The Arrival Of The Era Of Urban Beauty Super Brand "Unbounded Retail"

According to the world clothing shoes and hats net, Lin Chiling appeared in the Jingdong 9.29 urban beauty super brand sunset activity as the chief designer of famous domestic underwear brand city beauty, and released the latest design.

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The super brand day activities not only opened online sales in Jingdong mall, but also infiltrated more than 2000 stores under the city beauty brand line, together with Jingdong to promote online and offline linkage, achieving highly precise crowd diversion and user intensive operation.

It is worth mentioning that this activity began to use the big data portraits of Jingdong to conduct high-precision crowd screening in the early stage of preheating. On the day of super brand day activities, it opened Jingdong's all channel bullying mode.

Barrage and many other innovative ways of interaction directly touch consumers.

This city beauty's super brand day activities, relying on the entire scene of the deep night marketing, successfully opened up the online and offline consumer scenarios, not only greatly enhanced the promotion effect of the activities, but also achieved a deep link between the brand and users.

The urban beauty who deeply ploughs China's underwear market has opened the "fast fashion" brand pformation road since 2012. It is the first underwear brand in China to focus on fast fashion. It is committed to creating a fast fashion life for every city woman.

Brands are integrated into the fashion trend of the season, integrating international fashion elements and Chinese market demand, launching products with diverse styles, bringing the fashion attitude of the brand into the products, and enjoying the popularity of celebrities, celebrities, beautiful stores and moderate prices.

The joint Jingdong held a grand super brand day, not only is the brand sincere feedback platform for female consumers, but also to a certain extent, enhance the adhesion of Jingdong female users.

In recent years, Jingdong's fashion business has become one of the fastest growing categories of Jingdong, and underwear has also become an important category of growth.

Especially from the sales performance of Jingdong 618 this year, the users of urban beauty on the Jingdong platform have increased exponentially. In addition to the fact that more and more young consumers are beginning to pursue younger and fashionable underwear, they also rely on the continuous introduction of high quality brands by Jingdong to gradually establish a solid and reliable quality positioning for the platform, which makes women consumers save a lot of worries when buying items such as personal clothing.

Zheng Yaonan, chairman and President of the urban beauty group, said: "Jingdong is the leading brand of the online Internet brand. Jingdong has a very strong leading marketing ability and social resources capabilities. It has been supporting the development of our domestic brands and is a high quality platform for our domestic brand development. We believe that Jingdong group and urban beauty can create a better future."

CEO, chief strategist of the urban beauty group and urban beauty, said: "the electronic platform not only accepts the sales of urban beauty, but also takes some important functions such as brand development, product design, and so on.

The electricity supplier can guide the new retail system with the Internet thinking, and pull the whole category development through customer's data mining.

Therefore, the electricity supplier in the future will become a very powerful support for urban beauty in the course of business development, and Jingdong is a strong support for urban beauty.

Liu Qiangdong, chairman and chief executive officer of Jingdong group's board of directors, said:

From the first day in 2004, we insisted on working with famous brands only, rejecting all products of inferior brand or inferior quality.

Jingdong group is very willing to cooperate with the beautiful brand of urban beauty so as to support it.

We hope that through the Jingdong, millions of Chinese will be able to use the beauty of the city. One day we hope to sell the beauty of the city to the rest of the world as fast as possible.

According to Jingdong forecasts, the retail industry will usher in the fourth retail revolution between the next 10 to 20 years.

This revolution does not change retail, but the consumption trend drives traditional retailers and electric providers to break through the two sides' boundaries through seamless cooperation so as to truly diversify the consumption scene.

With the coming of the age, we really realize the upgrading of cost, efficiency and experience.

More attention should be paid to the world clothing shoes and hats net.