"Create A Global Fashion Home Diplomacy To Help Shenzhen March Towards The Global Fashion Capital" - The Third China (Shenzhen) International Fashion Festival Starts Today.

On the morning of December 28th, the third China (Shenzhen), which attracted the attention of the industry.

The launching ceremony and the "Shenzhen fashion design masters project forum" were held in Longhua big wave fashion Town, Longhua.

This fashion festival is jointly sponsored by the Shenzhen Fashion Designers Association and the big wave fashion town of Longhua District, Shenzhen.

At present, the global fashion industry is facing a critical period of great differentiation, great change and great adjustment. The contrast of the global fashion power has begun to reverse. For a long time, the fashionable layout of "Europe and the United States and the west wind and eastward" are being rewritten.

At the same time, with the continuous enhancement of China's comprehensive national strength, especially the steady progress of the strategy of "one belt and one road", China, with its reputation as "the kingdom of clothing and Empire", has ushered in the great strategic opportunity to "return to the global fashion home". As a leading and important source of China's reform and opening up, Shenzhen has naturally been pushed to this cusp. It is necessary, capable and able to take advantage of this unprecedented opportunity to make progress.

China (Shenzhen) International Fashion Festival was born out of this new era and emerged as the times require.

In 2015 and 2016, under the care and support of relevant leaders and relevant units in Shenzhen, the Shenzhen Fashion Designers Association successfully held the China (Shenzhen) International Fashion Festival for the two consecutive session, which fully reflected the importance attached by the municipal government to the fashion industry, greatly boosted the confidence of the industry and the enthusiasm of the citizens to participate, and played an extremely important role in promoting the development of the industry, the construction of Shenzhen's "modern and internationalized innovative city" and the creation of the new international fashion.

The fashion industry has become the focus of Shenzhen's development. The Shenzhen municipal government has taken the fashion industry as a powerful impetus for Shenzhen to create the "fashion capital of the world", and has led and promoted the construction of the first-class international center city with the fashion industry and fashion culture. With the interaction of fashion and the Internet and the high-tech industry, the fashion + industry has now become a trend. Shenzhen, driven by the fashion industry, is moving towards the direction of Asian Fashion home.

The third China (Shenzhen) Fashion Festival has been officially adhering to this development idea. The main venue is located in a big wave fashion town with good industrial foundation after years of operation, construction and gathering. The park located in the big wave fashion town is one of the most important clothing industry bases with the most fashion brands in China, the most perfect industrial allocation and the scale cluster effect.

At that time, the global fashion media will focus on Shenzhen to witness the fashion feast.

These will directly help further build Shenzhen's new international fashion capital, further speed up the shift and upgrading of Shenzhen's fashion industry, and help further implement the strategic deployment of the fashion industry as a priority direction, and consolidate Shenzhen's dominant position in the international fashion home.

The third China (Shenzhen) International Fashion Festival takes the theme of Shenzhen fashion and global sharing as the theme. It closely cooperates with the strategic plan of Shenzhen municipal and municipal government to speed up the construction of a modern and internationalized innovative city, and earnestly implements the Shenzhen action plan of "China made 2025". Combining Shenzhen's "creating international fashion center, promoting the construction of fashion enterprise brand headquarters base, improving the professionalism and influence of fashion information dissemination, and continuously improving the development direction of fashion industry chain with creativity, design, publishing, exhibition and consumption as a whole, a series of activities are carried out."

According to Zhou Shikang, director of the third China (Shenzhen) International Fashion Festival Organizing Committee and President of the Shenzhen Fashion Designers Association, this fashion festival is a global and professional event with a competitive and pioneering international trend. The fashion festival is a new international and high-level professional activity held by the global fashion industry in a new historical orientation. The Shenzhen Fashion Festival has created a new mode of "industry hosting, government support and social participation". It has attracted positive demonstration effects in the industry. This fashion festival will continue to uphold this innovation concept and build a strategic platform for fashion industry chain, among which there are three highlights.

One is to continue hosting the global fashion city leaders summit, including the global fashion city leaders forum, the "belt and road" fashion design forum, and the three major forums of international fashion academy principals.

The aim is to build the leading platform for global fashion city exchanges and interaction, to create the best interface and fast track for Chinese fashion and international fashion, and to form an open, inclusive and win-win fashion communication mechanism through the in-depth dialogue between the East and the west, so as to promote Chinese fashion into the mainstream of the world and become an international fashion sharing and win-win thinking pool.

The first global fashion city leaders summit was held during the second Shenzhen Fashion Festival. It was highly recognized by the industry for its high specification, deep communication and wide participation.

