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    Cross Border Electricity Providers Will Be "Brakes"?

    2016/4/25 17:55:00 21

    Electronic CommerceMarketProducts

    Japanese media said China's "cross-border"

    Electronic Commerce

    Transaction "(EC)

    market

    Rapidly expanding, but we can not rely entirely on this path.

    However, for small and medium enterprises that have long been short of human, financial and material resources and are hard to conquer the Chinese market, cross-border e-commerce pactions are expected to become a breakthrough in developing a huge market.

    In a March 21st issue of Japanese weekly magazine entitled "reasons for Japanese SMEs to enter China in the EC field", the article points out that the main points are "high-speed logistics", "capital recovery is guaranteed" and "can grasp the market".

      

    Significant advantages of high-speed Logistics

    "I am very surprised to send food directly to Chinese consumers from Japan.

    In this way, we can try to enter the Chinese market again.

    Okada Akika, executive director of Japan's dim sum company in Okayama County, said.

    The company began cross-border e-commerce pactions in January this year, and achieved "once again into the Chinese market".

    Yuan Ji An had to withdraw from China because of the East Japan earthquake in March 11, 2011.

    Yuan Ji An has opened 5 stores in Hongkong, Shanghai.

    However, due to concerns about the existence of nuclear contamination from food imported from Japan, the Chinese government has adopted restrictive measures.

    Although it was re imported in November, due to strict customs clearance, raw materials and other origin need to be confirmed, commodities remained in port for 1.5 to 2 months.

    Because the product is frozen food, the validity period is no problem.

    But the Japanese dim sum of Yuan Ji is characterized by its seasonal fruit.

    Miss the season when waiting for customs clearance.

    product

    Can't sell.

    As a result, in November last year, the local juridical officer of Yuan Ji An had to close down.

    The article said that breaking the situation is cross-border e-commerce pactions.

    Yuan Ji An, using the "Pea Princess" cross-border e-commerce platform, can deliver goods from Okayama's warehouse to the Chinese consumers in a week or so.

    Because cross border e-commerce pactions are based on the "personal parallel import system", we can significantly reduce customs clearance procedures such as producing raw materials, certificate of origin, and the tax rate is lower than ordinary trade.

    Even products that are less than one month's validity can be delivered to consumers directly at room temperature.

    Okada said: "compared to 3. 11, there was a lot of possibilities."

    On the other hand, the "market corporation" (Hyogo), which is responsible for planning and selling furniture, uses cross-border e-commerce pactions to avoid the risk of capital recovery.

    In the context of the shrinking domestic furniture market, the company decided to enter the rapidly developing China 5 years ago.

    But then there was some concern.

    "Often speaking from the Japanese SMEs entering the Chinese market, it is more difficult to recover funds from customers in China," said Gu Sheng Yi, head of the business strategy room responsible for cross-border e-commerce pactions.

    To avoid this risk, "market group" has cast its eyes on cross-border e-commerce pactions.

    In China, even though the popularity of credit cards is low, there is also a payment platform offered by Alibaba, Alipay, which is widely used.

    For cross-border e-commerce pactions, if consumers settle accounts with Alipay, they can ensure that the funds are recovered.

    Therefore, there is no need to worry about the failure to recover funds from Chinese enterprises.

    "We have no funds to recover risks for small and medium-sized enterprises with limited capital and limited manpower," Gu Sheng chief said.

      

    Direct sales to grasp customer trends

    The article points out that for SMEs, another advantage of cross-border e-commerce pactions is that it helps to grasp the trend of Chinese consumers.

    In the autumn of 2015, the "pill company", famous for ramen, began selling ramen noodles at NetEase koala sea.

    The company learned lessons from selling goods in Chinese supermarkets.

    In 2015, the company entered the Chinese market in the form of wholesale products. However, it was impossible to find out what kind of stores it was selling because it could not be employed to investigate at the store.

