The Kinetic Energy And Key Factors Of Garment Enterprises' Development This Year

A shares

Three quarterly reports of listed companies have been disclosed, and some garment enterprises have disclosed their annual performance forecasts.

According to the world clothing and shoe net, more than 60 A share apparel companies listed in the scope of observation, so far, a total of 38 companies have issued annual performance notices, of which 29 have predicted earnings growth, a sharp rise and a turnaround in losses, with a sharp decline in performance, 7 in advance and 7 in advance, and 2 in those with no performance.

Overall, the annual report of the company has been over 7, and continues to recover from the start of the pformation and upgrading of the garment industry since the beginning of the year.

From these clothing enterprises annual performance notice, we can also explore some of the kinetic and key factors in the development of garment enterprises this year.

One of the reasons for growth: segmental market is growing and new business is growing rapidly.

Children's clothing is one of the most obvious segments of the clothing industry this year. At present, many garment enterprises are involved in the capital market.

Industry and general performance is showing growth momentum.

New shares listed this year

According to the notice, the net profit attributable to shareholders of Listed Companies in 2017 is 83 million 73 thousand and 300 yuan to 94 million 940 thousand and 900 yuan, an increase of 5%-20% compared with the same period last year.

He said that the growth of performance has benefited from the macro factors of the continuous improvement of children's wear industry in China, and also benefited from the adjustment of the company's sales channels and the rapid development of e-commerce business.

Another baby products business blonde Rabbi also predicted that the company's net profit attributable to shareholders of Listed Companies in 2017 was 72 million 755 thousand and 700 yuan to 87 million 306 thousand and 800 yuan, an increase of 0% to 20% compared with the same period last year.

Semir clothing 2017 semi annual report shows that its children's clothing business in the first half of the year's revenue has exceeded the casual wear business, from the point of view of revenue, Semir clothing has become a clothing business dominated by children's clothing business.

The Semir barrack children's clothing is the market share of the first brand of children's clothing. From the development trend of children's wear leading enterprises, the children's wear market is in a period of rapid growth.

At the same time, he also mentioned another factor in the growth of net profit, that is, the rapid growth of the "emerging" business.

Judging from the sales performance of Tmall double eleven this year, the top line of sales is basically offline brands, and pure online brands are few.

This shows that the electricity supplier business has become an important part of traditional clothing brands, and the online and offline mode of operation will become an important development mode for apparel enterprises.

Semir apparel said in its semi annual report that the company will increase investment in Internet channels and explore the implementation of Semir O2O business model.

Golden hair Rabbi, also known as a factor driving growth in performance, is the continuous development of online and offline interactive development.

Two of the reasons for the growth: cross border pformation, diversified sectors continued to grow.

There is a phenomenon that some garment enterprises with obvious cross boundary pformation predict that this year's performance will increase significantly.

According to the special announcement, it is estimated that the net profit attributable to shareholders of Listed Companies in 2017 will be 597 million yuan to 778 million yuan, an increase of 65%-115% compared with the same period last year. The reason for the increase is that the supply chain management business and brand management business have been developing rapidly, resulting in a substantial increase in performance.

In 2017, the three quarterly report showed that the company achieved a profit of 6 billion 17 million yuan in the first three quarters of this year, an increase of 245.85% over the same period last year. The net profit attributable to shareholders of listed companies was 180 million yuan, up 140.85% over the same period last year.

Search for 2017 semi annual report shows that the company's supply chain management business revenue has accounted for more than 7 of the company's total revenue, net profit accounted for close to 6 of the company's net profit, is already a supply chain management business, corresponding to the "frontline front-line" casual clothing business accounted for a smaller step, revenue fell 7.17% over the same period last year.

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Similarly, there are cross-border enterprises, Kaiser culture and other enterprises.

Cross border announcement said that the net profit attributable to shareholders of Listed Companies in 2017 was 7.09 yuan -8.27 billion yuan, an increase of 80%-110% compared with the same period last year.

The reason is that the company's cross-border electricity business continues to maintain rapid growth; Kaiser culture expects that the net profit attributable to shareholders of Listed Companies in 2017 will be 274 million yuan to 335 million yuan, an increase of 80%-120% compared with the same period last year. The growth rate is due to the growth of Pan Entertainment business in the previous period, resulting in a steady increase in net profit attributable to shareholders of listed companies.

Such enterprises as search, special, cross border and Kaiser culture have already retired from their original clothing industry, and the new business has become the main industry, belonging to the typical cross border pformation enterprises in garment enterprises.

Three reasons for the growth of performance: improving the operating efficiency of the main industry and expanding the multi brand and multi product line

In addition to market segmentation, market growth, new business growth and cross-border business growth, the growth of garment enterprises certainly can not reduce the growth of the main garment industry, otherwise, it is somewhat less "gold content".

Take some time ago "negative" news constantly shoes and clothing market, some enterprises have achieved "counter trend" growth or recovery growth trend.

For example, Tian Chong fashion, the company predicted 2017 substantial increase in performance, the company expects 2017 cumulative net profit compared with the same period last year, an increase of more than 50%.

