What Trends Will There Be In The Southeast Asian Electricity Supplier Market In 2017?
According to the world clothing shoes and hats net, Southeast Asian market will be the next main battlefield for e-commerce giants, then southeast Asia in 2017.
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What is the general trend of the market? Ostrich radio has picked up some material from the foreign media. Let's take a look.
First, the giant will focus on Southeast Asia, and Alibaba will become more active.
The scale of the electricity supplier market in Southeast Asia is expected to grow to $238 billion.
Alibaba
It is likely to launch similar Taobao in Southeast Asia.
Tmall
The electricity supplier business, and then through the integration of logistics distribution companies, Alibaba will work to create a complete local electricity supplier ecosystem.
Two. Alibaba rookie network will deploy the last mile logistics in Southeast Asia.
The biggest problem that plagued the development of Southeast Asian electricity providers is logistics. Local start-up companies to solve the last mile of on-demand distribution services, such as NinjaVan, AscendGroup's Sendit and Skootar, have all won the favor of investors.
In addition, the original, fragmented and competitive ecosystem in Southeast Asia is very similar to that in China a decade ago. Therefore, Alibaba's rookie network will launch an open platform to aggregate all "last mile" logistics service providers and then control the entire e-commerce value chain.
Three, the electricity supplier will bring new threats to Google and Baidu.
Few people realize that e-commerce companies like Alibaba and Amazon not only compete with WAL-MART or Jingdong, but also threaten search companies such as Baidu and Google.
Take Alibaba as an example. Since 2009, they have screened Baidu search engines to grab their page index, which can effectively prevent users from searching for goods on Baidu platform by Baidu.
Four, Alipay will further consolidate the online payment field in Southeast Asia.
By acquiring Lazada, the largest e-commerce site in Southeast Asia, Alibaba's "Troy Trojan horse" strategy is beginning to play a role. Alipay and ant gold clothing will enter the Southeast Asian market in a large scale. Its huge user base and distribution channels have made many Southeast Asian Native payment start-ups envy.
Five, electricity supplier 1 upgrade to electricity supplier 2
When we enter the 2017, traditional e-commerce will also be upgraded. In addition to online shopping, e-commerce sites will also mix more abundant service functions, such as price comparison, featured services, user experience optimization, and positive promotion, etc. we call it electricity supplier 2.
In addition, chat robots will also be applied to the 2 service of the electricity supplier.
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Six, Alibaba and Amazon will tear X in the Southeast Asian market.
Previously reported by ostrich radio, the Southeast Asian market will soon become the "main battlefield" of the two big business giants, which has more than 600 million consumers, and in the retail industry, the proportion of users who choose online shopping is less than 5%.
Amazon has finally decided to enter the Southeast Asian market early next year. The first stop will be Singapore. They will be the first to launch the AmazonFresh fresh delivery service, which may be the first battle with Alibaba in Southeast Asia.
Seven, brand direct sales or cross channel sales
By the end of 2017, we will find that many brands are becoming more and more intelligent, such as L'OREAL and Unilever traditional brands will increase investment in online marketing channels in the Southeast Asian market.
Eight, e-commerce start-ups and mature business enterprises will explore insurance, financial and medical health fields.
As in the United States and China, business start-ups in Southeast Asia have also begun to gradually enter the insurance, financial and medical health industries.
In addition, Ma Yun's letter to shareholders in 2015 hinted that they would actively build an ecosystem in the Southeast Asian market, focusing on logistics, big data, cloud computing, health care and Internet finance.
Nine, Burma is beginning to enter people's horizons.
Burma has a population of 53 million, and is the fifth largest country in Southeast Asia. They did not experience the Internet PC era, and directly jumped into the mobile era.
In addition, the number of Internet users in the country accounts for only 20% of the total population, so it has great potential for development.
Ten, Southeast Asia will produce more electric unicorns.
At present, there are not many start-ups in the Southeast Asian unicorn, such as Indonesia's driving and sharing start-up company Go-Jek.
But with the rise of the electricity market in Thailand and other places, as well as electronic giants such as Alibaba continue to invest, it is likely to produce more unicorns (such as Helpster).
Eleven, Amazon is finally going to enter the Southeast Asian market.
Keep close to your friends, but closer to your enemies than your friends!
More interesting reports, please pay attention to the world clothing shoes and hats net.
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