    To this end, the company can not take effective marketing methods, and can not afford to lose sight of the situation.

    The article said, but if cross-border e-commerce pactions, you can directly grasp the sales trend.

    Now, the company has shifted its focus to cross-border e-commerce pactions, and sales have begun to increase sharply.

    "If cross-border e-commerce pactions are smooth, we hope to explore the issue of increasing production within 1 years," Harada Hiroshi, the company's president, said.

    Foreign media said the China electronics chamber of Commerce will cooperate with 5 Japanese companies to sell Japanese care products on Chinese websites.

    From May, wheelchair and nursing beds will be sold to hospitals, nursing facilities and individuals.

    With the acceleration of China's aging process, the demand for high-quality, multi-functional Japanese products will increase.

    According to reports, China's Electronic Commerce Association and Beijing silver high tech, Japan's professional agency Kan yuan (Kitakyushu) and other enterprises attended the meeting, the two sides agreed to provide specialized sales of Japanese nursing supplies business services.

    Silver high tech is responsible for creating special web pages and improving logistics channels. Since May 1st, Chinese consumers have been able to purchase Japanese care products online and conveniently.

    First of all, 5 Japanese wheelchair manufacturers, PLATZ and other medical devices, will provide about 160 kinds of care products.

    Striving to sell 10~20 manufacturers and thousands of varieties in a few years.

    Reported that in China, the elderly care has become a problem, because the social security system is still not perfect, the level of related equipment and services is relatively low.

    Liu Yufeng, Secretary General of the China electronics chamber of Commerce, said that many Chinese with nursing worries do not have access to Japanese products, emphasizing the importance of new services.

    Research service sector "investment reference" pointed out that "in China's online shopping market, consumers are more trusting of foreign products".

    China's cross border electricity supplier tax new regulation has been implemented for more than a week since the 16 day.

    Whether the new regulation is "unbearable" for domestic and foreign enterprises and consumers? The answer of Chinese finance ministry officials is negative.

    {page_break}

      

    Cross border electricity providers will be "brakes"?

    As of 16, the official announced the two batch of cross-border e-commerce retail import list.

    According to the new regulation, only the commodities listed in the list can be imported in accordance with the tax system of cross-border electricity providers. Other products should be imported in accordance with the general trade or other commodity postal tax system, and can not be applied to preferential tax policies for cross-border electricity providers.

    Whether the move will crack down on cross-border electricity providers? The head of the Customs Department of the Ministry of Finance said that the new regulation "is intended to support the healthy development of the new format of cross-border electricity suppliers".

    He pointed out that the new regulation created a stable and unified tax policy environment for the development of cross-border electricity providers, and eliminated the uncertainty of the future development of the industry in terms of tax policy, which helped enterprises to arrange long-term development strategies and investment and operation plans. At the same time, it also extended the retail business of cross-border electricity retailers from a few pilot cities to the whole country, which would benefit more consumers and enterprises and help create a fair market environment for competition.

    "In the long run, the new regulation will be conducive to the healthy and sustainable development of the cross-border e-commerce retail import industry."

    The person in charge said.

      

    Foreign enterprises or "wear small shoes"?

    The view is that the implementation of the new regulation is just to protect China's domestic industry.

    In fact, before the new regulation came out, cross border e-commerce retail import commodities were levied on postal items in actual operation, and the tax rate was generally lower than the comprehensive tax rate of similar general trade import goods.

    "Domestic related industries and foreign investment enterprises in China have been reflected, which leads to unfair competition between cross-border e-commerce retail import commodities and domestic sales of general trade import goods and domestic goods."

    The person in charge revealed.

    The official said that the new regulation was formulated in accordance with the principles of promoting domestic consumption, fair competition, promoting development and strengthening import tax administration. It emphasized the promotion of fair competition between emerging industries and traditional formats, foreign goods and domestic commodities, and helped to reduce the impact of cross-border electricity providers on the real economy of domestic consumer goods industry, retail industry and foreign investment in China.

