French Clothing Exports Fell For The First Time
Due to the slow growth of revenue and the increasing cost of living, the performance of the local garment market in France has been in the doldrums since the middle of August. The export volume is the only bright spot for many French clothing manufacturers.
The Federation said strikes, bad weather and terrorist attacks were all possible reasons for the sluggish sales in the local market.
French Women 's Ready-to-Wear Federation (France women's clothing Federation) released part of the sales data of the French women's garment industry in 2016: sales in the local market were 10 billion 400 million euros, down 2.6% compared to the same period last year, and exports amounted to 3 billion 60 million euros, down 0.8% from the same period last year.
For the first time in the past six years, the export volume of French clothing exports has dropped for the first time.
The chairman of the Federation said: "we are disappointed by these figures."
Previously, the Federation predicted that the sales of French women's garment sales in 2016 would increase by 1.6%.
In 2016, exports of French garments to various countries were as follows:
Exports to China fell by 2.9% over the same period last year, up from 34% in 2015.
The export of women's clothing to South Korea is similar to that of China, which fell by 11.4% in 2016 compared with the same period last year, up 44% from the same period last year.
Exports to the United States fell by 2.4% over the same period last year, after six consecutive years of growth.
The performance of several European markets is very bright.
Spain
Exports increased by 17.3% over the same period last year, while exports to Italy increased by 11.4%.
The decline in the pound's exchange rate had a certain impact on the overall export volume, but exports to the UK still increased by 9.8% over the same period last year.
The general manager of the Federation said that the decline in exports may only be due to excessive growth in the past few years, resulting in a high base of comparison.
Nevertheless, the fall in the sales of garments is likely to further blow up in the volatile fashion industry.
At present, many fashion brands have made great adjustments to the design team and management. Dior and Saint Laurent have changed two designers in the past four years, including Calvin Klein, Marni, Roberto Cavalli, Salvatore Ferragamo, Brioni, Ferragamo, and Klein.
Luxury brand
In the past year, I have experienced a big change in the design school.
The Federation also announced the specific performance of different types of clothing:
Windbreaker clothing sales increased.
Sales of coats increased by 13.3% over the same period last year.
The sales of down jacket and short jacket increased by 14.7% over the same period last year.
T-shirt sales increased by 3.9% over the same period last year.
Short skirts wear down 19.3% compared to the same period last year.
The proportion of electricity supplier channels increased from 16.5% in 2015 to 17.4%.
More and more consumers began to choose "try on the store, then order online".
"French consumers are changing their shopping habits," he said.
Grau said, along with
unemployment rate
In 2017, the French clothing market, whether local consumption or export, is likely to improve.
However, he remained cautious about the industry outlook and did not give specific figures.
For more information, please pay attention to the world clothing shoes and hats net report.
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