O2O Needs To Take Advantage Of Wind And Waves To Keep Overseas Consumption In China.

"At present, quality consumption and brand consumption, represented by the purchase of overseas goods, are experiencing a high growth. We should encourage the development mode of cross border e-commerce O2O to build a convenient entity consumption scenario."

Zhang Jindong, chairman of the CPPCC National Committee and chairman of Suning holding group, told reporters that the development mode of cross border electricity supplier O2O can enable domestic consumers to enjoy the same products and services without leaving the country, to keep overseas consumption at home, and to supply structural reform as an opportunity to pform and upgrade domestic manufacturing industry.

Zhang Jindong said that last year, Chinese tourists spent about 1 trillion and 200 billion yuan overseas and continued to maintain the title of the world's major tourism consumer groups. This year, the total volume of cross-border e-commerce in China is expected to exceed 6 trillion yuan, and will maintain high growth in the next few years.

Zhang Jindong said that we should also encourage innovation in customs clearance and port services.

"To improve the efficiency of commodity circulation.

"Through the landing of more comprehensive test areas, offline exhibition shops or special areas, the cross-border electricity supplier O2O mode will really be put into practice, and its development will break through barriers between countries and widen the path for domestic enterprises to enter the international market."

Zhang Jindong believes that in this regard, more quality consumption can be left in the country, on the other hand, it can force the pformation and upgrading of domestic manufacturing industry.

Currently passed

It can only achieve online purchase of overseas goods, lack of physical product experience, and from payment to distribution to delivery takes a long time, and the procedures of return and replacement are complex, which seriously affects consumers.

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To this end, Zhang Jindong member again this year on "encourage cross-border electricity supplier O2O mode" to submit proposals.

He suggested that we should encourage the establishment of the "O2O store" with a "post store" style to realize the one-stop function of experience and delivery.

The advantage of offline shop display, experience and service is to select a number of platform entity enterprises, build bonded warehouses in stores, store stores as monitoring and management of bonded warehouses, and realize multiple functions such as display, experience, sale, payment, purchase and mention.

At the same time, we can also make use of the security and credibility of the entity platform to collect personal information online, and gradually improve the personal information system of cross-border e-commerce enterprises, and optimize the cross-border shopping experience of consumers.

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In January 2016, the Executive Council of the State Council decided to set up a comprehensive cross-border electronic commerce Experimental Zone in 12 cities such as Guangzhou, Shenzhen, Tianjin, Shanghai and Chongqing.

Guangdong stands alone at the forefront of the development of the "system highland" of cross-border electricity providers, aiming at innovating the national regulatory mode and development mode.

Guangdong shoulders heavy responsibilities from the explosive growth of cross-border electricity providers in our province.

According to customs statistics, in 2015, the import and export volume of cross-border e-commerce in our province was 16 billion 730 million yuan, an increase of 3.6 times compared with the same period last year.

Guangzhou and Shenzhen have fully launched cross-border e-commerce import and export pilot business.

Dongguan, Jiangmen, Foshan, Zhuhai and other cities also actively launched cross-border e-commerce pilot work, and achieved good results.

Cross border e-commerce, as a new form of foreign trade, is playing an increasingly important role in promoting steady growth of foreign trade and promoting the pformation and upgrading of foreign trade in our province.