"Fashion +" Helps Create Keqiao'S "International Textile Capital"

"In the Sui and Tang Dynasties, the textile industry of Keqiao has shown its head. In the 80s of last century, it was riding the spring breeze of reform and opening up."

It has developed into a small scale textile city.

Today, the Keqiao China Light Textile City is constantly upgrading and moving towards the goal of "the international textile capital".

In recent years, Keqiao district has been carrying out the new development concept constantly, with "market +", "fashion +", and "

The idea of "intelligent +", "Exhibition +" and "internationalization +" continue to contribute to the development of textile industry.

Among them, "fashion +" is an important concept leading the pformation and upgrading of Keqiao's textile industry and upgrading the core competitiveness of textile products.

Looking at the development of textile industry in Keqiao in recent years, it is more necessary to start from "opening up cooperation", "personnel training" and "system guarantee" in order to achieve "fashion +" in China's textile city.

Keqiao exhibition photos

Fashion and fashion are the core competitiveness of leading textile products to the international market. This not only depends on the innovation of existing products, but also requires the collision of multiculturalism and the guidance of more internationalized trends.

Therefore, on the one hand, we should strengthen exchanges and cooperation with overseas markets, and let our products and culture go out.

With the designer's attention, and through the inspection of overseas markets and the learning of overseas fashion culture, our textile products are more in line with the international trend. On the other hand, while developing to the west, we must seize the opportunities and borrow them.

The development of Dongfeng to the "East", to do a thorough reading of the "Silk Road Keqiao" article, to accelerate the pace of "going all over the world" to "full of the world" pformation, and comprehensively enhance the international influence of the textile city.

Two, with the introduction of talent as the driving force, we vigorously accelerate the R & D of light textile products. In the Internet age, fashion trends and advanced concepts are changing rapidly. In order to lead the market, China Textile City must seize the initiative in the market, and achieve the goal of "people without me" and "people have me". This requires our textile products to be researched and innovating in various aspects such as texture, style, technology, and so on.

"Talent" is the key to the innovation of an industry, so on the one hand, we need to introduce fashionable enterprises, professional design teams and design talents through the preferential policies, so as to inject new energy into the upgrading of Keqiao's textile industry. On the other hand, we should strengthen the training of localized talents, strengthen the construction of textile design majors in Colleges and universities, and pport local talents for the globalization of textile industry in the future by taking the opportunity of "creating Shaoxing University".

Three, with the system as a guarantee, efforts should be made to create a benign and orderly business environment in spinning City.

To achieve

"Fashion +" must be driven by talents. How to retain fashion enterprises and design talents and let them continuously invest in the construction of the "Textile City" of the Textile City, we must ensure the system.

First of all, we should improve the preferential policies for fashion enterprises and design talents, especially those who can bring certain influence and have a certain reputation. We can attract them to settle down in Shaoxing by preferential policies such as housing subsidy and school choice rights.

Secondly, we should establish and improve the relevant rules and regulations for the protection of intellectual property rights, in particular, improve the punishment system for plagiarism and plagiarism, strengthen supervision, improve the cost of plagiarism, protect the legitimate rights and interests of originators, and create a healthy competitive environment.