Prada This Season'S New Outfit Is A Chinese Myth Of "Outdoors".

If we consider that Prada is slightly negative in the past two years.

Results, Techwear, the sportswear of city sports, and consumers as the top priority of the Chinese mainland market are purchased.

Switch to Adidas, Under Armour, Nike, or even Arc'teryx specialty.

It is also reasonable to introduce such a series at this time: "I have been temporarily uninterested in ancient elements, and what attracts me is traveling, sharing and getting involved in different cultures," explains Miuccia Prada.

In other words, we can say that Miuccia Prada is an insightful person. Compared with forecasting organizations and data research, an entrepreneur who has a keen observation of society and human behavior and a brain of design guidance is more important. For such a person, reporting the news of Syria refugees will stimulate the mind, and the materials on the inspiration board are left to the design team to collect. According to this statement, she should also be able to feel the most subtle and direct characteristics of the residents in the region: no one likes the concept of "Outdoors" even more than the Chinese.

Prada 2017 spring and summer men's accessories

Prada 2017 spring and summer men's accessories

From the early Beijing Xiushui market, Columbia, The North Face counterfeit products, once sold out of luxuries sports shoes (Prada Sport's red label series also appeared in the list) went to the SUV car market which lasted for several years. Although the people living in the northern Guangzhou city do not have the chance to really get close to nature, those off-road cars equipped with four-wheel drive, 20 inch tires and high chassis like buses may just climb over five or six gullies during their service period, but they still do not hinder our vision of "Outdoors": the motherland is full of beautiful mountains and rivers, Chinese children are in the four corners, and the outdoors costumes are the prettiest.

In this way, it may be a suspicion that Prada is a trend of flatter. After all, outdoor, functional and sports are also the foundation of the brand in Zengdou.

There is no need to worry. The new Prada boys (and a few girls) still have their selling points. The outdoor kettle, lighting flashlight, bracelet, shoes and other accessories are also making the Praka windbreaker and short body assault jacket look like a fashionable tramp with a youthful trend. At the same time, it also makes the later suits look rather dull, more like the outdoor style after 90's.

But there is only one problem. When these single products broke away from the showroom and broke away from the shape of the combination and become a single item on the shelf, is their attractiveness still so obvious? At least, it will be so in the domestic market. The name of Prada plus the fascination of "Outdoors" by the Chinese people, in this dynamic society, it is not impossible to reproduce the feat of "the city is Prada", but I do not know if it will be happy or sad if it comes true.

Prada 2017 spring and summer men's accessories

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Besides, you can't expect Prada's outdoor costumes to really carry out professional mountaineering and hiking.

A friend who used to spend dozens of years in fashion, creativity and selling all kinds of money to buy all kinds of famous brands resolutely joined the professional hiking team last year. Although he said that these fashionable outdoor outfits were not enough to meet actual needs, he still hoped to find some professional equipment.

Prada this season's new clothes, in addition to the middle of the Chinese people's "outdoor" myth of the mind, but also feel very sad: fashion and real sense of movement, is ultimately a hill of the past.

Prada 2017 spring and summer men's accessories

Prada 2017 spring and summer men's accessories

Prada 2017 spring and summer men's accessories