Jingdong And Farfetch VS Ali And YNAP

Bank of Paris, France

A few days after the Luca Solca's stay in Shanghai, the head of the Department was asked an interesting topic: "what do you think of the cooperation between Jingdong and Farfetch?" the bright spot is that the questioner is

Staff - Tmall's parent company, Jingdong's domestic rival.

"I think Farfetch's business model is very interesting, and there are few full value luxuries nowadays.

Net-a-Porter is another example. "

He said at the ninth summit of the top brands, "but the Net-a-Porter mode is very heavy, which means inventory risk.

In my opinion, if Farfetch can deal with regional price conflicts with brands, it will be a good partner.

According to the world clothing shoes and hats net, in June 22nd this year, Jingdong invested $397 million in the UK electricity supplier Farfetch, becoming one of the largest shareholders.

According to the cooperation agreement, Jingdong and Farfetch will make use of Jingdong's digital marketing technology platform and service "black long technology", combined with Jingdong big data resources, to help Farfetch establish automatic marketing system in China, so as to enhance Farfetch's visibility and market position in China.

Liu Qiangdong, chairman and chief executive officer of Jingdong group, will join the Farfetch board.

Members also have the media giant, Kangtai NAS International Group Chairman and chief executive Jonathan Newhouse.

Just two weeks ago, Kangtai Nash and Farfetch announced their strategic partners.

Farfetch official website

Because of this industry's promising investment, Jingdong has frequently appeared in the media.

At the same time, people can not help but pay attention to Alibaba and another global luxury electric giant Yoox Net-a-Porter (hereinafter referred to as "YNAP"), speculate whether the two sides will join hands to meet the enemy.

Soon, there was a rumor that Alibaba was interested in investing in YNAP. The news showed that the Yoox share price of the latter listed company of Milan rose 8.7% to 25.41 euros per share.

Up to now, the main characters have not responded.

Two investment bankers contacted by a newspaper also said they had not heard of the new trend.

However, one of them said, "anything can happen recently."

Another said, "as long as Alibaba wants it, anything is possible.

At last week's Detroit forum, Ma talked about the trend of global shopping. "If you buy Coconut from Thailand only in the future, you will receive it within 72 hours."

Similarly, the shoes and hats on luxury Boulevard on Montaigne Boulevard can also be purchased online and equipped with high speed courier service.

Ma Yun attends Alibaba's "connecting the world" US SME forum in Detroit, us.

In China, the battle between Tmall and Jingdong is gradually heating up.

Liu Xiuyun, general manager of Tmall clothing, said in an interview that Tmall is expected to launch luxury Channel in the second half of the year, and it will only open to the crowd of luxury brands on the shopping guide page.

Ding Xia, President of Jingdong clothing store, told reporters in April this year that although Jingdong is not the place where the masses want to buy luxury goods, it does not mean Jingdong does not do it.

On the second day when she came to Shanghai to attend the Shanghai Fashion Week conference, she made an appointment with the relevant person in charge of LVMH China.

"Now a big black hole in online sales is China, and there are many other things that can be done."

According to the analysis of Luca Solca, consumers in China's three or four tier cities who have not yet been satisfied with luxury brand shops, and buyers of tourism consumption are likely to push the Chinese luxury electric business market to a climax.

Perhaps the reason for them to wait and see is the risk of returning goods, goods and counterfeit goods.

But when international business platforms join hands with local suppliers, they will probably disappear.

At the same time, the skeptical luxury brand of China's e-commerce channel may be easier to unload and become a party.

More interesting reports, please pay attention to the world clothing shoes and hats net.