"Learn More About Others," Said Ma Yun, A University Of Lakeside.

A number of media reports recently reported that

Ma Yun, chairman of the board of directors, delivered a speech at the opening ceremony of lakeside University. He said that the mission of lakeside University was to find and train entrepreneurs in the new commercial civilization era.

"We hope you can learn more about how others fail, how others make mistakes, and how others live in this mistake."

The following is the full text of Ma Yun's speech:

Good morning, everyone. First of all, congratulations to the second students. Thank you, our school board. Thank you for the first time. Thank you, all the teachers, and all the entrepreneurs.

The weather is fine today. Although the economic situation is very worrying, there are always good and bad choices. It is still very meaningful to choose to start school at this time.

Lakeside university where the reason is, the first phase I said, eight years ago, the economic situation was not very good at that time. There were a wave of people. Some of our business people were in a depressed mood. Some people suggested that we go to a place called Bhutan, where the air was sweet and the local environment was very beautiful. Anyway, everyone was in a bad mood and went out for a trip together.

When I got there, I found sweet air.

But the people there are very happy. The people there tell us a happy index. On the road, we learned a lot, and exchanged a lot of ideas about beliefs, beliefs, and the state. On the return plane, we, like Feng Lun, we went to many people at that time. On the road, everyone said that the business was so difficult. We said that we should set up a private enterprise university to become China.

Whampoa Military Academy in the course of development.

On the plane, everyone rushed into the crowd and pushed me to be the first president. Almost seven or eight years ago, almost everyone was there.

The people inside our company also shouted to the headmaster. I felt guilty in my heart. This thing was agreed, I didn't do it, I promised, I didn't do it.

Last year, we experienced many, many school directors thinking for nearly seven years. What kind of school do we want to run? What is the difference between this school and MBA? What is the difference between Harvard and Tsinghua University? What kind of students should we recruit? We have been thinking for a long time.

In fact, the longer you think about it, the less you want to do everything right.

With all our strength, we have established the lakeside university after seven years of thinking.

On the first day of my establishment, I exchanged ideas with the first students. Our school, all the first and second students came to help us create this lakeside University together.

This lakeside university is going to go in the future. We should be a private entrepreneur's own university.

What we learn and what we teach is our own joint research and exploration.

Therefore, we are different from others in terms of the requirements, the direction of selection, and the way of enrollment.

I said the best schools, first of all, good students, good teachers, this is very important, but the students themselves are very important.

We may not necessarily be able to recruit the best students, the best entrepreneurs in China, to our lakeside University, but if we do what we believe is true, we can do this one day if we have such a mission.

Why do I take lakeside university? Lakeside university is the name because when I started my business, my apartment area was called lakeside garden. Our apartment was called lakeside, so we later felt that every company had its own garage culture. Every company had such a thing when it started.

So we simply identified as "lakeside University", and remember every entrepreneur.

When we started our business at the lakeside, we really couldn't recruit employees. No one wanted to come to our company. The difference between today's school and other schools is that many people are willing to come and thousands of people sign up to join lakeside University. But when I started my career at Lakeside Garden, no one would like to come to my company.

I joked with the eighteen founders at that time and said that one day Ali would be in a good mood and a beautiful woman under the bill. Over the past decade, Ali has been adhering to one direction. Today the proportion of female employees in Alibaba accounts for more than 45%.

I feel that today's Alibaba group's cadre reserves and talent reserves, especially the reserves of good generals, are confident that there are few such constructions in China and even in Asia, both at home and abroad.

This is the vision of development. We must achieve this goal and persist in continuous efforts to get there.

Although we may not be able to go far from Ali in the future, we do not know, but there is no doubt that we will take our mission seriously and take our vision seriously.

In the last few sessions at Lakeside University, we insist that these students and students do not need us to teach, and they will be very successful.

Our duty is to find entrepreneurs and train entrepreneurs. Entrepreneurs are hard to cultivate because of entrepreneurship, but entrepreneurs can be found and trained.

Harvard is good.

The best thing is to pick up students, hundreds of thousands or millions of students, and pick out some students. These students certainly will not go anywhere. In fact, the first and second periods, the students in the first ten periods, we hope to find a batch of seedlings, but they may not be the best ones. We can not find the best ones. We can only find the most suitable ones. We are fit for you and you are right for us.

Just like Alibaba eighteen founders to the front one hundred or two hundred employees, really good, not necessarily good, but today they are all very strong because the willpower of the heart is stronger than others, and people are different from others.

