2017Yarnexpo Yarn Exhibition: Where Dreams Start
For any industry, no innovation can be more effective than source innovation. Textile industry The same is true. Cotton and linen wool and chemical fiber The innovation of raw materials to some extent measure the level of transformation and upgrading of products in the whole industry. As an exhibition to carry out the innovative achievements of raw materials, the China International yarn and yarn exhibition has witnessed the joy and sorrow of the upstream stage of China's textile industry. After 12 years of walking, the China International yarn and textile exhibition (yarnexpo) has gradually grown into the most influential textile upstream professional exhibition in the global textile industry. The world clothing shoe and hat net reporter takes you to know more details.
Take advantage of the strength to enjoy the dividends of scale.
As a major textile country, China's textile exhibition has attracted the attention of the global textile industry since its two season of the year. Especially in recent years, China international textile fabrics and Accessories Expo, China International knitting At the same time, the costumes at the same place show the excellent enterprises, excellent products and excellent designs of the textile industry chain, and create the biggest gluttonous feast of the world's textile industry. As one of the exhibitions, yarn exhibition is both a participant and a bonus participant.
"We are loyal fans of the yarn exhibition, and will definitely participate in the two quarter of the year. And now the Shanghai exhibition in two seasons is the first in terms of scale and global influence. Therefore, through the appearance of one exhibition, we have not only gained many new customers, but also consolidated our old customers, and the brand of our enterprises has been gradually established in the industry. The effect has been better every year. In 2017, we will continue to participate in the products. The products will continue to focus on viscose yarn, polyester yarn, TR blended yarn and slub yarn and other products."
Xinjiang Fuli Zhen Lun Cotton Textile Co., Ltd. is a new company founded by Suzhou Zhen Lun cotton spinning Co., Ltd. and Sino Thai Chemical joint venture in Xinjiang. Before investing in Xinjiang, Suzhou Zhen Lun cotton spinning Co., Ltd. is a frequent visitor to the yarn exhibition. Xinjiang After that, the yarn exhibition was chosen as the main battlefield to open up the market. In addition to Xinjiang Fuli Zhen Lun Cotton Textile Co., Ltd., Li Tai textile, Xinjiang Ruyi and other powerful enterprises have also chosen to debut in the two quarter of a year's yarn exhibition, that is, establish brand and expand the market.
Buyers gathered international business platform
There is no doubt that the National Convention and Exhibition Center (Shanghai), which is the two quarter of the year, brings together the world's top textile industry. Every exhibition will attract many overseas exhibitors and overseas audiences. So is the yarnexpo yarn exhibition. The autumn and winter yarn exhibition in 2016 included exhibitors from 12 countries and regions from China, Hongkong, China, Bangladesh, India, Indonesia, Korea, Pakistan, Singapore, Switzerland, the United States, Uzbekistan and Vietnam. In a short span of three days, 11832 professional spectators from 77 countries and regions were invited to visit. The total number of professional spectators increased by over 60% compared with the previous autumn exhibitions, including 2339 overseas professional spectators. China's international textile and yarn Exhibition (yarnexpo) has more internationalization and greater international influence throughout the global yarn exhibition.
For these reasons, yarn exhibition as a business platform has attracted many yarn traders' participation. Yiwu Heng Ya import and Export Co., Ltd. is a textile trading company, Cheng Hongqin, director of the company said: "autumn and winter 2016 is our first time to participate in the yarnexpo yarn exhibition. It feels good. Before, we mainly participated in the Canton Fair. The Canton Fair was famous for its large number of foreign businessmen. However, we feel that the number of foreign investors in yarnexpo yarn exhibition is also quite large, and there is a trend of continuous increase."
