Luxury Electric Providers Farfetch Frequent Investment To Expand Losses

According to the world clothing shoes and hats net, technology driven.

Online retailers

In 2016, sales increased by 81% to 547 million 900 thousand pounds, and revenue increased by 74% to 1.51 billion, but the post tax deficit expanded to 34 million pounds.

The founder and CEO Jose Neves said in a statement that Farfetch is in a stage of rapid development, "21 million visits a month, and 500 boutiques and 200.

Keep relationship.

Strong growth is also reflected in the platform's product demand and supply. Jose Neves expressed confidence in the company's future.

Farfetch received $110 million in F round of financing last year, valued at $1 billion 500 million, becoming the fastest growing online retailing in the UK, but it has never been profitable.

According to Farfetch, the investment in technology, acquiring new consumers and recruiting people last year is very strong.

In 2017, Farfetch also spent a lot of money buying Nash's content website style.com, invites the founder of Net-a-Porter Natalie Masssenet as a non-executive director, formulating a share purchase plan for employees, and launching a "future store" plan, etc. in Kangtai,

Jose Neves and Natalie Masssenet

"We have a very solid foundation and will continue to invest and develop our business and build an authoritative platform for the luxury industry," Jose Neves said.

"The sales of Farfetch in China, Hongkong, Asia Pacific, Europe and the United States are very strong. The growth rate of China's market is the fastest, and the unit price is about 5000 yuan," Ming, general manager of Farfetch China, told the curiosity daily.

At the same time, Farfetch's rival Yoox Net-A-Porter (YNAP) recently released the 2017 quarter fiscal year third quarter and the first nine months of the performance report.

In the nine months ended September 30, 2017, sales amounted to 1 billion 500 million euros (about 1 billion 340 million pounds), an increase of 18.6% over the same period last year.

But the number of Yoox Net-A-Porter (YNAP) includes Net-A-Porter that sells seasonal luxury goods and Yoox that sells discounted luxury items for the season.

The average order price has been reduced to 330 euros from 331 euros in the same period last year.

YNAP in the past 9 months, the main consumption areas are concentrated in Europe and North America, but sales in the Asia Pacific region have increased by 21.7%, with mainland China and Hongkong performing well.

Net-a-Porter and Farfetch under YNAP launched the Chinese version of the website in 2012 and 2014, respectively, and entered the Chinese market. Although two have offices in China, there is little movement except for some small market activities.

Farfetch attracted some attention in June this year because of the Jingdong's $397 million investment.

"China's fast-growing middle class and the pursuit of high quality life by the millennial generation, China's e-commerce industry and supporting services, such as advanced payment methods and logistics, make Farfetch very optimistic about the Chinese market, and headquarters are constantly increasing the investment power in China." Ming told the curiosity daily in an email interview about the Farfetch's future plan in the Chinese market. "The experienced Chinese team knows China very well and hopes to give consumers a better shopping experience in the high-end shopping experience that suits their habits in a short time.

We are going to go online on WeChat's official mall, and it is easier and easier to find the products that consumers want, quickly complete orders, and track the logistics information of packages.

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