Jingdong'S Market Share In Q1 China B2C Shopping Website Has Exceeded 30% For The First Time.
The latest data show that Q1 China in 2016
Online shopping
B2C in the market
market
The scale of the paction is 571 billion 670 million, maintaining a steady growth level.
Among them, Jingdong's market share in Q1 China B2C shopping website has exceeded 30% for the first time, reaching 31.2%, an increase of 4.1 percentage points compared with that in 2015, and the growth rate is ahead of the whole industry, and the momentum of development is swift and violent.
(Note: caliber 2 is "caliber according to industry comparable data").
Analysts believe that the B2C market share will continue to increase after this quarter.
With the maturity of online shopping market,
product
Quality and service level have gradually become an important reason for affecting users' online shopping decisions. In the future, this demand will push the B2C market to continue to develop rapidly and become the main driving force of the online shopping industry. The value orientation of Jingdong's quality e-commerce is following this trend, which is also the key to the continuous rising of Jingdong's position in B2C market.
From the perspective of industry development, Jingdong still has an absolute advantage in its B2C network shopping industry, and its brand influence is constantly improving.
As early as March this year, Jingdong has successfully selected the most valuable Chinese brand 100 in 2016, and won the "China brand award to meet consumer demand most" in 2016.
Last week, according to the latest British "100 most valuable global brands in 2016", China's 15 companies entered the list. Jingdong first entered the world's top 100 brands list, and its brand value increased by 37% over the same period last year. It has become one of the five fastest growing brands in the world in the year. BrandZ
The industry believes that a clear brand positioning and unremitting pursuit of user experience have enabled Jingdong to achieve sustained and rapid growth in brand value.
At present, Jingdong has become the leader of China's electricity supplier industry, and its annual celebration of 618 has also become a whole industry, and even the participation of the whole community online shopping ceremony.
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