New Development Of Garment Industry: Humen Vanke "Clothing Cloud" Project Officially Launched At 2 Billion Valuation

On the afternoon of November 17th, during the twenty-second Humen costume fair and 2017 Humen fashion week, the creative fashion commune started and Humen's first original design buyer festival was officially launched in Humen.

This is the first industrial project of Vanke Group in Humen. During the Trade Fair held the international famous clothing industry big coffee forum, it also held the first fast fashion buyer's day, attracting many famous designers and buyers to join, promoting fashion creativity and Humen.

Deep integration development.

Ye Kongxin, Secretary of the Humen Town Committee, said that the creative fashion commune is "Humen Vanke clothing cloud", which has been officially operated during this year's trade fair. It consists of five big clouds: Sales cloud, brand cloud, design cloud, supply chain cloud and education cloud.

It will provide a high value business environment for garment enterprises through the accumulation of resources, value enhancement and atmosphere, and create a localized brand street, which will help Humen apparel and apparel industry design and develop the two ends of the smile curve.

Marketing promotion to high-end development.

It is understood that the creative fashion commune is located in the first industrial district of Jinsha, Tai Sha Road, Humen. It covers an area of about 20 thousand square meters, with a total construction area of about 53 thousand square meters, and a total of 26 buildings.

Reporters learned that this is not the Vanke Group's first cultural and creative industry project in Dongguan, before Vanke in Dongguan successfully created 769 literary creation park.

Zhou Rong, general manager of Vanke City company in Dongguan, said that Vanke Group started the strategy of city supporting service providers in 2015. Based on the core business of residential development, it explored the direction of urban development and determined to serve as an ecological platform for customers and urban development. "This industry project is the bold attempt of Vanke to help Humen with its unique industrial base. We believe that with the efforts and efforts of all parties, the creative fashion community will drive Humen.

New development of industry.

Vanke made use of the space of the original factory building to introduce high-quality resources in the industry such as butterfly news, and gathered thousands of famous designers and buyers to join.

The park is equipped with cloud display center, cloud financial services, cloud business life matching, fashion maker market, new retail channel center, and cloud industry achievements display six.

Planning and supporting hardcover apartments will provide cultural and artistic creation space, business and commercial development space, high-quality and complete supporting services and daily office life for the merchants to enter.

Insiders estimate that after the completion of the project, the annual output value will be as high as 2 billion yuan.

Five cloud of "Vanke clothing cloud in Humen"

1, "sales cloud" is committed to widening and upgrading the existing sales channels, through the combination of online and offline trade, will introduce such as live sales technology and so on.

The trend trend has reached initial cooperation with the technology of the world.

2, "brand cloud" will build a platform for representing the brand of Humen's new generation. At present, brands such as Qiao Bo, Yi AO and Seoul station express their initial intentions.

3, "design cloud" aims to bring the designer group into play and promote designers' works.

Effective conversion, plans to set up 500 sets of designer apartments, hardcover rooms, designers can carry bags, currently with the Humen Fashion Designers Association and some well-known local designers docking.

4, "supply chain cloud" combines the above several clouds to integrate resources to create a flexible supply chain for Humen garments.

5, "education cloud" will nurture the relevant market oriented talents in various links of the industrial chain through professional institutions, and provide human security for upgrading the industrial chain. At present, it has butted up textile and clothing colleges and universities such as Guangdong Innovation Institute.

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