The Quality Of Dongguan Rental Housing Is Very Good.

"Fake is the pain of Ali, and it is also the pain of China's economy."

In 2015, because of the problem of fake goods, Ma Yun stood on the cusp of public opinion again and again, calling the world to "cure fake products".

Another big businessman, Liu Qiangdong, also fired at the fake products.

During the second world Internet Conference, which was just concluded in Wuzhen, Liu Qiangdong said in an interview that the fake products on the Internet had made Chinese clothing shoes and hat brands completely defeated in the competition with foreign brands. Therefore, he believed that "counterfeit goods are not eradicated, and China is hard to have a great brand".

A small shoemaking factory in Houjie, Dongguan, has simple equipment, and workers stick their soles manually.

In Dongguan, a developed manufacturing industry, another storm of counterfeiting has started again this year.

Up to now, the public security departments have investigated 150 cases of intellectual property crimes, arrested 175 people and seized counterfeit products worth 240 million yuan.

In the process of investigating and handling cases, the rental housing, a very important intermediate station for fake production and marketing, constantly refreshes people's imagination of it.

In those days, millions of migrant workers came to Dongguan to dream of "world factory". Cheap rental housing provided shelter for them.

Nowadays, it is amazing that the skilled criminals use the rental housing as a cover for counterfeiting and selling, the scale and the maturity of the industrial chain.

How did they embark on this road? What is the real situation at the moment? How does the public opinion concern the production and sale of counterfeit goods? Nandu journalists take these questions to investigate the streets of Dongguan Houjie, Wan Jiang, Gao Bu, Liaobu and so on, analyze the relationship between fake and rental housing, and solve the problem of counterfeit goods.

Since 2008, factory orders have been reduced, but small workshops are not idle, and counterfeit products are being sold everywhere.

In recent years, the frequent rental of rental housing has been exaggerated than one. Some people have marveled at the magic of rental housing in the PRD region.

In those tens of thousands of rental houses, there is a strong "manufacturing power".

According to official statistics, as of the end of 2014, there were more than 280 thousand sets of rental housing registered in Dongguan, which could accommodate about 7000000 people.

The rental housing authority said the registration rate was around 90%.

That is to say, there are still some rental housing, for various reasons, no registration.

Dongguan's CPPCC members have estimated that there are about 2000000 rental housing in Dongguan.

So many rental houses spread all over the town streets. The low rental buildings were "shoulder to shoulder" in a narrow lane, twisting and twisting into it, just like walking into a maze.

In the early years when Dongguan's manufacturing industry was just beginning, a large number of foreign investment and migrant workers poured in. Local villagers built factories and rented buildings for businesses to use and workers to live in. Dongguan's rental economy was also established.

With the rapid growth of the floating population, the rental housing has increased exponentially.

Because of the lack of unified planning, the rental housing is built on the basis of industrial areas, large factories and traffic routes, forming a pattern of interlaced distribution between rental housing and industrial areas today.

Numerous, complex environment and many floating population, the management of rental housing is still a difficult problem.

According to statistics from Dongguan, more than 90% of public security criminal cases were related to rental housing in recent years, and 90% of fire cases occurred in rental housing and three small establishments (small stalls, small workshops, small entertainment places).

The hidden rental housing, which is quite cheap, is full of skilled workers. Therefore, the problem of counterfeiting and selling is getting worse in Dongguan's rental housing.

From the recent cases released by Dongguan police, we can see that the "manufacturing power" of rental housing is strong.

An ordinary rental workshop in Fenggang sold and sold 30 thousand fake Apple phones in half a year to more than 20 provinces and cities nationwide.

A rental housing in Liaobu produces fake millet, Samsung and apple mobile screens. It also sells to many provinces, with a value of 23 million 410 thousand yuan, or even alerting the Ministry of public security.

The fake brand shoes manufactured by the rental housing in Houjie and Wanjiang are easily sold by thousands of pairs, and sold to Taiwan and the United States through the Internet.

Reporters analyzed these cases and found that the product types of counterfeiting and selling are highly consistent with the industrial layout of towns and streets in Dongguan, almost all kinds of products that Dongguan can produce, and the "rental housing" can be counterfeited.

Li Fei is a factory owner of a Liaobu electronics company. He introduces that Dongguan is an export-oriented economic mode. Although the various types of town streets are different in type, they are all made up of raw materials processing and OEM.

