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    The Construction Of Textile Industrial Cluster Is More Than One Or Two Dimensions.

    2016/10/19 22:04:00 30

    Textile MarketIndustrial ClusterCotton Market

    Since the reform and opening up, thanks to the rapid development of the national economy and the strong kinetic energy of the market allocation of resources, the apparel industry cluster has achieved good development.

    It is embodied in several aspects: the obvious effect of resource agglomeration, the gradual improvement of public service level, the continuous enhancement of innovation capability, and the initial emergence of regional brand effect.

    From the point of view of types, the textile and garment industry clusters have their own characteristics, both vertical development of the whole industry chain, and the characteristics of one industry, as well as the subdivision products of the specialized field, but the common point is scale, specialization and agglomeration.

    The clothing industry's production and sales about 65%~70% comes from industrial clusters, and its significance is self-evident.

    Since the China Textile Industry Federation started the pilot project of "industrial cluster demonstration" in 2002, after 14 years of cultivation and development, the number of demonstration projects has reached 59.

    According to incomplete statistics of China Apparel Association in the first half of 2016, the 49 pilot clusters that submitted statistical data in 2015 were 886 billion 900 million yuan in total industrial output value and 800 billion 400 million yuan in main business income, and realized 67 billion 300 million yuan in total profits.

      

    Industrial Cluster

    Its position and role is an important cell for storing and releasing the energy of China's garment industry, and a strategic height for China's apparel industry to establish global competitive advantage. It is also the best pformation window for the integration of China's garment industry, namely, "spot innovation", "chain innovation" and "synergy innovation".

    At present, the industry development challenges are unprecedented. However, many industrial clusters have taken clear thinking and decisive measures to speed up the pformation and upgrading, such as collaborative innovation of industrial chain, cross border electricity supplier system construction, regional brand cultivation, talent echelon construction and so on.

    "2015 the work report of garment industry cluster" and the explanation of the outline of the 13th Five-Year China's garment industry cluster upgrading strategy, which has a good guiding significance in industry, fully expounds the common problems of the industry development and the next direction of work.

    The future development of garment industry cluster is related to the long-term development of the garment industry. To further improve the pilot work of industrial clusters, we will focus on the four dimensions of upward, downward, outward and inward development.

    Upwards - leading upgrades and promoting regional brand and individual brand with the help of public service platform

    Industrial cluster is the best incubator of regional brand and individual brand.

    In the future, it should not only be the concentration of capacity and scale, but also the concentration of recognition and reputation.

    This is inseparable from the conscious shaping and polishing of its own public brand.

    At the same time, in the industrial cluster, on the one hand, we should strengthen the leading role of the leading and leading brands, and at the same time, we should actively create a number of small and medium-sized enterprises with unique competitive advantages, "invisible champions", and build healthy, balanced and active industrial cluster innovation ecosystem.

    The effective way to upgrade is to give full play to the role of public service platform in promoting cluster development.

    At present, all regions are starting from the actual situation, investing funds and putting into force, and strengthening the construction of public service platform.

    With the development of the situation and the actual needs of enterprises, the content of public service platform has gradually expanded, including product development, quality inspection, vocational training, personnel training, information technology, e-commerce, logistics, financing guarantee, patent protection, media publicity, competition exhibition, brand cultivation, index publishing and so on.

    The implementation of these public services has created favorable conditions for the upgrading of industrial clusters and laid a good foundation.

    Down - lay a good foundation, consolidate the basic data statistics and talent protection in the industry.

    Industry statistics is the most basic and arduous task in cluster work.

    clothing

    The main income of industrial clusters in the garment industry accounted for more than 65% of the total, there is no relatively accurate data support, the overall judgment of the operation of the industry will be distorted, it is difficult to make the correct prediction.

    At present, many industrial clusters have promoted the dynamic monitoring and distribution of regional economic indices.

    This is a very effective attempt.

    In the future, we should further enhance the accuracy and objectivity of the data acquisition and analysis system, and further strengthen the correlation, penetration and guidance between the "barometer" and the actual business activities of the industry statistics.

    Talent is the foundation of all development.

    If the most basic support of industrial agglomeration is human resources agglomeration, one of the biggest challenges is the loss of human resources under the tendency of employment bias and the lack of innovative talents in the pfer of social favor.

    The eastern part of the clustered area has a large number of people in different places, and the mobility of personnel is large. It is difficult to recruit and retain people.

    At the same time, the whole industry is faced with challenges such as young people's concept of job hunting and employment diversion from service industries.

    In addition, the shortage of professionals in technology, design, marketing and so on is far from the actual demand.

    There is a certain gap between China's R & D design and marketing and advanced countries. The shortage of innovative talents is one of the important reasons. Therefore, we need to increase the training level of innovative talents at most levels.

    Through the combination of school education and market application, we should vigorously train innovative and applied talents.

      

    Outward, vertical and horizontal, and strengthening the external of industrial clusters.

    Resource complementarity

    Collaborative innovation

    Based on different resource advantages, industrial clusters should continuously strengthen the seamless connection between technology, brand and market.

    Synergy is not only the demand among enterprises or between the upstream and downstream industries, but also needs collaboration among industrial clusters. Strengthening collaboration among clusters is conducive to integrated innovation, industry complementarity, dislocation development, cost reduction, market expansion and sales expansion, so as to enhance competitiveness.

    In terms of specific ways and means, we should strengthen the coordination of wisdom.

    We should deepen the application of the new generation of information technology, such as mobile Internet, cloud computing, big data and Internet of things, speed up the pformation of traditional industries by information technology, and support the upgrading of information application capabilities in key links such as enterprise design, manufacturing, management, sales and service.

    The next step of China Textile Alliance and professional associations and institutions is to link up the upstream and downstream industrial clusters, promote the organic integration of the industrial chain, connect industrial clusters and specialized markets, and achieve value linkage.

    Inward -- responsibility self-discipline, promoting corporate social responsibility construction and green supply chain construction

    The construction of corporate social responsibility has a good foundation in the textile and garment industry. The all-round social responsibility construction based on people-oriented, environmental protection, fair competition and consumer safety is a solid support for the sustainable development of industry and the building of regional brand.

    The construction of the social responsibility of the garment industry is very important not only for the leading brand enterprises in the industry, but also for the large number of small and medium-sized enterprises and even small and micro enterprises in the industrial chain. Therefore, the construction of corporate social responsibility is an important link in the healthy and ecological construction of China's textile and clothing, and an organic component of the enterprise brand and regional brand construction, which should arouse the full attention of all of us.

    China Textile Federation has decided to fully open the social responsibility management system CSC9000T to enterprises in the industry, and will take various measures to boost corporate social responsibility construction.

    By vigorously promoting the construction of corporate social responsibility and promoting regional brand is the inevitable way for the development of cluster economy, the first beneficiary is the small and medium-sized enterprises in the cluster.

    While strengthening the regional brand image, it is also a strong support for the regional brand to continue to do a good job in building the enterprise's own brand.


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