Wujiang Jing Yi special fiber Co., Ltd. is a representative enterprise of vortex spinning in China. It is also a frequent visitor to the yarnexpo yarn exhibition. It is also an acknowledged attitude to the international influence of the exhibition. Hu Liwei, the company's foreign trade sales manager, said: "apart from Shanghai's China International yarn and textile exhibition" (yarnexpo), we also participated in many foreign exhibitions, such as Brazil and India. However, compared with the quality of the exhibition or the quality of the audience, the China International yarn and Textile Exhibition (yarnexpo) is quite good, and every year we can meet some large buyers abroad.
Wujiang Jing Yi is one of the most representative exhibitors in the yarn exhibition. Its main products are vortex spinning, all kinds of yarns, rayon fabrics, elastic cotton fabric and so on. Eddy spinning is a new yarn variety in recent two years. Wujiang Jing Yi has solved its fabric defects through technical transformation of printing and dyeing links, so it quickly opened the market. With the combination of yarn exhibition platform and overseas exhibitors, its performance has been increasing this year. Hu said Level's trade orders rose rapidly, especially in the second half of the year.
Huafeng spandex is a well-known enterprise in the spandex industry in China. In recent two years, it has begun to pay attention to the promotion of exhibition image. Li Hua, Hua Feng spandex, said: "with the increase in the area of exhibitors, the collection of special booths has been better than a year in the exhibition, and the 2016yarnexpo autumn and winter yarn exhibition has been fruitful. Moreover, as the brand image of the exhibition has gradually become word-of-mouth in foreign investors, the feedback from overseas markets is getting better and better.
New products positioning high quality platform
In fact, for the upstream textile industry, compared with the middle part of the fabric and the knitted, home textile and clothing of the terminal, the product innovation is very difficult and the innovation path is few. It is very difficult to easily produce a product that exploded overnight. But in the 2016 autumn and winter yarn Exhibition, the product of "Mei Jingrong" from Zhangjiagang Chemical Industry Co. Ltd. has become the "black horse" of the exhibition.
Mei Jingrong, director of marketing Yu Yifeng told reporters: "although our booth is more partial, but the audience is in an endless stream. The main reason is that we summed up three points: first, our booth is an open booth, which is convenient for the audience to stop." two, our products are derived from palm oil and glycerol as raw material to produce 1, 3- propanediol, and used as raw material to synthesize PTT polymers. The PTT polymer is used as raw material to produce PTT/PET dual component yarn. This is a relatively new product for the market, which is very easy to arouse interest. Third, we have not only exhibited fiber and yarn, but also fabrics and even clothing. It is very intuitive that the audience can understand the performance and value of the product, and the impression is more profound. "
Zhangjiagang Mei Jing Rong Chemical Industry Co., Ltd. is the first time to participate in the yarnexpo yarn exhibition. For the first time to participate in the exhibition, Yu Yifeng used four words to describe: "beyond expectations". Yu Yifeng said: "the exhibitors in Shishi exhibition hall of our exhibition hall knew a lot about our products directly after the products were sold, and many of the guests who met at the exhibition eventually landed and made many large orders."
The reason why Mei Jingrong's "beautiful bomb" can become a "burst money" in the general downturn of the industry is mainly because the differentiation of its products fills the market gap and stimulates the invisible consumer demand. In recent years, with the increasingly fierce competition in the industry, the demand side of the environment is becoming more and more critical. The work of product development is getting more and more attention from upstream enterprises. It should be said that the exhibitors who participate in the yarnexpo yarn exhibition now have enough efforts to develop new products, and strive to show the brand image of enterprises that attach importance to R & D and innovation.
2017 is the second year of 13th Five-Year. After the beginning of the year of "13th Five-Year", the China International yarn and textile exhibition (yarnexpo), as the source of textile fashion, shows a more intense state to welcome the market. Although the international political and economic structure is turbulent and the internal and external environment is complex, but as the "industry that has not disappeared, only the disappearing enterprises" has said, the historical task of textile as a livelihood industry will never change. The yarn property as a textile source will never change. The yarnexpo yarn Exhibition will also be accompanied by the industry as a platform for Industry and commerce. In March 15, 2017, let's go back to the beginning of our dream and sail again.
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