Dachang took orders from foreign businesses, then subcontracted orders or a certain process to small workshops, and small workshops then excavated skilled workmen from large factories.

Over time, the small workshop of rental housing has become like countless cells that feed nutrients to large factories.

These small workshops are also an important part of Dongguan's manufacturing capacity.

Since 2008, factory orders have been reduced, but the small workshop has not been idle, and has begun to manufacture counterfeit products and sell them all over the country.

"You can say that the rental housing produces fake products, but the quality is not the same, the price is cheap, and it is marketable."

Li Fei said, as for the small rental workshop, as before, the order is still done, but the order is not foreign businessmen, it may be trading companies or online stores, is it a fake problem, in fact, I never thought about it.

"As we all know, we sell fake brands, but we still need to buy them. The demand is very strong."

In the process of fighting counterfeit goods in Dongguan, the number of fake shoes in Houjie is not only large, but also the scale of individual cases is amazing.

In November this year, the Ministry of public security supervised and cracked the "7. 29" manufacturing and selling fake shoes on Houjie street. According to the disclosure, the police seized 45 thousand pairs of fake brand sports shoes from a couple's leading rental housing network, which was worth 59 million 890 thousand yuan. It was the largest fake shoe case in Houjie history. NB

The case was widely disseminated, but residents in Dongguan, especially Houjie, did not pay much attention to the case.

"Similar shoes are not available in Houjie Xiamen village, is it?" a citizen who often buys shoes from Houjie said that every season, she would go to Houjie and Humen to buy shoes and clothes.

Speaking of the word "fake", Fang Peiji, President of Dongguan shoes and Materials Association, believes that it can not be simply attributed to fake and shoddy.

He said that the thick street shoes are accurate imitation, counterfeiting the brand of others, the quality is still very good, unlike the early Wenzhou shoes Fujian shoes and other shoddy products.

Nandu journalists also visited this area when they visited the neighborhood. They also felt that the quality and style of shoes were almost the same as those of the shopping malls, even if they put on their feet, they were very comfortable.

"Everything has gone up in recent years, that is, the price of shoes has not risen, and it is becoming cheaper and cheaper."

AQIANG, a shop owner of a famous shoe city in Laos, told Nandu reporters that he had been engaged in shoe business for 20 years in Laos. Before foreign orders were sometimes left with "tail goods", or defective products, workers would be sold in Laos, which was very cheap.

They are all internationally famous shoes, and they can be bought in one hundred or two hundred pieces.

Of course, without the authorization of manufacturers, according to the present statement, it is illegal, but few people have the idea of law at that time.

Slowly, more and more people sell the "tail goods" of the factory and gradually form a scale, like a market.

"Brand shoes, which are cheap and easy to wear, spread quickly, and so far, many mainland people have come to fame."

A strong said, the factory's tail cargo is not enough to sell, the market demand is too prosperous, people not only bought it, but also helped friends, or even wholesale.

Some of the flexible workers or the factories that used to work only for the big factories, seeing the demand so strong, began to produce their own "finished goods", and the Liao ha became famous.

On the day before yesterday, Nandu reporters visited the streets of laoxia, and almost all rental houses were hung with billboards such as "foreign trade" and "ending single".

A strong smile said that the current foreign trade goods are no longer the end of the year, they are all deceptive, and they are all counterfeit products produced by factories or small factories.

In the early days, it was only done along the main road rental housing. Now the streets are full of "foreign trade shoes".

"After several years of development, the scale of counterfeit shoes is really scary. Ma Yun is going to fight against counterfeiting. The government is also fighting against counterfeiting. Some friends have been arrested, but there are still a lot of people doing it."

Ah Qiang said.

"We all know that the shoes we sell are counterfeit brand names, but they still come to buy. Now my shop has a pile of orders every day, and the demand is very strong."

A strong believes that there is market demand, do not do it, others will do.

"Experts scolded us, and the police arrested us, but you have to catch those who know clearly that the fake shoes are still bought, otherwise the fakes will never break."

Before making a fake, Qian Qian and his friends sold counters in some shopping malls to sell counterfeit products.

