In The Foreign Investment Movement, Nike Is The Most Popular Foreign Sports Brand Among Respondents.
3.15, in order to understand Chinese consumers' domestic products
brand
Awareness of a certain organization around the Internet users' preferences for food, clothing, shelter and use of special investigation.
These include foreign sports and outdoor brands.
According to the survey,
Outdoor products
The popularity of netizens is 18.74%, 14.41% for JackWolfskin, 12.22% for TNF, 11.87% for Columbia and 6.73% for primitive birds.
In the movement of foreign investment,
Nike
It was the most popular foreign sports brand among respondents, and Adidas ranked second in popularity.
Specifically, 46.81% and 42.48% of respondents preferred Adidas and Nike respectively, both of which were much more popular than other foreign sports, while Reebok and new Bai Lun both came on the list.
At the same time, Adidas and Nike were also the most disliked foreign sport among respondents, especially Adidas was the most disliked, and 4.32% of respondents did not like the brand.
Among outdoor brands, Pathfinder's dissatisfaction is 1.24%.
On the whole, Chinese consumers' preference for foreign investment and outdoor brands far outweigh the feeling of disgust and have a relatively high degree of goodwill.
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