The index system has been jointly developed by the Shenzhen Fashion Design Association, the Shenzhen European textile and clothing research institute and the Chinese textile and clothing education association and other authoritative bodies at home and abroad. The research results creatively construct the first index group of global fashion city monitoring, and form a complete fashion city management system from information collection, calculation, evaluation, to publication and implementation. It provides professional quantitative tools for the outside world to evaluate and study the global regional fashion capability construction, fill gaps in the global urban index analysis, and become the chief "vane" for the development of global fashion cities. It has opened a precedent for the development of urban fashion with index tool rationality, and will provide scientific and rational decision-making for the Shenzhen municipal government departments to create "global fashion capital". The second is the first release of the global fashion city index.

The index system will also become an important starting point for domestic fashion cities and international fashion cities to learn from each other, opening up a fast track for international cooperation in China's urban fashion capability building and fashion industry development.

By then, "

"It will be released simultaneously in many international cities such as Shenzhen, Milan and New York.

During the fashion festival, China international fashion design competition will be held and Chinese university students will be held.

Model competition.

The international fashion design innovation competition aims to guide the fashion designers to combine the fashion creativity, market application, fashion and design ideas of Shenzhen, lead the fashion design of the international fashion, and select professional talents through the contest to seamlessly connect with the local brands in Shenzhen.

The Chinese University fashion model competition will explore and nurture more elite talents, pushing outstanding models to China and even the world's top T.

It is worth mentioning that during the fashion festival, the fashion trend of the Shenzhen version will be released for the first time. The fashion trend is jointly predicted by the Shenzhen Fashion Designers Association and Shenzhen European textile and garment research institute and the Shenzhen fashion designers. The first interpretation of the fashion trend in China with the name of Shenzhen is the first to let the fashion trend of Europe and the United States hear "Shenzhen voice" for the first time.

During this period, fashion Carnival and other activities will be held.

The festival of national fashion life, which is interactive and shared, sets up national and global fashion colleges and universities, establishes global fashion think tanks, promotes the integration of fashion industry, research and research, and promotes the construction of international famous designer studio, and other fashion elements gathered in Shenzhen.

This event has been strongly supported by the China Textile and clothing education association, the Ministry of education textile Education Steering Committee, the China Fashion Designers Association, the Guangdong Clothing Designers Association and other units and government.

Will build

City,

Four in one, facing the world and representing China's chief fashion display platform, publishing platform, and cooperation platform, triggering the popular fashion upsurge of "industry launch, government promotion, regional linkage, multi interaction and all kinds of action", in order to boost Shenzhen's international emerging fashion capital, respond to the national "one way" strategic layout, and build a interactive platform for Chinese fashion and global fashion.

Industry people generally believe that China (Shenzhen) International Fashion Festival will become an important platform to promote the real economy and brand consumption of Shenzhen fashion, become the strategic support for building the new international fashion capital of Shenzhen, and become an important force to boost China's return to the world's fashion home, laying a new pattern of "the global fashion look China, China's fashion looks at Shenzhen".

President Zhou Shikang stressed that the third China (Shenzhen) International Fashion Festival will form a normal mechanism to promote the image of Shenzhen city through fashion Leadership Forum, costume events and fashion activities, promote exchanges and cooperation between Shenzhen and the top international fashion industry, accelerate the pformation of local fashion design achievements, display the major achievements of the fashion industry in the reform and opening up, speed up the pace of Chinese design and Chinese fashion entering the international arena, strengthen the global discourse power of Shenzhen fashion industry, and complete the mission of China's return to the global fashion arena based on Shenzhen.

China (Shenzhen) International Fashion Festival, with professional operation, Shenzhen characteristics, Chinese height and global vision, fills the gap of Shenzhen fashion home diplomacy at one stroke, greatly enhances the global discourse power and soft power of Shenzhen fashion industry, and becomes the booster of Shenzhen's fashion industry internationalization and the incubator of Shenzhen fashion designers.

Practice has proved that it is getting better.

It is the profound practice of Chinese cultural confidence in the fashion field, and is an important starting point for the revival of the Chinese nation with fashion revival.

It is reported that future

With a spirit of greater openness and sharing, we can aggregate the national and global fashion and quality resources, and conduct all-round, multi-level and in-depth interaction in the aspects of urban construction, talent exchange, brand cooperation and cross-border integration, so as to give full play to Shenzhen as a fashion.

The core role of the hub to build "

The global fashion community provides "sustainable development of global fashion".

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