Adhesives Business Accounts For 50% Of Henkel'S Business.

The beard of the national treasure of Tutankhamun, Egypt, was accidentally dropped during a routine cleaning operation.

Bonding has left extremely uncoordinated damage marks and yellow plucent adhesive residues on this art treasure.

This incident has caused great fluctuations in the world archaeology and historiography.

Later, after 2 months of repair, the expert team of Henkel technology in Germany was finally adopted.

The technology has restored the original art treasure with a history of over 3300 years.

The above events are only a small example of the application of Henkel adhesives.

Henkel group is a family business started with detergent. It has been established for 140 years and is headquartered in Dusseldorf, Germany.

Henkel

It is distributed in three major departments: detergent and home care, cosmetics and beauty products, adhesives technology.

And has many well-known brands in the world, such as Bao Ying, Persil, Schwarzkopf and Loctite.

In fiscal year 2015, Henkel's sales amounted to 18 billion 100 million euros.

Although Henkel started with detergent, the adhesive business was occasionally developed to solve the problem of better adhesion of detergent boxes. However, due to the extensive application field and the Henkel development strategy, the current adhesive business accounts for 50% of Henkel's business.

As the world's leading supplier of adhesives, sealants and functional coating solutions, Henkel's adhesives technology is active in all walks of life.

The bookbinding, the packaging of potato chips, the erection of skyscraper pipes and the construction of high-speed rail projects are almost invisible to their daily life.

As the unsung hero behind the development, adhesives are also used in a range of sophisticated technologies, making smart phones lighter and more light and comfortable.

Henkel said that nearly three pairs of famous brand sneakers have used Henkel's adhesive products.

Today, the Chinese market is developing, and the high-speed railway network is being built rapidly.

Christian Kirsten, senior vice president of the global automotive and metal industry market at Henkel group, said at a recent press conference that 95% of China's high speed rail noise and noise reduction solutions were provided by Henkel group.

Henkel has provided a full range of adhesive sealing and noise reduction solutions for rail and rail pportation from various aspects such as sealing, damping, sound absorption, sound insulation and structural reinforcement by virtue of its technical strength in the field of adhesives and surface treatment, rich product lines and industrial application experience.

In addition, Henkel also has extensive application experience in structural bonding, elastic bonding and sealing, thread locking, and other applications.

The rapid development of China and the Asia Pacific market has not only led to the high speed rail industry, but also in areas such as automobiles, electronics and so on, and most of these areas will use adhesives.

Some media have reported that Apple will launch the Home button embedded in the screen next year.

He said that Henkel is also paying close attention to the trend of the electronics industry to meet the new needs of customers. At present, Henkel's fingerprint sensor adhesive technology is also the world's top.

He said the Asia Pacific market is the fastest growing emerging market in the world, and is also one of the most important markets for Henkel adhesives in the world.

In order to better cater for the development potential of the huge market in the Asia Pacific region, Henkel continues to increase its R & D investment and continuously enhance its R & D capability.

Recently, Henkel brand new adhesive technology innovation center (HAIC) was established in Shanghai.

The newly created innovation center covers an area of 6730 square meters, and has 171 research and development and product development workstations. It is equipped with world-class NVH (noise, vibration and vibration roughness) testing laboratory, civil adhesive laboratory and training center.

Its establishment will help Henkel adhesives technology enhance its R & D capability in the Asia Pacific region and integrate R & D resources to provide market oriented innovation solutions for consumers in China and the Asia Pacific region.

Taking the optimized solution of NVH to reduce vibration and noise, for example, the technology aims at reducing the friction between components and the noise and vibration generated by pmission, so as to meet the needs of China's rising middle class for comfortable driving and driving.

In the increasingly widespread use of automobile manufacturing, the technology also has many applications in the previously mentioned high-speed rail and household appliances industry.