Fast Fashion Zara Parent Company Profits Rose 14.9% In 2015

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The parent company Inditex group released its 2015 full year results on Wednesday. According to the financial data, the group's annual profit in 2015 increased by 14.9% to 2 billion 880 million euros (about 20 billion yuan) to achieve double-digit growth targets in all regions of the world.

Inditex group owns Zara, Bershka, Pull & Bear and Massimo Dutti brand. As of January 31, 2016, the group's sales increased by 15.4% to 20 billion 900 million euros in 2015.

The group said sales growth benefited from strong sales of new stores, while same store sales rose 8.5%.

In 2015, the group opened 330 new stores in the world.

According to a group spokesman, the sales prospects of the group remained optimistic in 2016. According to the sales data from February 1st to March 7th, the sales of stores increased by 15% over the same period.

Group Chairman Pablo Isla said

It proves the potential of the group, as well as the best proof of the confidence of the group's products and employees.

According to group spokesman, in 2015 fiscal year, the Group invested 1 billion 520 million euros to expand its business in the international market, including technology and

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After its 2015 annual earnings report, the group's share price rose 2.5% to 30.5 euros, and the stock price rose 2% to 30 euros at the close.

Group spokesman announced the 2015 financial year group profits rose, but also revealed that the group plans to slow down the pace of opening stores, will focus more on the sales of all channels of business development.

According to analysts, the Group Chairman Pablo Isla and his team reached an agreement. In order to speed up the business development of all channel sales, the group decided to reduce the target retail sales growth rate from 8% -10% to 6% -8% in 2016.

Ignacio Fern ndez, chief financial officer of Inditex group, emphasizes that the direction of group development is still positive, but the company thinks it is necessary to develop full channel sales business, because consumers are not only shopping in stores, but also pay more attention to shopping channels in all channels.

Ignacio Fern ndez said that the group's business development is relatively comprehensive. Currently, more than 1/3 of the orders come from online, and the remaining 2/3 come from physical shops.

Now consumers can choose to shop online if they do not find the right size in the physical shop.

According to the 2015 earnings report, Inditex group has launched online sales services in 29 regions, including the newly added areas last year: Hongkong, Taiwan, Macao and Australia.

As of January 31, 2016, the group had 7013 stores.

Group spokesman said that the group's online business will expand further this year, and Croatia, Slovakia and Czech have already opened online businesses. Next week, the group will open the business in Hungary, Finland and Bulgaria.

The group said it would cover all the European brands and the Turkey market.

Inditex group also plans to enter new markets this year, including New Zealand, Vietnam and Nicaragua.

Paraguay and Aruba.

With an estimated investment of 1 billion 500 million euros, the company said that the Eastern European and Western European markets have great potential for growth, and Asia still has a consistent long-term potential.

Fast fashion and sports brands became the big winners of last year's fashion retail format. Zara's parent company Inditex group has more than 100 billion dollars in market capitalization, and has successfully reached the market capitalization of only about 80 companies in the world. Last year, the company's market value increased by more than 30%, far exceeding the about 80000000000 largest market value of LVMH, the world's largest luxury group.

Compared with luxury brands, China has been affected by China's factors and has fallen into the doldrums of performance. The fast fashion formats include Inditex group, H&M group and UNIQLO parent XXX group's quarterly average performance over two digit growth.