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    Traditional Watches Will Go All The Way To Intelligence Or Ambition.

    2016/1/10 21:15:00 24

    Traditional WatchesIntelligenceTechnology Innovation

    The trend of intelligence is getting stronger and stronger. In the coming years, smart watches will usher in a golden age of development.

    According to the latest research data, smart watch sales will surpass traditional watches in 2020.

    "It's a real possibility that in the next five years, smart watch sales will probably eclipse other traditional watch sales," said Diana Smith, senior research analyst at Mintel retail and apparel.

    I wonder if this will lead to the trend of the traditional watches going to the intelligent trend.

    According to market research firm IDC, the latest "global wearable device market" is released.

    The report shows that the new area is on a continuous growth trend and is now flooded with a large number of second or third generation products, and consumers are beginning to pay attention to today's wearable devices, including their advantages and disadvantages.

    This means that the market size of wearable devices will grow larger in the future.

    IDC expects shipments of the global wearable device market to reach 111 million, up 44.4% from the 80 million expected in 2015.

    In addition, IDC believes that in the 2019 year of the year, shipments of related products will reach 214 million in the field, and CAGR in the next five years will be about 28%. By 2020, it will reach 32 billion 170 million US dollars.

    In addition, according to the latest research data from research firm Mintel, one out of every five American consumers expressed interest in purchasing wearable devices in the coming year.

    At present, every 20 Americans have 1 or about 6% of Americans own smart watches or fitness trackers, including Apple Watch and tracking.

    Daily health

    And fitness FitBit and Jawbone wearable technology products.

    "It's a real possibility that in the next five years, smart watch sales will probably eclipse other traditional watch sales," said Diana Smith, senior research analyst at Mintel retail and apparel.

    It is understood that in October 2015, the price of $1500 (about 9600 yuan) was officially launched. After a month's exposure, the sales of watches have been in short supply. The table has already seen shortages in many parts of the world. It is reported that the watch has received 100 thousand orders worldwide.

    In this regard, Jean-Claude Biver, chief executive of tiger heuya, said that because of the large demand for retail channels, the brand plans to increase the production of this TAG Heuer Connected Watch from 1200 to 2000 per week, and stop online sales, only to open entities.

    Retail store

    Sale.

    Jean-Claude Biver also said that based on the successful launch of the watch, a new version will be launched at the end of next year or at the beginning of 2017.

    The success and future smart watch sales of tiger Heuer will probably encroach on other traditional watch sales. Under this confidence and pressure, I wonder if there will be more traditional watch brands to join.

    Wearable domain

    And set up a market of your own?

    It is understood that with Apple Watch as the leading smart watch, IDC predicts that the shipment volume will reach 13 million in 2015 and become the super superpower of the smart watch market, with a market share of 61.3%.

    Followed by Google's Android Wear platform, the market share was 15.2%; Pebble smart watches ranked third, and the market share was 8.6%.

    As for smart watches and the popularity of smart watches, the traditional Rui table brand is not unmoved.

    In 2015, many traditional luxury brands began to launch their own first smart watches, such as IWC, MontBlanc (Montblanc), Constant (Frederique Constant), BREITLING, Gucci (Gucci), Bvlgari (BVLGARI), Swatch group's brand name Swatch (Swatch), and audible to challenge Apple Watch's Tigo Hoya (Tag Tag) also launched its own first smart watch.

    It is understood that among these brands, the sale of tiger Heuer smart watches has achieved good results.


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