Running A Store In Different Months Requires Strategic Attention.

The art of war is: War is not normal, impermanence, flexibility and variety.

The sales of the clothing industry have a low and high season. The management of terminal clothing stores can choose different promotions according to time, and can also design and create suitable sales atmosphere so as to achieve the purpose of increasing turnover.

January:

The peak season of clothing winter clothing is a crazy season. The specific date is on New Year's day and weekend.

At this time, the weather is very cold, and winter clothing has high purchase price and high profit.

February:

The most prosperous season of clothing winter clothing is a crazy season.

The specific dates are around the Spring Festival, Lantern Festival, international Valentine's day and weekend.

At this time the weather is still colder, and the winter clothing price is high and the profit is high.

March:

During the season of clothing changing, the winter clothes begin to be thrown off, and the spring clothes are listed in bulk. The standard season is in the 38 quarter and the two-day weekend.

At this time, the weather is cold and warm alternating temperature is too high, suitable for winter clothing dump goods, spring clothes listed.

April:

Spring clothing

It belongs to the standard high season. The specific date is on weekends. At this time, the weather is mild, warm and moderate, and spring clothes are selling well.

May:

Clothing spring and summer clothing is over season. It belongs to the standard season. The specific date is during the May 1 holiday. The weather is getting warmer. Spring clothes are coming down, summer wear is on sale, summer clothes are selling well, and spring clothes are being sold.

June:

Clothing summer sales season is a standard off-season. The specific sales date is on children's day and weekend. At this time, the weather is warmer, the summer wear is hot, the running volume is large, but the price is low and the profit is low.

July:

Clothing summer wear season is a crazy off-season, the specific sales date is on weekends and evenings.

At this time, the weather is extremely hot, and summer wear sales are basically stagnant. It is recommended to promote sales.

August:

Clothing summer wear season is a crazy off-season, the specific sales date is on weekends and evenings.

At that time, the weather was abnormal and sultry, and the sales of summer wear were completely unsalable, and autumn clothes were listed on a small scale.

A large number of summer clothes were cleared.

Low price promotion is recommended.

September:

Clothing summer and autumn clothing season is also excessive in the off-season.

The season is an awkward off-season, with specific sales dates on weekends, evenings, and mid and late September.

At this time, the weather began to cool down, the temperature difference between day and night was bigger, and the wind was bigger.

Summer clothes are cleared, and autumn clothes are on the market.

At this time, many consumers have a wait-and-see mentality.

At this point, store owners should have a steady mind, not to worry about it, and actively adjust the goods and display in the store to prepare for the peak season.

October:

Clothing autumn sales season is a crazy season, the specific sales date is during National Day holiday and weekend.

At this time, the temperature is moderate, the temperature difference between day and night is large, and autumn clothing is selling well.

At this time, the arrival of the National Day also announced the official opening of the peak season.

The consumer crazy shopping period is concentrated in the National Day holiday, with many people and high turnover, but the autumn clothing price is moderate and the profit is moderate. Therefore, it is necessary to cooperate with the sales promotion to maximize the turnover and make full use of the national day running volume.

November:

The autumn and winter are stable and over season, which is a standard season. The specific sales date is on weekends and evenings.

At that time, the temperature gradually decreased, the autumn clothes were thrown off the market and the winter clothes went on sale steadily.

The sale of autumn clothes is selling well, and winter clothing is on sale.

December:

Clothing winter clothing season is a crazy season. The sales date is on Christmas Eve, Christmas day and weekend.

At this time, the weather is cold, the winter wear price is high, the profit is big, during the festival promotes the winter clothing turnover with the promotion.

"