      

    Consumer wallet will be "downsizing"?

    Previously, there was a tax exemption of 50 yuan (RMB, the same below) for the postal tax, and a considerable portion of the cross-border electricity retail import commodities purchased by consumers were not taxed.

    Will the new regulation increase consumer burden?

    "(new regulation) will objectively improve the overall tax burden of consumers."

    The official said frankly, "but it will not bring too much burden to consumers."

    According to the new regulation, the imported goods of cross border e-commerce will be subject to customs duties and import value-added tax and consumption tax according to the goods.

    Within the limit, the tariff rate is temporarily set to 0%, and the value-added tax and consumption tax in the import link are abolished and the tax exemption is temporarily levied at 70% of the statutory tax payable.

    According to this calculation, the comprehensive tax rate of most commodities will be 11.9%.

    "This is lower than the revised post tax rate and the general tax rate of general trade import goods, and for specific commodities, it has a rise or fall."

    The person in charge said.

    In his view, business enterprises can resolve some of the costs, and the new regulation has limited overall impact on the prices of consumer products such as mother and baby, so it will not bring too much burden to consumers.

      

    Twenty thousand yuan limit is not enough?

    According to the new regulation, the single paction limit of cross border e-commerce retail imports is 2000 yuan, and the annual total is 20 thousand yuan.

    The above part will be fully taxed in accordance with the general mode of trade.

    Some analysts say, for example, a lot of small household appliances more than 2000 yuan, which seems to be on the low side.

    In this regard, the official said that setting the trading limit is to reduce the impact on general trade imports.

    This standard is based on the survey data of single paction volume and commodity price distribution in the pilot cities, combined with the relevant data of the National Bureau of statistics of China, "it can meet the consumption needs of most of the consumers themselves."

    (end)

    Chinese officials released the second batch of "positive list" of retail sales of cross-border electricity suppliers on 15 night, which has been implemented since April 16th.

    The list includes 151 8 tariff items, including cod liver oil, bee products, vitamins and other health foods, blood pressure measuring instruments and other medical devices.

    According to the regulations, only the commodities listed on the list can be imported in accordance with the tax system of cross-border electricity suppliers, while other products should be imported in accordance with the general trade or other commodity postal tax system, and can not be applied to the preferential tax policies for cross-border electricity providers.

    The so-called new preferential tax policy, that is, cross border electricity retailers import goods according to the goods tariffs and import value-added tax, consumption tax.

    Within the limit, the tariff rate is temporarily set to 0%, and the value-added tax and consumption tax in the import link are abolished and the tax exemption is temporarily levied at 70% of the statutory tax payable.

    The Ministry of finance, the head of the tariff division, said that the implementation of the inventory management is aimed at avoiding the import of industrial raw materials and other commodities through cross-border electricity retail import channels, while facilitating routine collection and operation.

    The official said that the second batch of the list is based on the first batch of research and development from the perspective of supporting the development of new formats of cross-border electricity supplier and conducive to the smooth pition of e-commerce enterprises.

    The two batch list covers the vast majority of goods imported during the pilot period of cross-border electricity service import, which can meet the needs of most domestic consumers, and is conducive to the continued development of cross-border electricity providers.

    The State Food and drug administration has reminded that the health food imported from cross-border electricity suppliers for the first time must be registered with the General Administration from July 1, 2016. The first imported health food containing vitamins, minerals and other nutrients must be filed with the general administration.

    Prior to this, consumers purchase unregistered or recorded health foods, and there is a risk of food safety.

    (end)

    Reference News Network reported on April 16th, the media said that after several days of implementation of the sea tax reform, the Internet is being cleaned up by various "news": from returnees and overseas buyers to cross-border electricity providers.

    The sea is full of restlessness and confusion.

