Fashion Designer Hu Sheguang Integrates National Feelings Into Design

He should be one of the most concerned designers in the fashion industry in China in 2015. He took the "big cotton padded jacket of Northeast China" in the beginning of the year to sweep the T stage. Zhang Xinyu, the movie star, went to Cannes's red carpet wearing this "big cotton padded jacket", which caused great controversy. In the end of the China Fashion Week, the design of "sick clothes" showed his "weird" style.

He is Hu Sheguang, a Chinese fashion designer from Holland.

Hu Sheguang, born in Inner Mongolia, loved art at his childhood. He studied oil painting at the age of 6 and dreamed of becoming a great painter like Van Gogh.

After graduating from high school, he came to Holland from Inner Mongolia to study.

However, there is always a big gap between dreams and reality.

In the face of language barrier and environmental changes, all kinds of difficulties followed, and survival became his top priority.

"Actually, when I was 16 years old to Holland, I never touched my brush again. That has become my past."

Faced with the cruel reality, Hu took a job in washing dishes and studied Dutch.

A few years later, Hu Sheguang, who slowly stabilized, pondered over how to change himself. "We can't just work in restaurants and let foreigners look down on us. I want to live with dignity."

With his many years of oil painting skills,

I successfully entered an art college in Amsterdam. "In the second year of the Academy of fine arts, I chose it.

Major, I think painting oil painting and clothing design are interlinked, one is paper and pen, the other is needle and thread.

In this way, Hu took up the road of fashion designer and founded his own clothing brand in second years.

In the 25 years of Europe, Hu Sheguang grew up from a young maid in the world who grew up to be the queen of Holland's favorite international fashion designer. She made styling guidance for Lady gaga and made clothes for European dignitaries.

It is this insistence on the art of fashion that has created his distinctive design style.

To create the essence of eastern and Western cultures.

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"At that time, there was such a saying in Holland: the fashion designer was not an artist. I was very opposed to it. Later, a display of" art and clothing "held at the Royal Museum in Hague, I proved that fashion design and art can be used for reference and mutual accommodation.

The queen of Holland personally cut ribbon for the event. My costume was loved by the queen and became a good friend with her. "

With unique insights into art and design, Hu has become the Royal costume designer of the royal family of Holland. His clothing brand has attracted wide attention from the industry.

3 years after returning to China, Hu Sheguang was not keen to sell the clothes he had designed, but to concentrate on his deeper understanding and understanding of Chinese traditional culture. He said that from a historical perspective or from a cultural perspective, Chinese culture has given him too much design inspiration.

In the future, he will insist on designing clothes with Chinese elements, showing a beautiful China, showing the Chinese spirit of confidence and self-improvement to the whole world.