Baby Brand One Fruit Online Got A Round Of Financing

Recently, one fruit company was founded in 2016, focusing on 0-3 year old baby.

And supplies.

Original

The one fruit Yiigoo is formally launched (yiigoo.com). With the double certification of safety assurance from both domestic and overseas authorities, and with the design of internationally renowned artists, the "craftsman spirit" is demanding every detail.

On July 11th, it announced that it has won the financing of angel wheel and A round, and the future sales will be dominated by online channels.

Investors include many well-known investment institutions at home and abroad, the famous host Li Jing is one of the angel investors.

The one fruit team is composed of a group of people who have endless enthusiasm and independent opinions on children, clothing, design and Internet. Among them, founder CEO Zhong Kai Xin is one of the co founders of VIC, senior vice president, and also a mother of a 3 year old girl. She knows her mother's love for her children and is committed to bringing them a new experience of health and safety.

At home and abroad, the safety of double certified organic raw materials is fully protected. The children's comfortable tailoring and the design style of the artists themselves are fully considered. One fruit protects and cares for every mother in an all-round way, so as to create an absolutely healthy and safe organic world for the baby.

At present, one fruit 2016 summer products have been gradually launched, the product line covers Kazakhstan clothing, T-Shirts, knitted pants, skirts, jackets, mouth towels, quilts, blankets, toys and so on.

Mothers only need to log in to the "one fruit Yiigoo" micro shop or the official website, so they can purchase almost every baby's daily clothing and supplies as they wish.

The official website domain name of the one fruit yiigoo is yiigoo.com. Although it is not a regular pair, double I and Double O are also easy to remember. Because it is a mother and baby industry, it is even more interesting from the product aspect, and it also fully matches the brand name and is conducive to the promotion of the brand.

With the scarcity of domain name resources, such domain names are wise and smart.

According to the WHOIS query, yiigoo.cn/com.cn/net is under the protection of it. It can be prepared for the rainy day, and is doing well in brand protection.

Interestingly, the new top-level domain yiigoo.mom, which represents the mother infant industry, was also registered today, but the registrant is not from the one fruit.

Zhong Kaixin believes that because the baby clothing in the raw material selection, cutting, workmanship and other aspects are more effort than adult clothing, in addition, the market and the third party inspection institutions for children's clothing standards are also higher than adult clothing, therefore, in the past for a long time, the baby market has few big card entry.

For the industry of choice, Zhong Kai Xin admitted that before many people suggested that they should switch careers to continue to make electricity providers or cross border mothers and infants, but Zhong Kaixin believes that in the international market, in addition to some luxury brands began to seek a share in the baby clothing market, UNIQLO, GAP and other popular brands are also trying to play a game in this field.

Therefore, as long as the technology and materials occupy the dominant position, the future baby clothing market will become the next blue ocean.

Zhong Kaixin said that after completing the A round of financing, one fruit was certified by GOTS (Global Organic Textile Standard) to ensure the standardization of organic textiles from harvesting, raw materials, processing and final product packaging.

And in sales, in addition to continue to operate the one fruit independent micro shop, will also cooperate with baby tree, honey bud and other maternal and child electronic business platform.