Zheng Zong, a shoe factory owner on Houjie, said that in the early days, everyone was processing materials, foreign businessmen came to the blueprint, and technicians were also sent from the beginning. Some materials or last ones (shoe last is the matrix of shoes, the molding tool of shoes, and shoe last not only determines the shape and style of shoes, but also determines whether the shoes fit properly, and whether they can play the role of protection feet) all have to be imported from abroad.

After all these years of development, all the chains of Houjie shoes are very mature. Foreign businessmen can only take drawings now, and all links can be completed in Houjie.

According to convention, foreign orders have to be taken back after the order is finished.

But now Houjie is very strong in manufacturing, and almost all kinds of big shoes can be made.

Zheng's family lived in Hongkong. Once the new international shoes came out, they immediately went back to buy the factories that they gave to Houjie. The workers could easily make the last ones after dismantling the research.

As for the materials needed, there are plenty of them in thick street.

Fang Peiji introduced that the international top brands such as COACH, Chanel, Hermes and so on are now using shoes materials in Dongguan, and NIKE, Adidas and so on are the frequent customers of thick street shoe materials.

There is not much difference between the shoe and the shoe last.

The workers in the rental workshop are excavated from the big shoe factory, and the mechanical equipment is not bad, so the quality of the imitation is not bad.

The counterfeit shoes produced by Zheng are basically sold to local manufacturers and sold online.

Zheng Zong's factory also orders, some trading companies and larger online stores will also order to Zheng Zong according to customer needs.

Haiying is a shop owner of laoxia. She used to have a stall in shoe city, selling wholesale and counterfeiting famous brand shoes.

Because the recent wind and noise were tight, she closed the stalls and occupied the shops in the rental room.

When reporters visited laoxia village the day before yesterday, although it was almost noon, many of the stalls were still not open. Some just posted the two-dimensional code or website at the gate. Some of the businesses were directly posted on the shop signs, "refuse to retail, please don't try them on". The boss was busy ordering orders in front of the computer, and the staff and couriers were playing around the doorway with a bag full of adhesive tape, ready to be sent to all parts of the country.

On the billboard of "stall" and "foreign trade shoes", there are new huge advertisements on the walls of some old rented buildings: "shop decoration, model photography".

Hai Ying said that most of the bosses now regard stalls as warehouses and install computers in rental rooms for sale, only when they arrive and deliver goods.

On the one hand, because of counterfeiting, on the other hand, it is also the impact of online shopping on the physical store, and the rent is also rising.

Originally a few hundred yuan a month along the street, it is now 3500 yuan.

In the past, the squatter mansion was very prosperous, and many people were now.

Everyone likes online shopping.

"For stalls owners and shoe factories, they also welcome online shopping."

Hai Ying said that a great pressure on clothing and shoes business is inventory. If there is a backlog, it will lose money, so the traditional stores will be under great pressure.

After the online shopping, the photos of the new shoes or clothing are sent to the Internet, and how many orders are entered, how much more goods are made, more money is earned, and the inventory pressure is also small.

Shoe factory is more like this, each model only needs to make a sample for everyone to take pictures, not need to produce every number as before, easy backlog.

Some even do not have to do the model, take the original shoes bought for everyone to take photos, and wait for the order to reproduce.

Another important reason is that online sales of counterfeit products can avoid counterfeiting.

Because goods sold through electronic commerce or social software all over the country, the volume of pactions is scattered and can be sold in different persons' identities, so it is not easy to leave evidence.

Before someone checked in the stalls, paction documents and credit card records were taken as evidence by the police.

Therefore, the stalls that are still in operation are almost no credit cards or bills. After pferring to the Internet, they also use others' accounts or bank cards to pfer accounts.

"Fake Internet access is also marketable."

Hai Ying said that the situation in other industries is similar.

Doing in Humen

Qian Qian has the same operation.

Every year in fashion season, she goes to Italy to buy the latest fashions.

Qian Qian said that her sales were basically sold through the mainland or through electronic commerce or social software.

"Like some provinces in the mainland, there are no Chanel and Hermes stores, but we have strong demand for famous brand names, and we don't have much money to buy genuine products. The quality of our counterfeit products is not bad, so business is very good now."

Qian Qian said that before Guangdong did not fight against fake products, she and her friends even opened counters in some large shopping malls in Dongguan to sell these counterfeit products, but now they are fighting online.