It Is Said That Foreign Media Like This Comment On Double 11. What Do You Think?

Double eleven has passed for nearly a week, and many people are still in joy.

According to reports, "double 11" on the same day, Alibaba completed GMV (total merchandise sales) reached 120 billion 700 million yuan (about 17 billion 800 million U.S. dollars), an increase of 32% compared with 14 billion 400 million U.S. dollars in 2015.

A foreign media report said that in this year's "double 11" activities, Alibaba has broken many of its own records.

In less than 7 minutes,

The paction volume of 10 billion yuan (US $1 billion 400 million) was achieved.

At the end of the first hour, the turnover exceeded $5 billion.

"In the first 5 minutes, they sold more than 1 billion dollars in sales," said Christian AmplifyInvestmentsCEO ChristianMagoon.

I think this shows that they invested a lot of money 24 hours before the actual sale. "

The company's index tracking 44 companies, all of which have at least 70% of the revenue from the electricity supplier channels.

Magun said that despite the Alibaba's refusal to disclose the marketing budget for the "double 11" investment, Alibaba invited the international star Kobe Bryant, David Beckham and Scarlett Johnson to attend the "double 11" preheating party. Alibaba undoubtedly invested tens of millions of dollars in the budget so that consumers could enjoy a pleasant shopping experience.

It is worth noting that this year's "double 11" mobile terminal GMV reached US $14 billion 600 million, accounting for 82% of the total GMV.

This shows that mobile electricity providers will become the main driving force for the growth of China's online retail industry.

Alibaba group CEO Zhang Yong in the company's "double 11" live blog, said: "in China, only 10% of retail sales occur in online channels.

All forms of Retailing in China are trying to pform digitally. "

Many international brands, such as apple, Nike, NewBalance, Playboy and Skech, also put the best selling products on Alibaba's electronic business platform, which has brought great help to the company's "double 11" Shopping Festival.

Of all shoppers, 37% bought products from international brands or businesses.

In this event, cross-border pactions cover 235 countries and regions.

Among them, Japan, the United States, South Korea, Australia and Germany are the five largest users of Chinese goods.

Alibaba has applied for the trademark "double 11", and "double 11" is an important day for many people.

Whether retailers, shoppers or logistics companies, Alibaba's many entities have become a network, relying on each other and achieving success.

For example, only this year's "double 11" day, Alibaba's logistics company rookie network handled more than 657 million orders in the domestic and foreign retail markets of Alibaba.

Ma Yun, chairman of Alibaba's board of directors, told hundreds of reporters last year.

It is the sixth largest province in China, and this year is likely to become the twentieth largest economy in the world.

While some analysts are very optimistic about Alibaba's large shopping festival, others are cautious about their long-term value.

GilLuria, managing director of WedbushSecurities, said: "this year," Gil

The growth in aggregate is not as obvious as in previous years, but this is largely due to the huge scale that has already been achieved.

In the past few years, according to the Alibaba report, consumption of Chinese consumers has slowed down somewhat, but still far higher than that of European and American countries.