This Year'S Underwear Exhibition In Shenzhen Is Not Simple. These Stars And Big Coffee Will Be Airborne SIUF!

There is still more than a month to open!!! This year's most anticipated underwear industry annual event has finally entered the countdown. According to the consistent style of Xiaobian, here is another time to emphasize the exhibition time: 19 to 21 April.

SIUF is popular. We believe that we do not need to make more details, but we are familiar with each other. We are familiar with the exhibition area of 73000 square meters, bringing together more than 800 brand enterprises to participate in the exhibition. We expect to break through 120000 professional audiences. These are not the key points. SIUF has always been a highly competitive exhibition. Apart from its large scale, famous exhibitors and colorful series of activities, there are many super big coffee companies that will also be airborne in Shenzhen to help SIUF.

Tan Weiwei, an internationally famous singer

In March 8, 2017, Tan Weiwei attended the "one heart and one benefit Weiwei Dao" - Feng dance, Huaxia Xinyi healthy China line and 2017 China underwear culture week press conference, and joined the Xinyi public welfare foundation as an ambassador of love, contributing to the cause of women's health and public welfare.

At the same time, Tan Weiwei will also attend the "bright public welfare Fashion Night" - Golden belly award April 19th - the SIUF2017 China underwear industry annual award ceremony and the Feng dance Huaxia heart health China line launching ceremony, singing the Chinese underwear industry with songs.

Internationally renowned singers took part in the national singers competition in 2002 and entered the public view. In the past decade, they have been doing practical music and low-key self. Music has won many applause and honor. The public image of positive, healthy, confident and almost scandal has also been widely recognized and loved by fans. 2016 and 2017 Tan Weiwei has been on the CCTV Spring Festival gala for two years in a row, which has further consolidated her position in the music world.

Vitoria's Secret CEO Sharen Jester Turney

The former chief executive of Vitoria's secret has brought Victoria to the top of the summit.

Since 2006, as the brand CEO, Wei has been testing water to find more profit points, such as sports product lines and swimsuits.

Under her leadership, the overall sales of the company increased by more than 70% to 7 billion 700 million dollars.

In 2013, Bloomberg listed Sharen Jester Turney as the world's fourth highest female CEO.

In February 2016, Turney resigned from the post of CEO, but he continued to stay as a consultant.

In November 2016, Turney met Mr. Zhang Fengwei, founder of SIUF, on the "Wei Mi Da Xiu". After a lot of friendly talks, Turney became very interested in the Chinese underwear market and SIUF Shenzhen underwear exhibition. He decided to accept Zhang Fengwei's invitation to serve as the jury of the finals of the SIUF2017 international underwear supermodel draft Convention held at the Shenzhen Convention and Exhibition Center in April 21st.

International top show Rene Celestin

The world's top show director, the world's top fashion director, has been in fashion and luxury industry for more than 20 years. It has been leading the fashion all over the world. Its style and form are well pursued by Chinese and foreign brands. It has planned more than 800 events and exhibitions for the world's top brands such as Vitoria's secret, Armani and Chanel.

In 2017, Rene will serve as the final judge of the super model draft finals and SIUF China underwear culture week consultant.

This is the second cooperation between Rene and SIUF. In 2016, Rene was invited to visit the SIUF underwear exhibition in Shenzhen, and served as the final judge of the SIUF2016 international underwear supermodel draft convention.

Rene said SIUF underwear exhibition in Shenzhen is an interesting exhibition. The diversity, richness and creative presentation of China's underwear brand is amazing. The size and influence of Shenzhen underwear exhibition hall are amazing.

At the same time, he also gave a high evaluation of the SIUF underwear supermodel draft platform.

Supermodels are very international, and he is willing to give more professional guidance.

Internationally renowned director Hamish Hamilton

Internationally famous director and executive producer.

The career of Hamish Hamilton started in Scotland, initially working for the Broadcasting British Corporation (BBC). Since then, he has set foot in the world and devoted herself to the direction and production of documentaries, concerts and awards ceremonies. In 2015, he directed the world's top show such as the eighty-seventh Oscar prize, the iHeart radio music awards and the Vitoria Secret Swimsuit thematic show. In 2016, he directed the "Paris Vitoria Secret Fashion Show", which created more than 1 billion hits and set a record for the brand.

In 2017, director of the "super bowl" midfield show, starring Miss Gaga, was the director of the "super bowl" midfield show, which broke all ratings records and became the most popular music event in all the platforms in history.

Hamish Hamilton will also serve as the jury of the finals of the SIUF2017 international underwear supermodel final contest. It will form a super jury with Turney and Rene. It will seek the highlights and shortcomings of Oriental models with westerners' aesthetics, and create professional international events that integrate Eastern and Western characteristics.

Paris concept founder Jos Berry

Top world

The observer, the founder of Paris concept, called the "Lord Buddha".

Jos Berry said: "underwear is tailored to fit, is to give their own joy, is the desire to show charm."

She has her own unique aesthetics for underwear. She leads the international underwear design team in Paris, Paris, which provides the latest underwear fashion index for the global underwear professionals.

In 2017, Jos Berry will be invited to be the judge of the charming Oriental China international underwear creative design competition, offering professional views and guidance for the trend of underwear trend in China.

Jasonpaul McCarthy, director of design department, Parsons Institute

He graduated from the Department of fashion design, Royal College of Art, and is now the director of the Department of fashion design, Parsons School of design, Paris campus.

She has participated in international fashion work in Europe and the United States. She specializes in fashion design, accessories design and market management. It is highly sensitive to the trend of fashion. In 2017, Jasonpaul joined Jos Berry as the judges of the charming Oriental China international underwear creative design competition.

Big coffee is leading the peak of Chinese underwear fashion.

SIUF2017 China (Shenzhen) international brand underwear exhibition will soon bloom. We invite you to enjoy the cultural feast of this underwear industry.