New Mode Of Garment Industry Development: Shared Lease Service

According to the world clothing and shoe net reporter, the largest female fashion sharing business in China, the goddess faction has been completed by the end of 2016 by the northern light venture capital investment company, the Jingmei China, the last round investor and the international fashion brand investors and the 18 million dollar A round of financing.

More than a year since the service was launched, women in more than 200 cities across the country have joined the fashion consumption mode of "no need to buy, just wear", and have been deeply reported by famous media such as CCTV, Xinhua news agency, China Daily, ELLE and so on.

Jiang Haotian, managing director of northern light, said: "clothing is a trillion market, but also highly mature in the field of electric business. But over the past decade or so, the problem of stock risk, high return rate and low online shopping quality caused by the non standardization of commodities can not be avoided. The goddess school has carried out the innovation of the underlying mode according to the core demand of the new generation of consumers, and has optimized the supply chain and operation mode in a very short time.

I believe the goddess can go very far. "

Xu Baizi, founder of the goddess group (Paris)

For Chinese young women who have become more sophisticated in online shopping behavior, they are more concerned about the unique styles, good experiences and competitive prices that clothing providers can provide.

Influenced by fashion media, social celebrities and circle of friends, they are becoming more and more familiar with and enjoying the high-end international fashion brands such as Michael Kors, DVF, Alice + Olivia, no longer satisfied with the same pattern of "Taobao explosion" and star money, and have increased demand for clothing consumption.

However, at present, there are many problems in the consumption of international top brands and high-end women's clothing stores in China.

And the goddess school can only pay hundreds of yuan monthly fee to be able to "rent with you and wear it easily and become beautiful". This new consumption mode cuts the beauty of love. It can not only easily and luxurious Vera Wang, but also buy 3-5 stores at home.

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It is therefore expected that the goddess faction will soon gather into a group of loyal fans.

Xu Chuansheng, managing partner of Jingwei, said: "sharing the economy and upgrading consumption is a continuous concern of Jingwei.

After 90's, the new generation is willing to solve the consumption habits of clothing, food and housing through mobile phone mobile terminals, which is changing the development of the garment industry.

The goddesses are doing a business that needs to be spelled together and run together.

We are optimistic about the team's executive ability and are willing to support them in building a high-quality fashion sharing ecosystem. "

Goddess App has ten new products every day.

In the harsh environment of widespread loss of electricity providers and shrinking retail sales under the line, the goddess school has successfully launched a number of successful business lines: whether it is a single dress rental, monthly fee membership cloud wardrobe or offline shop, it will achieve profitability or balance in less than a year.

In addition, the goddess group has a unique supply channel for overseas brands, as well as a permanent buyer in New York.

The buyer has worked in ELLE and other famous fashion magazines for nearly 10 years, and has been a fashion consultant for many celebrities and famous women including former US first lady Michel Obama.

Mature supply channels and experienced buyer combinations make the goddess have a strong advantage in the procurement and supply chain.

As everyone knows,

Sharing is a heavy back-end industry, and Goddess has created a series of miraculous performance in the industry: new clothes can be recovered within 2 months on average; the 3000 square meter integrated laundry and laundry center can complete the whole "receiving, cleaning, outgoing" cycle within 5 hours.

Thanks to the excellent user experience and the rich choice of styles, 20% of the goddess members are relieved to pay thousands of yuan annual fees to become members of the annual card.

In the new mode of clothing sharing, the goddess school has pioneered the establishment of a complete and efficient operation system, handed over outstanding pcripts, and laid a solid foundation for the rapid development of financing.

Zhu Yiting, partner of Huachang capital, said: "I am glad to see that the goddess school has not only solved the main pain points of traditional electricity suppliers such as low gross profit, low Re purchase, low customer service, but also saved at least 3 square meters of space for each user.

The goddess group uses the shared economy to allocate resources reasonably and efficiently, and supports user experience through data.

Xu Baizi, a founder of the goddess group, was one of the three students who won the Columbia University in. After graduation, he worked in Deutsche Bank and Macquarie Group's Paris investment banking department to vice president.

After obtaining the financing, the goddess group further enhanced the management team, and the new strategic leader was graduated from London School of Economics and Political Science and served as an analyst of Macquarie Group.

Meanwhile, supply chain experts, red star, VP and other senior talents joined the goddess group at the same time.

More interesting reports, please pay attention to the world clothing shoes and hats net.