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    Sneaker Con Sneakers Show You How Many Sports Shoes Sell.

    2016/11/26 15:12:00 91

    Sports ShoesLuxury GoodsAdidas

    This year's Sneaker Con

    Gym shoes

    The exhibition finally arrived in New York after the end of Atlanta and Washington.

    According to statistics, two days of exhibitions, 2 people came to the stadium to buy and sell sneakers.

    Sneaker Con began in 2009 and was founded by Yu-Ming Wu, which has been closely related to sports shoes.

    The projects that were born on the hands of Yu-Ming Wu are good.

    At first, he founded the Sneaker News website, mainly writing about Nike, Adidas, Jordan and New Balance, etc.

    After the information became finer and the magazine became more popular, he set up a Stadium Goods, a sports shoe website in 2015, to sell "every pair of shoes that can match the art".

    Therefore, Sneaker Con is the third item from the hands of Yu-Ming Wu.

     Sports shoes exhibition
     Sports shoes exhibition
     Sports shoes exhibition

    "In 2009, at the beginning of this exhibition, the culture of sneakers is still very small.

    We are just trying to test the feedback from the market.

    Yu-Ming Wu said.

    The first exhibition was held at a comedy theater next to Times Square, with 2000 square feet of venues, and only 20 businesses.

    Yu-Ming Wu prefers to call these people "personal sellers".

    "Basically, some people who collect sneakers.

    600 people arrived on the same day.

    But this activity is expected to be 2 million.

    Yu-Ming Wu said in an interview before the event.

    Nowadays, the culture of sneakers is just right, and these hot sneakers are becoming more and more popular.

    Luxury goods

    Like bags, they become the same as investment goods.

    Sneakers have become a phenomenon of roasted goods. The market has developed 30 years. It was originally a kind of underground culture, which originated from a small number of people's love for sports shoes.

    But now, the global secondary shoe market has a total value of more than 1 billion dollars. In 2015, over 900 pairs of shoes were sold in the United States.

    With the prosperity of the sneaker culture, Sneaker Con has been developing for two days, and also found the Javits Center Center in New York.

    Last year in New York, the event attracted 11 thousand people to attend.

    The YU-MING-WU said that this year, Sneaker Con was held in Atlanta, Dallas, Losangeles and New York. It is estimated that a total of 80 thousand people will come to this event.

    This is not an empty figure.

    On the official Instagram of Sneaker Con, more than 7000 posts were posted, and over 200 people were concerned.

    Although each picture does not deliberately create aesthetic feeling, it simply clap the sneakers, but each photo can be praised more than 7000 times.

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     Sports shoes exhibition
     Sports shoes exhibition
     Sports shoes exhibition

    The official account asks: in 2017, which city do you want to see Sneaker Con? There are 2944 replies to this post. The answers are Miami, Houston, Holland, Amsterdam, London, Shanghai.

    Netizen joey_kraz replied, "come to New York! Come twice!"

    A pair of Sneaker Con in New York

    Adidas

    NMD that works with Pharrell can sell for $6000.

    And some of his coconut shoes can sell 600 to 700 dollars.

    Some people say come here to pick up a pair of shoes that you like.

    Some people say they bring 100 yuan here and take 1000 yuan when they leave.

    In addition, Sneaker Con also launched a "National Basketball day".

    This year is the first year of the festival, and every year will be celebrated in November 5th.

    "National Basketball day is an annual shoe to celebrate everyone's love. It's sneakers.

    This is a holiday for everyone. In the 50 states of America, the most casual consumers are the most serious buyers, who are here to celebrate and display sneakers and promote them.

    Flow and nourish this culture.

    Come and join them. Just put on your favorite sneakers and share with the world.

    The official website of Sneaker Con wrote.

    Last year, YU-MING-WU also set up a store called The Consignment Shop, which sold a single item on Tmall.

    He also plans to expand business in China. He believes that China's growing middle class is in the mood for fashion and sports, and they also have this spending power.

    "This is the fastest growing place for soccer fans. Think of it. Young people there want to find inspiration in the United States."

    He said.

    In addition, according to the experience of YU-MING-WU, it is a living fossil of sneaker culture. He obviously felt the strength of Adidas this year.

    "When I first started the exhibition, the proportion of Adidas sneakers accounted for only 1% of the number of our suppliers, and now I think there is 25% or 35%."

    YU-MING-WU said before the exhibition started, "we will see a lot of Adidas, especially coconut shoes and NMD, in our exhibition this year."

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