In The Global Economic Downturn, Foreign Trade Clothing Factories Are Forced To Sell Factories To Save Themselves.

Miss Wen's boss is a more than 50 year old uncle who has been doing overseas orders for more than 20 years. In Longgang, there is a 150 person scale factory, which mainly manufactures the Japanese children's clothing brand. After receiving the order, it starts from the factory's raw materials to produce the finished products, and generally orders from Japanese customers to the final export products, which will take about 6 months.

"It is not only this year that the factories in the manufacturing sector are hard to do all these years, especially in the past few years.

The labor cost is high, raw materials are rising, and it is difficult to recruit workers. "

She told reporters, "now the number of workers after 90 is not willing to endure hardship, now every family is well-off life, and before working 80 or 70 years later, many of them are back home."

She said, in fact, it is not easy for the boss to start a business. They are all from the bottom up, from the workers to the merchandiser to the business and then to the boss. At that time, they worked alone for a while or made a lot of money, and the discerning boss bought the place where the factory was located in Longgang.

In the past 10 years, many bosses in foreign trade factories in coastal cities have done many things.

Enjoy the upward trend of the industry, develop dividends, suddenly become rich.

At present, the industry as a whole is in a state of oversupply, coupled with the decline in economic growth, making it more difficult to make money only by acting as foundries. The same production capacity but lower cost options are not only Shenzhen and Guangzhou.

In fact, the Chinese made in the past.

Labelled "inferior, cheap" label, in the pformation from empirical profit to knowledge based profit, it is just a change that the foundry cannot adapt to the market demand.

It is understood that many famous brands such as H&M, Zara and so on will be pferred to mass production in China with cheaper labor costs in Southeast Asia. Professionals suggest that the PRD garment industry should take the road of individuation, branding, high-end and customization.

Although it is becoming more and more difficult for most people to do business, there are still new entrepreneurs coming into the industry. There is still spring in the clothing industry of Mr. Chao, who is a small overseas order.

After 90, although he was born in engineering, he was able to enter the industry by chance.

His thinking has managed his platform and won a great investment from listed companies.

"We are a light asset company. The customer orientation is very clear, that is, aiming at the orders of emerging and young brand clothing abroad, and then sending them to the corresponding suppliers to achieve the production of the products. Now buyers are not only price oriented, but also more emphasis on the design and quality of clothing, and the market opportunities are very different from those of the past."

He said.

Mr. Chao's platform goal is to build up China's excellence.

Manufacturers Alliance for foreign countries

To provide a low cost and high quality "one-stop" procurement plan.

It is not easy to integrate the supply chain of the whole garment industry, integrate the commercial resources on the lower and lower reaches of the industrial chain and reduce the production cost of each link. For example, we need to find factories which can do the variety of products such as skirt, cowboy, guard, t shirt and so on.

Although every link is difficult in the eyes of Mr. Chao, in his own words, if we can build up the cost structure of each supplier through its own efforts to meet the production needs of small orders, suppliers can naturally achieve the internal distribution of orders and maximize the utilization of resources.

"There is no concept of customization.

Because what you have done has evolved into a regular production mode. It is like the previous large-scale orders, but it doesn't need pipelining. It can meet customer's needs with the lowest cost and the least resources. "

Mr. Chao said.

Despite years of gloomy foreign trade, Miss Wen's boss is not too worried. He has factories in Shenzhen, especially in Longgang, where housing prices are rising.

Mr. Chao who has just graduated for a few years is still down cycle.

With confidence, "we solve the problem that overseas brands can not produce efficiently in production demand. If we choose to segment the market, we can create value and naturally make money."

foreign trade

On the road of pformation, there are still many choices to be made in addition to selling factories.