Some people say Ma Yun's speech is eloquent and how to learn a lecture. I never learned a lecture, because I had been a teacher. Actually, the teacher spoke too many people.

It has nothing to do with the teacher. People say why I speak so well. I say I rarely use parallelism and sincerity.

There are three things to do: look at the problem, see the depth of the problem, and see the breadth of the problem. These three degrees are different.

Sometimes I may not be right, but I believe it myself.

Others listened very angry, he said you were wrong, wrong is not important, I believe, I believe is very important.

You see the problem is different from others. You see the depth of the problem is different, you see the breadth of the problem is different, you will naturally be different.

Lakefront University hopes to find these students, after training, have different views on the problem. The depth of the problem is different and the breadth of the problem is different.

We hope to gather such a group of entrepreneurs, we want to create a new business civilization, because we believe that the new era of commercial civilization has arrived.

The development of the whole enterprise in the next one hundred years or two hundred years will be changed dramatically in this century. The first industrial revolution was born, and the factory was born almost 100 years ago. The company was born by the energy revolution. What kind of business organization was born in the technological revolution? When the factory came out, the pformation of the whole world was created. When the company came out, the whole business environment changed dramatically. The difference between the two technological revolution and the technological revolution was the release of the human brain.

What kind of organization can adapt to the development of the twenty-first Century, what kind of business civilization can survive in this century, what kind of companies can develop here, all kinds of business opportunities, but how do you think about these businesses, how do you organize your own company or enterprise or organization way to adapt and create such value?

Lakeside university is not just an imparting, but a joint research project, a topic to find, discover, create, fit for the platform of twenty-first Century, and adapt to this economy. We create more jobs and make China's economy better.

In fact, there are no differences between state-owned enterprises, private enterprises, large enterprises and small enterprises. Only if you adapt to the new business civilization, whether there is entrepreneurship, whether the views on the issue are different, whether the depth of the problem is different, the breadth is not the same, whether there is strong feelings, this is what we want to build up.

The vision of this school was very much concerned because the school was not established very soon. The president of Harvard has discussed with me that the president of Yale has discussed with me that in the first two days in Boao, the dean of University of Oxford business school also discussed with me, and everyone asked a question how to cooperate with our lakeside University.

I feel good now, the cooperative customers and partners will not be less, but we are only in the first stage today. The second phase is just beginning. We still have many experiences to learn, and many rules and systems to learn from MBA schools. But we have to go different ways, but we can not be different for different reasons.

I think this school is a concern, but don't think that our school is different. Our school is different from that. It's only in today's form. All of our "three" must have three years of entrepreneurial experience. We must have thirty employees. We must pay taxes for three years. We must have thirty million turnover. We are not training you to start a business today. We hope to make your company live longer. In the last century, the scale of business must be effective. We must have enough scale to become a big business.

An enterprise is no more than that. People who do business think how to find happiness because we are tired and we are not happy.

But some people do have a very happy sense of life. Some businesses are not doing very well, but they are very happy.

I think in this university, we will not teach you how to make money specifically, solve the problems of your employees today. Do you have any of these courses? We will all have them, but this is not what our school wants to teach. We hope that this school can share your company's living longer. As a business, you can live for a long time. There must be something unique and wonderful too many moments. We can gather together to do one thing, do a project, make a Project, do any Project, do any big project, you have to think about whether it is good for you to live longer.

Second, is it good to live well? Is it good to live healthy? Let yourself be comfortable and comfortable. If the boss is uncomfortable, employees will not be comfortable, and they can't be comfortable.

So in this group, we hope to form a culture here, so that every enterprise can live longer and longer, and Chinese enterprises can live for more than thirty years, and the vision of this university is three hundred years.

In the past three hundred years, we need a lot of work to do, including financing. The first and second periods depend on tuition fees. People say about three hundred thousand tuition fees. I tell you that about three hundred thousand of tuition fees are not enough.

I would like to invite some foreigners to fly to you and tell you that there is no cost to return the air tickets. As the head of Blackstone fund last year, he flew over to the two classes and flew back. The key I still owe to the family is much more emotional and time is more expensive than anyone else.

Money is not a problem, but money is also a problem.

In the first wave of business, we do not lack this money. Many of us entrepreneurs are willing to sponsor this money, but our college is different from others. From the first day, we hope to raise funds, because only people continue to contribute to this school, which shows that the school is well run. The government can not put a penny on it, nor can it rely on it.