The company said that the substantial growth of its performance was due to the adoption of integrated operation strategy of multi brand and whole industry chain to improve the quality and efficiency of operation. It was predicted that the operating income in 2017 will grow year by year, and the gross profit margin will be raised and profits will increase.

In the semi annual report, Tian Chong fashion said that the first half of 2017, the company achieved 814 million yuan in revenue from seven shoes and clothing brands owned and represented by the company, an increase of 9.17% compared with the same period last year. Through product integration, R & D management and other measures, the turnover rate of commodities was increased, and the gross gross profit margin was 59.25%, an increase of 0.61 percentage points over the same period last year. The net profit of the parent company was 101 million yuan, an increase of 75.57% over the same period last year.

Another shoe company on Saturday predicted that the net profit attributable to shareholders of Listed Companies in 2017 was 20 million 839 thousand and 600 yuan to 27 million 91 thousand and 500 yuan, an increase of 0%-30% compared with the same period last year.

The company said that in recent years, the company has adjusted the channel structure. The newly established brand collection store "SATURDAY MODE" is in good condition, and the main business revenue of the company is expected to increase slightly. Another factor is the fashionable fxun and Beijing shihin merged into the consolidated statements this year, which has a positive effect on the company's business performance.

In 2017, the net profit of the Company attributable to shareholders of listed companies was 150 million yuan to 160 million yuan, an increase of 13.13%-20.67% compared with the same period last year.

The company said that the reason for its growth is to strengthen product research and development, improve marketing channel construction, intensify publicity and promotion, enhance product market recognition, and continue to maintain sales revenue growth.

This year, the company has launched a series of holiday tourism products to further expand the product line.

The common reasons for the growth of these apparel companies, such as bryin, and the creation of fashion companies, including Saturday, which is expected to resume growth, can be attributed to further improving the efficiency of the main business, adjusting the channel structure, and developing new brands and product lines.

The performance growth factors of many garment enterprises that have shown strong growth in the first three quarters and have good performance in clothing industry can also be summarized as the above reasons.

Four of the reasons for performance growth: mergers and acquisitions investment thickening performance, capital operation "effective"

Among these three reasons for growth, whether it is market segmentation, emerging businesses or cross-border diversification, expanding multi brand and multi product lines, the growth momentum of these industries can be boosted by capital operation. One important means is mergers and acquisitions to integrate external resources in the industry.

As a matter of fact, the reason for the growth of garment enterprises' performance is always the result of comprehensive factors, but the emphasis is different.

For example, the shoe companies mentioned above mentioned on Saturday that one factor of their performance growth is merger and acquisition.

Some textile and garment companies also mentioned the factors of mergers and acquisitions.

For example, Meng Jie shares and Luo Lai life in the home textile industry.

Meng Jie shares estimated that the net profit attributable to shareholders of Listed Companies in 2017 was 107 million yuan to 136 million yuan, an increase of 10%-40% compared with the same period last year.

The company believes that there are two reasons for the growth of performance: one is the holding of Fujian Dafang sleep Polytron Technologies Inc; the other is the promotion of brand and product market; the development of sub brands and emerging channels bring about performance growth; two.

Luo Lai life predicts that the net profit attributable to shareholders of Listed Companies in 2017 will be 365 million yuan to 428 million yuan, an increase of 15%-35% compared with the same period last year. The reason for the increase is the continuous optimization of business structure and channels, further promotion of industrial mergers and acquisitions, and business growth.

Although some companies express their performance growth as a result of mergers and acquisitions, the reasons for their growth often can be attributed to capital operation strategies such as mergers and acquisitions, investment and so on.

This is not the investment of M & A this year, but last year or earlier investment in M & A, which is reflected in the financial statement and the new business has begun to contribute to profits after integration.

Take the women's dress enterprise as an example, the company expects the net profit attributable to shareholders of Listed Companies in 2017 will be 180 million yuan to 230 million yuan, an increase of 10%-40% compared with the same period last year.

The company, based on the women's fashion industry, has also expanded the fashion related industries such as green baby, medical beauty and cosmetics. With the expansion of business scope and the revival of women's clothing business, the company's overall business revenue and business performance have gradually increased.

In the cause of this growth, there are both reasons for the merger of last year's medical beauty related companies, as well as the reasons for the revival of the main business of women's clothing and the expansion of new businesses such as baby business and cosmetics.

On the whole, the overall performance of the three quarterly report of the comprehensive garment enterprises and the annual performance forecast, the general trend of the recovery, warming and rising of the garment industry this year should be established.

Especially for downstream clothing brand retail enterprises.

Under these circumstances, the above factors that will push forward the growth of performance will also be maintained or even further strengthened.

Enter the fast-growing market segments, develop new high growth businesses, or cross the border into new runways, expand multi brand and multi product lines, and further improve the main business owners' brand operation efficiency. In this process, apparel listed companies will use capital operation means to speed up the pformation of enterprises, and some enterprises will eventually be eliminated in this game, and at the same time, more participants will join in.

More interesting reports, please pay attention to the world clothing shoes and hats net.