South Korea's LG+ Suning Strategy To Implement The "Big Area Doubling Plan"

Recently, I was told that

LG group and

We have jointly formulated the "doubling plan" for three provinces in Northeast China, Guangzhou, Nanjing and Tianjin in 2016.

Next year, LG will focus on OLED panel technology, focusing on high-end products.

Its strategic cooperation with Suning aims to achieve a target of 3 billion 200 million growth and 30% growth in color TV and ice washing.

At the same time, LG will be fully stationed in cloud store, and the number of special stores under the line will be increased to 300.

"In the future, LG will enter the Suning platform on the basis of the original ice washing and black power products.

LG mobile phones will enter first.

A competitive market. "

LG said.

It is understood that LG released only two products of AKA and G4 in China this year.

Next year, it will try out a custom made single product launched at suning.com and Suning stores and plan to achieve sales of 5-10 units.

At present, LG has selected 10 stores in Suning for a pilot project.

Shen Wenfan, former chief executive of LG Electronics China, said: "the Chinese market has continued to climb. China has become the two equally important strategic market of LG group with the United States". "CE0"