Japan'S Old Fashion Shoes Atmos Will Open A Shoe Store Exclusively For Women.
By now,
Gym shoes
It is not only the boys' patents, but girls are more and more fond of adding them to their outfits.
brand
And dealers have also taken a fancy to this huge market and launched various kinds of targeting for female users.
product
。
Recently, atmos, the oldest fashion shop in Japan, announced that it would issue a F atmos, a shoe store specializing in women.
The new women's exclusive shoe store will officially open in August 31st. It is located on the two floor of Matian department store in Osaka, Japan, with a shop size of 23 Ping (76 square meters). It will sell Nike, Adidas Originals, Reebok CLASSIC, Onitsuka Tiger, PUMA and other brand shoes.
And on the day of store opening, F atmos will sell atmos rated footwear Nike Wmns Air Max 90 Essential, priced at 12000 yen (780 yuan).
In the age of putting consumers first, it is no longer a novelty to crown the product with "female exclusive".
This also seems logical to atmos.
Atmos is not just selling shoes, but they are also a trend unit with their own brands. They have a lot of influence in the market.
Take NIKE to celebrate the Air Max 100 Vote Back campaign launched by Air Max Day this year. In this activity, NIKE selects the most influential 100 dual Air Air from 9728 selection.
The 100 pairs of Air Max will once again be voted by everyone. The highest number of votes will be re launched in the 2017 Air Max Day resurrection. The final result is atmos's participation in the design of atmos x Nike Air Max 1 "Air".
In the whole market, the concern for women is also the main theme at present.
Most of the brands are specifically divided into female product lines (such as NIKE WOMEN), and all kinds of women's exclusive colors also appear in our vision from time to time.
In order to let consumers pay, brands will not only spend more time on the appearance of these products, but will also provide many activities for girls to help them enjoy sports better (such as Nike+ Training Club Tour before, in fact, they want to sell better).
In this big trend, opening the exclusive store for women is also a logical thing for the atmos store, which is constantly expanding its branches.
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