Tell you the good news, you have joined the bad news, all the students want to think, you have to donate money one day, donate money is to thank, donating money is Thanksgiving, donating money is to your generation of people, students and students of the next generation, the future Chinese entrepreneurs group to bring more opportunities.

In fact, the better the business environment in China is, the healthier the entrepreneurs are, the more people believe in the new business civilization. The more people know how to open, share, relax, live longer and live longer, the group of our business will be respected. Otherwise, we will always be said by people in the eyes that "agriculture, industry, commerce and industry".

The three core of business is that other groups do not. Real entrepreneurs are not nurtured. They can be trained, but businessmen are hard to cultivate.

On the other hand, the three special qualities of businessmen are result oriented, efficiency oriented and fair oriented. These three things must be in the commercial era and in the commercial society. As an enterprise, you must have results and flicker for a long time without result.

Efficiency, people do this thing fifty yuan, how do you do fifteen yuan, or forty-five yuan, fair, business can not force people to do according to your game, we consult each other to achieve a win-win outcome.

This group, we hope to work together to build this school from the first day, for three hundred years.

Our mission is to find training entrepreneurs in the new era of business civilization. But this school is not just an entrepreneur. We will also leave many positions to overseas entrepreneurs and entrepreneurs all over the world. Today we hope that the students who will be trained in this school will have a global perspective.

Let's talk about global enterprises, what are global enterprises, and many people run international schools. I don't think they want to run an international school, but an international school.

Foreign business does not mean that you are an international company. I have investments overseas. I have factories overseas. I think there are two things in international business. You only have a factory abroad.

Internationalization means that we should have an international vision, an international vision and an international value system to create value for the local community.

So we hope that there are more internationalized elements in this school, but the first and second periods are a little hard. Our seventh, eighth and tenth periods will definitely do this. We hope this is the case.

Second, we also hope that many young government officials can also learn here. Businessmen and enterprises now call it "pro and Qing", which is close and clean.

Only by understanding each other can we get to this day. Government officials must also have the sense of result orientation, efficiency consciousness and fairness.

I hope one day, twenty years, fifty years and eighty years later, there will be many Chinese government officials, those politicians say that I have been trained by the business consciousness of lakeside University, and have understood the sense of result oriented, efficiency oriented and fair.

We also hope that many artists can also participate in this school, because in this school, I just said, making money is not what we teach you, such skills as small skills and so on are not our teaching, because you love to do business and business people will enter this field, because your skills will definitely improve and you will constantly grind.

But we will teach you the feelings of humanity. In fact, many artists and many entrepreneurs must first have the temperament of artists and artists' thinking. I set my own position. Six or seven years ago, I was a teacher, but I am also an artist, and I called myself an artist.

So I spent a lot of time scrambling, writing and painting.

What is our artwork? The works of Alibaba are Taobao and Tmall. It is our behavior art. What is the difference between us? Tens of thousands of people do it together.

When we first talked about strategy, when we talked about organization and management, I said I was a band conductor, the cello cello, the violin violin, the piano's piano.

This is the whole art. You can only think of the fun if you think of your work and your company as an artist.

But what is regrettable? What is regrettable is the difference between an entrepreneur and an artist. Artists can rehearse ten thousand times, and you can't rehearse, or die or die.

But if you are running a company in a relaxed manner, turning it into an art of action, like Taobao, Tmall, Lenovo, Fosun Group or giant, no one can copy every work. The real success is creation, not duplication. What can be copied is worthless, it is handicraft, real artworks can not be duplicated, and they can not do it again.

So I think we are here, I hope you learn history, learn culture, learn art, learn politics, no pattern, no feelings, your business will not be respected by people.

If your employees do not respect you and you do not respect what you do, the society will not respect you.

In this school, we hope that the entrepreneurs born are sentiments, visions and tastes.

But this is not what we teach. This is a platform. The lakeside university has this platform. Today we have a group of school directors, and the school directors, we are determined to jointly run the school. We will invite all kinds of people to force you to listen to some East West which you do not want to listen to, and some classes you do not want to attend. Many people say that this is useless at all.

So sometimes, many of our classes are not on Saturday or Sunday. We must be in the busiest time. You can't even arrange these two days. What kind of business do you do? How do you manage your time? You are busy. Principals are busier than you. Teachers are more busy than you, and others are bigger than you.

You think this stuff is useless. I tell you that this thing is very useful. You feel better than we understand what you do.