    Sino German overseas electricity providers complained that cross-border electricity providers were affected on the first day of the new deal.

    {page_break}

    On April 11th, Chen Wei, a Sino German cross-border electricity supplier, said, "the new regulation has just come out, though it is a form of document, but the document needs to be interpreted."

    There are different interpretations of landing in different parts of China, so we haven't done any bulk business these days because the price has not been fixed yet.

    Reported that a few years ago, in order to meet the needs of the Chinese sea group, he set up a website in Germany.

    These days, his business has been stagnant.

    Chen Wei said that tax reform is not only a direct impact on consumers' cross-border electricity providers, but also a "price increase".

    For example, the price of milk powder and paper diapers will rise by 10% or even more, one of Germany's most popular maternal and infant products.

    As for paper diapers, it may not be able to enter the Chinese market through cross-border electric business.

    He added, "before cross-border electricity providers enjoy a certain amount of tax allowance, but now the era of cross-border electricity supplier tax exemption is over."

    In short, consumers used to buy milk powder from overseas electricity suppliers. The price of a single product is less than 500 yuan, which is not taxable. After the reform, every paction is subject to tax payment.

      

    No entry goods prohibited entry

    According to the notice issued by China on the tax policy on retail import of cross border e-commerce, any commodity not listed in the list is not allowed to enter the country in the future.

    For example, in the new policy, liquid milk is not listed in the sea.

    Chinese media reported that the list includes 1142 commodities, including some food and beverage, clothing, shoes and hats, household appliances, and some cosmetics, diapers, children's toys and thermos cups.

    In addition, pets and red wine can be purchased across borders. This is included in the list.

    The report said that before the new policy, the goods were collected by the sea. After the new deal, there were changes in tax policy through cross border electricity providers and overseas direct mail entering China's marine products.

    In the past, cross border electricity providers and overseas direct mail have paid a certain amount of tax exemption.

    According to the new policy, tariff and import value-added tax and consumption tax should be levied on cross-border electricity suppliers.

    After the reform of overseas direct mail and "human flesh" purchase, the post tax is levied. However, it still enjoys a certain amount of tax exemption.

    In April 11th, the General Administration of Customs published a new version of the "classification list of entry items in People's Republic of China" and the "People's Republic of China entry goods duty paid price list" on the official website.

    That is to say, the commodities entering China through postal and international express channels will be adjusted at the following rates:

    The rate of imported milk powder from A. rose from 10% to 15%.

    B. cosmetics, lipstick, mascara and foundation for lip, eye and powder cosmetics tax rates increased from 50% to 60% in the past.

    C. luxury goods, such as watches, jewellery, bags and tax rates up to 60%, is also the highest tax rate after tax reform.

      

    How do I pay tax on my personal belongings?

    The report said that since the implementation of Hai Tao tax reform in April 8th, the Internet has reported that the "Customs" of the airport customs investigation and the opening rate of 70% has made the consumers who love to go abroad to tighten their nerves.

    People are worried about whether they can buy abroad after they travel abroad.

    A number of tour guides in Stuttgart and Cologne, Germany, said, "the following days, according to the reports of tourists from the group of returned tourists, there was no case of inspection in Beijing or Shanghai airport, or more than 70% of the net sampling rate.

    Shanghai is stricter than Beijing, but that's the way it was before. "

    According to the report, in fact, customs policy for entry of personal belongings has not changed, and is still within 5000 yuan tax exemption.

    But the new deal does mean that the odds of being "muddled through" are small, and the chance of spot checks is increased.

    Tax reform has not only brought confusion and uneasiness, but also brought positive effects.

    Chen Wei, a cross-border electricity supplier between China and Germany, believes that after the tax reform, the three parties, including general trade, cross-border trade and personal import, all have their own supporting policies.

    From the legislative level, this is what cross-border electricity providers want to see. "

    But he also acknowledges that the implementation of policies and how they are implemented everywhere is another matter.

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