Children'S Products Market Will Usher In New Opportunities And Challenges.

Two child liberalization brings new opportunities, overshadowed by the slowing down of economic development.

In China

Quanzhou, the city of heavy enterprises, began a new round of deployment of troops, hoping to nugget two child business opportunities.

Last week,

Q4 new products will be held, the new series of winter clothing, such as the magic effect, bionic technology and parent-child emotion.

Won the praise of agents.

To these stunning market participants, this season's products incorporate a large number of bionic technologies in the field of science and technology, and have applied high-tech night light materials and new technology.

"New product launched a series of parent child culture, which fits the consumption trend of modern children's shoes.

This year is happy year's brand year, commodity year, channel mode innovation year, data year and practice year.

Qi Kangfeng, general manager of happy Mickey children's products Co., Ltd., said that the overall commodity plan led by commodity planning is also being implemented. The Chengdu leather shoes R & D center will be set up to excavate the market potential of the whole category.

Deep excavation of children's clothing market is also Mamie Marka, in the autumn and winter 2016 new products conference, on the basis of the original "classic campus, sports and leisure, sports outdoor" three styles, add "fashionable children's clothing" series to cater for the needs of parents of "after 90".

He also worked hard with the designers of Spain and Korea to dig deeper into the fashion of products.

In marketing advertising, Qi Kang Feng said, "happy Mitch has decided to advertise on CCTV children's channel, locking up the golden summer" Golden Show "high time ratings, and exposing the brand image.

Analysts believe that in the context of market depth adjustment, the acceleration of Internet based innovation, and the release of rigid demand by two children, the children's products market will usher in new opportunities and challenges.

Luo Zhengming, deputy general manager of happy Mitch children's products Co., Ltd., told reporters: "in the Internet era, enterprises should change from traders to businessmen.

The combination of physical stores and WeChat micro stores will not only provide customers with complete product information, but also purchase information on products and door-to-door products, disseminate information about enterprises and products, strengthen the relationship between brands and fans, and establish the image of enterprises and products.