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We must have done many things that ordinary people could not understand. We had endured things that ordinary people could not bear. We saw what others did not see. We did what others did not believe. This is training, training is to do what they least want to do and do not like to do.

In the first phase, many students felt that the teacher was so bad that he didn't do well.

Do all teachers have to be good, are you so perfect? Since you are here, you have to learn, and sometimes a policy comes out, we really get angry, but since we come down, we obey, we adapt to it, we are better than others, or to change it, or adapt to it, there is always a way.

So we have to adjust our mentality, the school has a lot of ideas, want to do three hundred years, want to cultivate a lot of feelings, vision, the future, to create a real comfortable, happy, healthy, good living enterprise, as to how can live, this is the fate.

But there must be some basic rules. We will introduce a lot.

These thinking is in this school, so that the school starts from the second quarter and the second quarter, we will add a lot of things.

I am also afraid that those artists have business thinking. Of course, entrepreneurs must have some artists' consciousness. Politicians must also have a sense of business, so this is what we are discussing with you here.

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In addition, our school has some specific differences with MBA. We are not teaching you how to succeed. We are telling you how others failed. All cases are based on failure, but not all failures. This training perspective is different.

Chinese movies are very different from western films. They are all heroism. We all advocate heroism, but heroes in western movies are alive at last. Our movie heroes are dead. We can only be heroes if we die. Then who will be heroes again?

But the heroes of the West are really great, and each of them has survived. In today's entrepreneur school, we hope that the school's perspective and problems must be handled in this way.

So we hope you can learn more about how others fail, how others make mistakes and how others live in this mistake.

Our entrepreneurs here, do we have any luck? We have chances. We have opportunities. But in theory, luck and opportunity are similar to each other. But when we encounter disasters, everyone has different ways of dealing with them. We must be imaginative and have independent ideas. I hope that lakeside entrepreneurs have a future. Every Chinese has their own beliefs, because only faith and talent have awe, but every entrepreneur must have faith. Because after you have faith, you will not be tempted, and you will not engage in East West business. Your strategy will be firm, and the strategy without conviction is undetermined, but people without faith will be lost.

I hope you will remember the way to go in this school.

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Today

The second phase is just the beginning. Just now, people have paid much attention to it. Yu Feng, as the chairman of the first fundraising committee, has received many sponsorships. Huayi Brothers also have sponsorship. I heard that Fosun also donated a lot of money yesterday.

Thanks to all the donors, then Niu Gensheng was the first to donate, and now he has several hundred million dollars. Last night, he told me that three or four billion had been raised.

We estimate that very soon, but these entrepreneurs, in fact, we put their donations, hoping to create a truly great school in China.

We will cooperate with other schools one day, but we will make a lot of mistakes in the first few stages, but we will make a lot of mistakes. But at the beginning, we planted a seed and we will do it well together. So far, our greatest sense of achievement has been felt by lakeside University. We feel very happy. Thanks to Lu Yang's team, they haven't run a school, so I have brought the people who didn't run the school to school.

When we were selling Alipay, I pulled Lu Zhaoxi from Guangdong. He said Alipay was a mystery to me. I said it was right. We looked at the problem from sales. If we could pull someone from the bank to run the same bank, what would be the use?

There are two experts in our school, Dean Choi and President Qian, we will also sum up and learn.

There is also our consultant, the former director general of the Zhejiang chamber of Commerce, how he manages the system of the government. As a government official, Zheng Juchang has the elements of entrepreneurs, results oriented, efficiency consciousness and fairness consciousness. So we will work together and talk so much. In a word, schools are not run by principals, and schools are run by everyone.

More than a decade ago, Alibaba's vision was that thirty years later, two hundred of the top five hundred of China's CEO came from the Alibaba group system.

Today, our mission is handed over to lakeside University.

In the next twenty or thirty years, four of the ten major figures in China's economy must be related to lakeside university every year. This is the way to think about it. In the next five hundred of China's top five hundred, at least two hundred of the CEO comes from lakeside University.

We hope that many government officials in China say that I have benefited from it here. We hope that many artists say that we have benefited from it here. We hope that many educators say that we have benefited from learning in Lakeside University. If this can be done, whether or not you will continue to be an entrepreneur in the future, but in the three years of lakeside University, it can bring you happiness, know what is health and what is comfortable. So far, the mission of this school has not come out yet, and the values have not come out. The values have not come out. It is the university that we jointly build to build this school into a real entrepreneurial spirit in twenty-first Century.

Thank you.

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