"If You Are In Full Bloom, The Fragrance Comes From You" - An Interview With Zhang Yu, Deputy General Manager Of Lian Xuan Dress.
The nineteenth session that just came to a close.
Fashion Source
At the fair, Shanghai love Xuan Industrial Co., Ltd. successfully won the most influential brand supplier award in 2017.
Shanghai love Xuan Industrial Co., Ltd. is a medium-sized garment enterprise integrating costume design, production, marketing and marketing. It was founded in January 2014 and is committed to
Double faced overcoat
The design, production and sale of high-end fashion ladies such as down garments, sweaters and so on. The headquarters is located in the building of mobile intelligent ground 3, the 3938 headquarters of Hongqiao Road, Shanghai Qingping Road, Qingpu District, Shanghai, and the factory is located at 6 building, 2429 Lian you road, Minhang District, Shanghai.
It is understood that this exhibition, love Xuan on the previous basis, to increase sweaters and feather down two categories, together with the main product coat, launched a series of products, widely praised.
The award-winning, love Xuan can be said to be deserved.
In order to further understand love Xuan, Xiaobian interviewed Zhang Yu, deputy general manager of love Xuan dress.
Talking about the current development of love Xuan, Zhang Yu said, "love Xuan clothing has a large number of advanced equipment and high-end talents, and has its own processing plant".
It is understood that the main battlefield of the production of love Xuan is located in Nantong, where there is an industrial park of nearly 40 mu, covering 6 factories, 2 factories for each category, and Shanghai design and research and development building.
"We only do one thing, but we will make it perfect.
From beginning to end, the focus of love is the design and research and development of products, "Zhang Yu said.
With regard to product development, "every year, we will bring teams to the world to participate in the show, to collect all kinds of popular elements, combine with the current fashion trends, integrate their original design ideas, and search for good materials all over the world, such as the newly mentioned new Cymbidium tail mink."
Zhang Yu talked about it.
In terms of research and development of raw materials, Zhang Yu said that the development of raw materials is the strength of AI Xuan. "This year we have developed a kind of wool with high fineness and high cost performance on cashmere, but its price is only a little higher than that of wool, light, thin, and very warm, and it can reach the partial texture of cashmere".
It is understood that
Love Xuan
By applying different mechanism styles and color styles at the same level of fabric, the brand can select different styles in one level of fabric, and then increase the selectivity of sweater, down and match.
The deep roots of products have laid a solid foundation for entering the market.
"Now the market is more open and diversified than before, and good products will surely develop well," Zhang Yu told reporters.
Xiaobian learned that from the establishment to the present, love Xuan did not specializes in sales, but it can develop to today, and owning its own market depends on products.
In fact, by working with as many OEM exhibitions as possible, more and more brands are contacting and recognizing the products of Hin Xuan.
At present, Shanghai love Xuan is an all-around modernized process, realizing independent raw material reserve. It has more than 120 design and research teams; hundreds of professional quality control centers; tens of thousands of production speed per day; more than 4000 consecutive annual contributions; support for 7 days to return quickly, Xiaobian Xiang Xin, tomorrow will be better!
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