How To Brand Packaging Products In Home Textile Industry?

For the innovation and Realization of business mode, we should not only pay attention to the realization of business mode and business mode design along the value chain, but also pay attention to the support of business mode in the management mode, organizational structure, process structure, personnel structure, resource structure and behavior mode in the execution chain.

At the same time, enterprises must also pay attention to five aspects of the system of elements, innovation of business process, and in essence, the process of organizational pformation.

The multi-dimensional consideration in the business model is an obvious trend in today's development. How does the home textile product make multi dimension brand planning?

As for the definition of business model, although there are various versions of the description, the core content is basically the same: the business model of enterprises refers to a systematic description of the business logic of how enterprises earn money from the strategic level of enterprises.

In essence, the business mode is to solve the problem of where to earn money, how to earn money, and what money can be earned.

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From the perspective of organizational execution capability, we need to sort out the success factors of business models from the latitude of business value chain and the latitude of executive mode.

From the perspective of the value chain of business models, a complete business model involves three major links -- market interaction, internal links and external collaboration.

To solve the problems in market interaction, we should solve the problems of creating value and creating value for them, and how to create value and profit in the internal links of enterprises; and the problems of external cooperation should depend on which social resources and external cooperative organizations to achieve value creation and profitability.

According to different enterprises' resource status, capability, value concept and cultural habits, different enterprises have different concerns in these links. They will choose different key nodes for value orientation and value creation, and choose different ways of making profits.

However, no matter how to choose, to ensure that the profit model of the design is realized, the basic common requirement is that the value creation activities of every link must be coherent, the flow of value must be smooth, and the upper and lower sides must cooperate, so as to ensure that the overall input and output ratio is higher than that of the competitors.

Home textiles are doing multiple dimensions.

We should pay attention to market links, pay attention to the internal links of enterprises, or the value flow of external collaboration. It is difficult to guarantee the realization of business mode innovation purposes.

From the perspective of the executive capability of business models, business models must be effectively implemented if they want to be pformed from blueprints to performance results, that is, the synergy and interaction between the three levels of innovative business models and organizational execution systems must be achieved at the level of strategic structure, organizational system and employee behavior. To achieve effective innovation of business models, these three levels of management systems also need to revolve around and optimize new business models.

Only by achieving synergy, effective interaction and innovation between the organizational system and the innovative business model and system.

Only then can the real implementation and realization be achieved.

If we just stay at the level of customer selection and customer value proposition based on external market opportunities, or only consider the strategic level of business model design, ignoring the corresponding innovation and synergy of organizational system level and employee behavior level, or ignoring the change of organizational system and employee behavior system in the process of business model innovation and change, the pformation of business mode is obviously impossible.

"Three points strategy and seven points execution", in fact, in the enterprises that have problems, the level of improvement and synergy and interaction at the organizational level and staff level are often the blind spots which are not concerned in the process of business model innovation. Therefore, they often become the key elements to decide whether the business model can be perfected, whether it can be effectively implemented, and whether it can achieve the desired goal in the competition.

To achieve innovation in business mode, we need to have five basic elements: clear customer orientation and value proposition, design of value and profit, core process and organization support system, integration of key capabilities and resources, human resources and cultural support system.