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    Think Carefully About China International Fashion Week: From The Heart To Life, All Are Mirrored.

    2016/12/2 17:31:00 101

    China Fashion WeekBrandDesignFashion

    Mercedes Benz China International Fashion Week 2017 spring summer series, a full nine days.

    If from the solar terms, across the "frost drop", nine days in a flash, it is "the winter".

    Now, looking back, I've been on the scene every day.

    This time, in recent years, curiosity has returned to China.

    Seeing the fashion week around, the banquet guests...

    In full swing, before the curtain call,

    Mercedes Benz China International Fashion Week

    Is it still, and will always be "Root Seedling red"?

    This problem, backed by imperial capital, is a bit unquestionable.

    However, as long as we rely on the gentleness and prosperity of the "fashion", we may not be able to make the best of it.

    So, if we throw it into the eternal future, it will be worth chewing.

    It comes from the heart.

    If you ask me what kind of expression the Chinese international fashion week is in my eyes, my feeling is that its anxiety and calm, its hysteresis and exploration, its stereotype and tension are almost the same.

    It's old love, but new rules of creativity are springing up.

    The main character is fashion, but it is also connecting the dream force of fashion situation.

    Fashion is coming and going.

    Every season's T station, the relay race of eternal love.

    For a platform that has gone through 20 years, it is far from being at the top of the table. If it becomes anxious at this moment, it will become more calm in the future.

    Let me think twice about China's international fashion week.

    (1)

    Thinking about the interface and space of fashion week -- clothing is the art of context, "clothing" is the core, and "dress" is the watch.

    The "installation" mentioned here is intended to show the interface and space of the show, and can also be used as a solution to "container".

    What kind of fashion quality is born under such circumstances?

    At least for a moment, the scene has such strange charisma and sense of substitution.

    I remember Chen Danqing said he would listen to the concert and pay attention to the scene.

    As the saying goes, "discs are always difficult to distinguish the texture and orientation of all kinds of throat.

    In fact, watching shows is also the same. If you want to "live on the scene", you will feel the kind of "texture" that the scene, the music, the model, the clothing, and even the spectators are connected with, and the "orientation" of each place.

    Therefore, we must instantly feel the beauty of the show itself. Only the mobilization of all senses can we identify the elements of the show. The time, place, character and clothing are resonated in the same frequency or in the "sense of violation" of the internal friction.

    It is commendable that the site selection of Mercedes Benz China International Fashion Week has a remarkable extension and fission.

    Although objectively speaking, the final "stretch" of the substantive action, a little late start.

    However, in the end, before the imperial city.

    There are plenty of thick and chewy geomantic treasures, which are pformed from the heart to the fashion and the tonality of the fashion.

    It is a little more serious. In today's situation, fashion is nothing more than "bonus points".

    It does not mean that those clothes that are held in special space are weak and useless.

    Just after all these years, it's time to refresh the interface and set the fashion between the open and the world, between the classic architecture and the situational experience.

    From Ceng Fengfei's "far and near" big show to the king's palace, to the 20th anniversary Temple of the Song Si Si, it is all the Chinese classical architecture, which is very old with the sun and the moon.

    Two said that the six brands including the exceptions, the Pacific bird's men's clothing and the admiration are the fashionable highlands of the modern fashion business in the CBD's Huamao center. It's not that the Beijing Hotel and the 751 Dpark venues are all bad, but they focus on a "new" look inside and outside.

    The culture of architecture and the culture of fashion are natural collusion.

    Using the subtle implication of the two, history becomes the endorsement of connotation, and business is enough to make fashion week detonate the value of consumption and not fall into the circle of self revelry.

    The details and interface of the show are also discussed.

    The more elegant the show is, the weaker the stage sense of T is. Of course, this is holding the one end, and the other end is the ultimate, dreamlike stage feeling, such as FIONA CHEN, which releases the money this season.

    A slight loss is a slightly tired middle state, because it has seen too many shows. If there are no bright spots in the whole process, it will be safe and mediocre.

    "Exceptions" played a good role in the show at Huamao center.

