Fujian Style Men'S Clothing Into The Field Of Technology Factor Clothing Into The Intelligent Age.

"Everything can not last long except change." In the view of the industry, the only constant change in the world is change and put it in the spanformation and development of the garment industry. Recently, the smart clothing launched by the local men's wear brand has aroused widespread concern in the industry again. from Seven cards In the field of men's clothing, seven men's wolves and Emperor's cards have been thinking about the way to make smart clothes. They have implanted science and technology factors into traditional costumes and opened the "intelligent age" in Quanzhou's clothing field.

Layout smart fashion area

Detachable leading intelligent module and sleeve independent intelligent cabin design, perfect combination of intelligence and fashion; choose to wear or put on clothing independently, easy to have 8 cool intelligence; life track record, music control, remote control photo taking, information reminder, sedentary reminder, loss reminder, sleep monitoring, morning wake-up function and other optional functions, so that fashion is more intimate......

Recently, the seven smart brand fashion conference and the 2017 spring and summer order will be opened in Xiamen with the theme of "you decide the future". The smart fashion jacket displayed by the smart fashion conference is designed to meet the needs of business travelers in many scenes with five major innovative designs: technology fabrics, accessories, multi-functional design, cool intelligence, and business travel App.

Hong Zhaoshe, chairman of the media conference, said that technology is changing everyone's life. With the development of data and intelligence and its wide application in life, the direction of future development of smart clothing leadership is inevitable. Therefore, as China's fashion male leading brand, Qipai must seize the initiative and take the initiative to make innovations in this new field with innovative thinking, innovative design and innovation mode.

The smart clothes that are all over the world do not seem groundless. As early as the beginning of last year, seven cards began to lay out. Smart fashion area 。 Diao Junfeng, manager of retail intelligent group of retail management center of Qipai group, told reporters: "since the beginning of the year, Qipai has begun to plan the development of intelligent field and build an intelligent fashion industry chain. Through the linking and upgrading of "intelligent supply chain", "intelligent terminal" and "intelligent products", the intelligent upgrading of traditional fashion industry chain has been realized.

Water test intelligent experience mode

With the continuous improvement of consumer demand and the gradual imprisoned of Chinese men's "fashion is women's privilege", the demand for men's clothing in personality and fashion has soared. This new market demand has also become the breakthrough point for men's clothing enterprises to test the water market and promote intelligence.

Not long ago, the first intelligent store of red bean was officially opened. It is reported that this red bean menswear store with "wisdom red bean" as the concept, set shopping, entertainment, leisure, wisdom, experience is one body, the store opened a coffee leisure area, Touch entertainment district and other functional zoning, emphasized the consumer's new experiential consumption concept. In addition, the store also pushed the smart fitting room and fitting mirror two smart equipment. By integrating technical resources and customer demand information, the attention of consumers was pulled back from the line to the offline: using the "storm mirror", consumers can easily choose to try on, through the computer screen in the fitting room, you can achieve "call the clerk", "dress matching" and other services, and also understand the sales volume of the clothing through the background.

And last year, CABBEEN joined the fashion modeling luxury brand "Dong Tian modeling" to open a new concept flagship body, CABBEEN 33, in Shanghai. Reporters learned that "CABBEEN 33 hall" in addition to its four largest fashion brands, fashion, shape, home, flower, dessert are integrated inside. Diao Junfeng also told reporters that by the end of August, the seven card 3D smart fitting software will be launched on the terminal stores, not only to achieve the traditional 3D fitting, but also to show the real fitting effect at 360 degrees.

Intelligence activates the driving force of enterprise development

In the era of connecting all mobile Internet, the traditional business mode is being subverted, and enterprises are seeking spanformation through the exploration of smart clothing. In the view of these garment owners, traditional costumes and creative intelligent technology will bloom the wonderful business opportunities and bring about good business opportunities.

In fact, Garment manufacturing The intelligent spanformation of industry has become the consensus of the industry. From the industry, some men's clothing enterprises intelligent spanformation can be seen. Since last year, Fujian men's clothing brand has coincidentally skillfully borrowed "intelligent", seven card to start the smart fitting system, research and develop smart products, enter the smart fashion field; seven wolves installed 3D fitting glasses in some stores to enhance the shopping experience of consumers; RBA male launched "matching consultant" application to consolidate the concept of "leading dress housekeeper"; Emperor men's clothing launched the "clothing and clothing matching" system, upgraded and improved 3D fitting mirror. Hong Zhaoshe told reporters that expansion in the field of smart clothing can not be overnight, it is necessary to have the courage to be courageous, but also to prepare for a protracted war. In the future, Qipai will continue to enrich the smart fashion series and make the smart fashion products bigger and stronger.

Insiders said: "to build a smart fashion bus, enterprises and brands need more than just a blockbuster smart product. In the chain of intelligent fashion, smart products, intelligent retail and intelligent manufacturing complement each other."