The Most Popular VR Concept On The Market Is Just A Tempting Fraud.
If a vote is to be held, the hottest and most famous one in the market will be elected. concept If it comes, VR will be elected by a high vote and far more than second. There is no doubt that VR is so hot.
Then, if you go on and ask those votes, VR Have they ever used or had friends used VR? Most of them had to shake their heads.
VirtualReality, which is called virtual reality (VR), has attracted nearly all the manufacturers and investors in China, and the crowd has gathered around the crowd.
There are two classic Tucao about the current situation of VR in China.
"There is only one press conference for listed companies from the VR layout."
"If investors do not invest in one or two VR projects now, just as women in 80s did not give birth to boys, they dare not speak louder."
The two Tucao basically reflects the current domestic capital's enthusiasm for the VR concept. But is there enough enthusiasm? The pie is too large for the consumers to eat into their mouths, and the final result is probably the bubble.
The concept of VR is more like a capital story than a technological trend.
Taking last year's first gem stock market that shook the stock market as an example, the 33 consecutive trading boards have stabilized the position of the gem, but behind the stock price is the sense of achievement. What is it relying on to push up its share price? It means constantly boasting that it will enter the VR field. So that they play with the elevator ads like ghost animals, loudly say they want to advertise, and even ask the audience in the advertisement -- what is VR exactly?
The more fire the VR, the more and more counterfeiters. Whether we have the soil of VR growth whether domestic technology, hardware or content, but on the current status of VR, is he worthy of being praised by investors and expected by consumers?
Where is the application scenario?
The most widely used VR device at present is the VR box, which is like a helmet. It is known as a immersive, immersive and immersive experience. But in the current environment, you can hardly use this equipment when you are away from home. The portability is not enough, even if it is barely carried, there is an awkward embarrassment in the use of public places.
Even in the family environment, few users can insist on wearing a VR device to see a movie - it's so heavy that it's in a copy. Investigation Report It showed that nearly 83.4% of consumers expressed regret after buying VR equipment for two weeks.
Do you dare to use cheap hardware for a high price?
In the hardware work, the domestic VR market is a mess. Flooded VR mobile phone boxes, with its low technology, low cost, simple plastic double sided convex mirrors, and put on their cell phones, dare to say that the smart phone into a VR viewer, directly watching the 3D effect of the movie.
Such a low cost, but dare to sell hundreds of boxes, or even thousands of high prices, can be called a huge profit, but the effect is disappointing! If you purposely pursue the perfect 3D effect, naked eye 3D technology is more reliable and reliable, foreign technology leaders have SONY, and domestic leaders PPTV cohesion, even equipped with naked eye 3D technology thousand mobile phones, portability, practicality, cost-effective are better.
If consumers are not trying to taste the fresh VR, they will be clear enough.
Who will fill in the blank content?
For a hardware platform, how important the content is, there is no need to say more. Games and videos are the two most important contents of VR at present. Unfortunately, the content of these upgrading experiences is a blank.
Almost every VR manufacturer says that she is equipped with a large amount of VR video content, but almost all of the contents are spanformed by 2D and 3D video. The difference of appreciation is embarrassing.
Compared with the mature naked eye 3D technology, there are a wide range of 3D movies, 3D game support, on the basis of the current mature technology, the content is almost seamless connection, as the cinema version feels at the same time, it can enjoy directly before the mobile phone, so content is the soil of hardware technology.
Not every hardware vendor has the ability to develop content. VR's current vacancy directly leads to its industry. In the final analysis, VR is the way of presentation. VR, which is not widely supported by content, is like a bare headed commander.
VR, of course, is a very good concept, and even can be said to be one of the possible trends in the future. But in the current environment, VR is far from reaching the level of mass consumption. Too much bragging will only make VR look like a tempting scam.
Technology has never been based on the concept of progress, recognition of the current reality, as before 2D technology evolution to the naked eye 3D technology, strive to make breakthroughs in technology, make a solid product, and wait for the matching of content, and ultimately from a few people's technology, into the well-being of all.
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