Baosheng Stock Price Plunged 8.89% To The Sports Industry Again Alarm Bell

Baosheng's Adidas store

It is reported that last Friday, after the unexpected drop in monthly sales, Affiliated Companies of sporting goods retail business

(Holdings) Limited (3813.HK) opened a 8% drop on Monday.

Baosheng's largest global sport in Hongkong

0551.HK, a subsidiary of the category manufacturer Yuyuan (industrial) Group Co., Ltd. (0551.HK), is an agent of almost all the world famous sports brands such as Adidas, Adidas, Nike, Nike, Puma Puma, asics Arthur, Converse, CONVERSE and so on. Apart from opening the above brand stores in mainland China, the group also owns the YY Sports star road brand.

As the most important part of mainland China

As well as the unparalleled position of the parent company in the sports industry, Baosheng's performance has always been one of the sports industry weathervane, and this stock price has fallen down. There is no doubt that the sports industry has made a wake-up call again in the past two years.

Over the past decades, the sports industry has been accompanied by a period of rapid expansion to high inventory. Before a new round of expansion caused by running heat and wearable equipment industry, it was the high recession of Beijing Olympic Games. The worst performing Adidas AG (ADS.DE) Adidas group in the post Beijing Olympics was the leader of this round of sports fever with its many innovative series.

However, from the beginning of this year, a warning was given to the campaign boom.

On Friday, when Baosheng announced its monthly sales figures of a slight drop of 0.28% per cent in August, it also warned the sports industry overheating again.

Tang Xiaotang, founder of No Agency Agency, a luxury goods and Apparel Retailing Industry Research Institute, said the new wave of sports boom still has the Chinese market drive, but China has always been a double-edged sword as a driving force, because its recession is faster than the rate of expansion.

Tang Xiaotang warned that there is no doubt that the sports market has been overheated, "there is still inertia growth, but it is expected to enter a new recession in 12-18 months."

He revealed that the agency's long-term tracking industry has found that the prosperity of an industry is usually detonated by the consumption and living habits of the Chinese rich, but "when it enters the public, it is the warning of bubbles".

Monday, Baosheng International (3813.HK) shares closed at HK $2.46, plunging 8.89%, and the volume of Monday trading volume also increased to 28 million 758 thousand, which is four times the average paction volume in the past 30 months, 677.47 "ten thousand", indicating that "escape" intensified.