

Ying Dede company and

At the same time, it is on the way to conquer the Chinese market.

But for now, the former seems to be slightly ahead of the latter.

Ying De company opened its first store in Shanghai in 2006.

Subsequently, China became one of the three main investment destinations of the company.

In 2014, the number of employees employed by Ying Di de in China reached 8584, second only to those in Spain (42 thousand) and Russia (9337), higher than other major strategic markets in France, Italy, Germany and Portugal.

At present, Ying Di company has 500 stores in China, covering 63 cities.

The company's flagship in China.

It's Zara. 165 of the 500 stores are Zara stores.

The fast retailing company first arrived in China than the company, and the first stop was Shanghai.

In September 2002, the company opened its first store and then developed steadily. Up to now, it has 415 stores and is equal to the company.

385 of them are stores of the company's star brand UNIQLO.

Reported that UNIQLO is ready to open 91 stores, fully embodies the fast marketing company's ambitions in China.

UNIQLO is the world's largest flagship store in Shanghai.

All of this shows Fast Retailing's attempt to Chinese market.