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    "Eighteen Countries" To Promote Pformation And Upgrading Of Garment Industry In The Future

    2016/11/17 19:05:00 57

    Clothing BrandCountry EighteenClothingPformation And Upgrading

    With the return of CPI data to the "2 era", the growth of domestic retail terminal sales is expected to go further. In the coming period, China's retail industry will gradually get better expectations.

    Consumption, as one of the three carriages driving China's economy, has become the core of China's economy to maintain steady growth at a time when investment and exports are relatively low.

    Recently, the general office of the State Council issued opinions on promoting the pformation and pformation of entity retail (hereinafter referred to as "opinion").

    In addition to the guiding ideology and basic principles, the opinions put forward 16 opinions, including readjustment of regional structure, adjustment of format structure, adjustment of commodity structure, innovation of management mechanism, innovation of organizational form, innovation of service experience, promotion of online and offline integration, promotion of multi domain synergy, promotion of integration of internal and external trade, strengthening of network planning, promotion of decentralization, promotion of fair competition, improvement of public services, reduction of tax burden on enterprises, strengthening of financial and financial support, and pilot demonstration.

    The opinion has made a clear definition of the next development direction of physical retailing, and proposed that three pformations should be made in the realization of physical retail: first, from selling commodities to guiding production, promoting the supply side structural reform and innovating the way of life and expanding consumption; the two is to pform from the main competitive body of the former dispersed to the new ecological direction of integration and coordination; three, from the former extensive development to the quality and efficiency direction.

    It also strengthens policy support in strengthening network planning, promoting decentralization, promoting fair competition, improving public services, reducing tax burden, strengthening financial and financial support, and promoting pilot demonstration.

    Guo Jin securities analyst Xu asked here that at present, the local

    Retail industry

    In the dilemma of oversupply and rising costs, the introduction of the opinion will undoubtedly create a favorable condition for the retailing industry to lighten its burdens and to travel lightly.

    Market oriented revitalization of commercial facilities resources, decentralization of government will strengthen the flexibility of retail business, and poor stores are expected to exit the core business circle orderly through pformation of offices and so on, so as to alleviate the fierce competition environment.

    The government reduces the threshold of distribution centers, and improves the urban distribution vehicle access system, creating conditions for night delivery and joint distribution. The efficiency of logistics warehousing of retail enterprises is expected to be improved, and the inventory cost will be further reduced.

    If the tax reduction policy can be implemented in the future, it will form a direct and substantial benefit to the whole retail industry, including the garment industry.

    Production through the big database monitoring data show that in the first half of this year, the terminal consumption downturn, various formats operating pressure continued to increase, the domestic retail industry, department store plate decline for the two consecutive quarter, the revenue growth rate is -1.7%, -4% respectively.

    The supermarket is in an accelerated decline stage, and its operating income (excluding Yonghui supermarket) has decreased by 2.79% and 5.87% respectively.

    Gold jewelry continued to slump, the first two quarters of revenue growth of only 0.66%, -5.93%.

    Since the second half of this year, the zero growth rate of the society has been improving at the bottom.

    In September, the total retail sales of consumer goods increased by 10.7% over the same period last year, the highest monthly growth rate this year.

    The sales growth rate of large retail enterprises has improved significantly. In September, the retail sales of 50 key large retail enterprises increased by 2.3% over the same period last year, the growth rate was higher than that of -1.1% in the same period last year, and the percentage of the retail sales increased by 3.1 percentage points.

    Sub categories, cosmetics, clothing, gold jewelry, household appliances and other optional consumer goods ring continues to warm up.

    The data obtained show that in the first three quarters of 2016, there are hundreds of key large-scale enterprises in China.

    Retail enterprises

    Clothing retail sales decreased by 1.8%, the growth rate was 3.1 percentage points lower than the same period last year, the decline narrowed by 1.5 percentage points compared with the first half.

    In September, the number of clothing retail sales of 100 major large-scale retail enterprises increased by 2.4% over the same period last year. The growth rate was 7.2 percentage points higher than that of the same period last year, up 2.6 percentage points from the previous month.

    In the first three quarters of 2016, the growth rate of -1.8% of clothing retail sales of hundreds of major retail enterprises in the country also hit a new low since 2004.

    In the first three quarters, the volume of retail sales of all kinds of garments in 100 major large retail enterprises increased by 0.6% over the same period last year, slowing 6.5 percentage points over the same period last year.

    In September, the volume of retail sales of all kinds of clothing in 100 major large retail enterprises increased by 0.2% over the same period last year, 2.8 percentage points slower than last month, 8.8 percentage points slower than the same period last year.

    The average selling price has been negative for two consecutive years.

    According to historical data, in the first three quarters of 2016, the growth of retail sales of clothing commodities of hundreds of major retail enterprises in China was around -1.8%, shrinking for sixth consecutive years, reaching a new low since 2004.

    The growth rate of clothing retail sales increased by 0.6%, the lowest since 2004.

    Over the same period, the total retail sales of clothing, shoes and hats and needles and textiles in the wholesale and retail enterprises above designated size were 10020 billion yuan, up 7.2% over the same period last year, and the growth rate was also the lowest level since 2004.

    stay

    Garment industry

    Cheng Weixiong, a veteran observer, seems to say that the current downturn in the local clothing market is normal. This is the reshuffle and upgrading of the industrial structure. In this wave of reshuffle and structural adjustment, if the market needs to meet the needs of the market, the pformation of enterprises will go into orbit, otherwise it will be eliminated or marginalized.

    What the industry should also see is that there are too many successful cases in the clothing industry entities. The key lies in whether the brands, products, channels, and consumers really match up. Therefore, the work that the industry needs to do well is still to be down-to-earth, do well the analysis of consumers' needs, and return to the management of retail stores of good people, goods and places.


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