    There is no deliberate sense of T station. Beside the viewer, the model is free to shuttle and design the way of daily use.

    But for clothing itself, it is secretly locked, followed and completely set off.

    Maybe this is the "tonal" of the mature brand in detail, but the details are very useful.

    By the way, during the fashion week, happened to see the famous painter Zeng Fan Zhi in the 798 painting exhibition.

    Remember, he said, "the more you want to shine, the more you need to use dark colors (Yan Liao).

    Light diverges from the inside of the work. "

    He talked about a dark room in the exhibition, about the elegance of the song and Yuan Dynasties: "the ancient people's creation and appreciation, the environment light is also darker, such as indoor bean lantern, such as outdoor shade."

    It's a coincidence.

    The release of this season is also a tribute to the song culture in modern design, with an atmosphere of empathy and tacit understanding.

    There is no blink in the blue sky, there is a faint flow of images, the quality of the scene of the music, the restraint and freedom of design.

    In terms of the interface and atmosphere it created, it was a favorite show.

    It does not mean that we should play the same game, but it is a skillful way of expression.

    "Exception" and "exceptional brand"

    "Far and near" Ceng Fengfei's release show in Gong Wang Fu

    In the evening of the "Temple" conference

    (two)

    Two think of the design noumenon of fashion week - "retro" and "modern", "rules" and "unruly".

    At any time, no matter what "field" is created, the noumenon of fashion week still needs to focus on "design" itself.

    First, look at a trend in this season. "Non heritage" has become a hot spot, a blend of retro and modern.

    The integration of intangible cultural heritage and design works is the most productive process. It does not experience the creation of any works on the sidelines, so there is not much to say about the final index of skills.

    But there are two superficial ideas about the relationship between "non heritage" and the international fashion week in China.

    One: if the trend is that great minds think alike, it is easy to escape from the stereotype of "you have me and everyone has it".

    Avoid is that the "non heritage" swallow half cooked as chicken sauce seasoning, become a trick gimmick.

    Respectfully, those who are intent on "gnawing the old", design an ancient art, culture, details, and study thoroughly, really use slow fire to stew, use ingenuity to design products, and use modern symbols to pcode the design. From this point of view, if we want to play good "non heritage", designers will become half archaeologists.

    Two: most of the "non heritage" children are increasingly facing the state of loneliness and coldness.

    The best way to protect the "intangible heritage" is not to rely on sentiments, and to cherish the memory of creativity. The most sustainable way of convoy is commercialization. From this perspective, China International Fashion Week can do more for them.

    The promotion of public welfare can be done with enough artistic tact, enough to approach the general public and fulfill their business mission.

    Look at the basic quality of design. There are micro innovations in the "inertia", and the blending of rules and rules.

    In my circle of friends, I read a commentary entitled "China International Fashion Week: rules and no square."

    The article from the street observation dimension, mentioned in the "pition" era, fashion week in the year of the crown of the street temperament.

    Only this sentence, with a cold and hard spirit, can be taken into consideration.

    In the vanguard and the trend of temperament, China International Fashion Week needs to constantly inject new aesthetic position, which need not be taboo.

    As long as we are in fashion circles, this is the normal state that we should bear.

    However, one point that we want to make up is that it is not conservative, it must be conservative.

    It is not unruly, it must be innovation.

    Many designers participating in the China International Fashion Week are mostly very experienced designers in the industry. They can say that their designs do carry on the conventional style. But another fact is that they can make designs that are highly acceptable to the market and have their loyal audiences and steady customers for many years.

    The two most difficult things in the world are to implant ideas into other people's brains and draw money out of other people's purses.

    "Design" is a piece of handicraft that involves two pieces of work.

    Willing to vote with purse, this is the benchmark for designer brand to settle down. From this point of view, "winning seats" is more practical than "applauding".

    The challenge is that audiences and customers are changing too. Consumers are getting more and more fastidious aesthetic and stylistic preferences.

    This is the reason why senior designers exist and continue to move forward.

    I like the Japanese designer's original sentence: "all cultures have their own place."

    Look at this changing city, can you capture it?

    In the future, on the platform of China International Fashion Week, beyond the indispensable "rules", we should find more creative and energetic design works and express its "unruly" temperament. This requires the discerning eye of fashion week to find the new generation design works that are practical and hidden.

    No matter whether the design works are skilled enough, some attempts have been deeply traced back.

    Fabric

    The source.

    For example, Fabrics China Keqiao fashion exchange.

    Sometimes they are like "cursive script" in calligraphy.

    Like the famous calligrapher of the Ming Dynasty, Zhu Zhi Shan said, "Cao Shugui is unobstructed.

    One point one paintings, there are rules, not easy. "

    "Rules are not easy."

    "Unruly rules" is the most ideal edge.

    It can be expressed in a sincere way with technology, and can be used in a steady way with culture.

    Regardless of "rules" and "unruly", different positioning fashion week can find its own position.

    Zhang Yichao, Rongchang

    Xiangyun hometown

    The release of Gareth Pugh in China Fashion Week

    Fabrics China. Keqiao Feng Shang Hui

    (three)

    Third, on the ecology and multiple possibilities of communication we need "quality praise" and "constructive criticism".

    Praise and criticism are indispensable to a platform's sense of presence, whether it is gentle or not, or if it can be justified.

    This is a platform that should be open and inclusive.

    First.

    Not praise = flattery.

    We need quality praise, rather than a complete hymn of rhythm.

    Have you ever read an article entitled "the value of fashion week reviews?"

    The article quoted: "according to an abstract statistics, in the 2015 four fashion week, the domestic fashion media used the title of" beautiful Cry "as many as 110 times.

    In order to get the maximum amount of reading and to get the speed of publication, public relations manuscripts and massive piling pictures are the main forms of fashion week in China.

    This is also a fashion media that is naked for KPI competition.

    Speed and flow, brand is the master of gold, the pattern of Acura seems to have become a tacit understanding of the phenomenon.

    However, even if the appreciation of a platform is rooted in the public opinion, it should also show the strength of the ego, the angle of ego and the temperature of oneself.

    Just like Zhu Guangqian said in "Tan Mei", "appreciation is always accompanied by creation, and in creation there is also appreciation. It is the essence of understanding, and at the same time, to encourage you in a solid way."

    For people who are watching show and judging show, "appreciation also contains creativity" - this is a strong self encouragement, but also a blessing in the workplace.

    Secondly.

    It's not poisonous tongue.

    We need constructive criticism, not purely imaginary, irresponsible sensory experience.

    Criticism is not a venting of the senses, not to criticize the existence of the eyeball and to prove itself.

    Those powerful criticism can be constructed and contended from technical parameters, and can be discriminated and disenchanted in more extensive knowledge.

    Sometimes, our self righteous "source" is merely a "tributary".

    It is more difficult to build criticism than to praise it with quality.

    However, they are like two poles of a balance.

    Only by "two poles" can the scales have their functions of weighing and weighing, and have the authority of public trust.

    Here, I want to quote a passage from Eileen Chang: "in the imperfect skills, there are struggles, anxiety, confusion, and adventures, so the" human element "is particularly strong. I like it because" someone in this area is ready to come out. "

    This passage is used by Eileen Chang to say music, and I think it is also in common with fashion design.

    about

    clothing

    Design, this highly material workmanship must have its "proficiency" and "lack of proficiency".

    If this platform can match more vigorous praise and criticism, maybe the future China International Fashion Week will also highlight the temperament of "some people, ready to come out", real, temperament, clear and bright.

    Finally, bless the 20 year old China fashion week.

    Adhering to the self-confidence of that culture, it is the best container for Chinese fashion and the world.

    With the fission and convergence of fashion aesthetics, we will never fail to live up to the green age and the best age. Only by looking outward and outward, and crisis and calm can we become a young hero who can be entrusted by fashion.

    Henry Herbert Liu Yong (designer of the Golden Summit Award for fashion week) photo / Lin Ping

    GIOIA PAN Pan Yiliang (best men's fashion designer in fashion week)

    95 silk Royal Deng Zhaoping (best fashion designer of fashion week)


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