Leather Feather, The Persistence And Pformation Of Love

In 2017, the industry became warmer.

However, there is nothing warmer than the song of beauty that is drunk and fascinated in winter.

。

They either use passionate kisses and stick to them, or exaggerate the vitality of their lives, and ignite a new spring after the ebb tide.

They will soon be blooming in China's most influential industries.

(spring).

(spring) exhibition, "

The exhibition area will be brought together.

The Haining Pavilion, the Xinji exhibition group, the Tongxiang exhibition group and the famous leather feather brands in the industry will compete with Taiwan.

Law of Attraction

(IFTF) the "2018 natural sustainable fashion tour" project will be launched in 2018, and the first stop of the tour will be located.

(spring).

Headquartered in the United Kingdom, its members are composed of national fur trade and industry associations from all over the world.

At present, the International Fur Association has 56 members from 40 countries. It covers almost all the important fur manufacturing and consuming countries in the world.

Talking about the handle

(spring) as the first stop of the global tour.

Kelly Xu, head of Asia, explained.

"

Kelly Xu also indicated that

They include Copenhagen fur, Finland fur auction house, North American fur auction house, American legend, the Fur Harvesters Auction Inc., and Russia's joint fur auction and so on. Therefore, they have the most authoritative fashion information in fur fashion field, which will help designers, brands and manufacturers to better use and innovate fur materials in the fashion industry, and play an important role in promoting and guiding the pformation of the industry.

No doubt.

The increase will further increase.

Exhibition, especially "

The fashion authority and innovation attraction of the exhibition area.

"

The 2018 publicity theme is "

The idea is to guide brands and designers to make good use of fur raw materials and make fur products well.

During the CHIC exhibition, the International Fur Association will also display new leather leather products in 2018, and plans to launch a VIP cocktail party to promote trade docking.

Kelly Xu is full of expectation for the commercial effect of CHIC2018 (spring).

In recent years, most of the feather and feather enterprises have been adapting to market changes, adjusting new ideas, and breaking through a road leading to the future.

Among them, some of them chose to adhere to the main industry of fur, not afraid of money and small profits, and choose to do the essence of the industry in one industry, stick to the handicraft, culture and traditional craft, and get the approval of the market.

Other enterprises have obtained new students through pformation, such as breaking through the seasonal restrictions on the production of seasonal clothing, or with other areas to achieve cross-border cooperation, extending to a broader fashion field.

No matter what, they represent the spirit and glory of PI Yu's fashion.

Persistence

Chan bang and Elmar are the representatives of "adhering to the school". They devote themselves to quality, edition, handwork, culture and tradition.

"I choose to stick to it, first of all, from the advantages of leather industry chain. Two, I believe that any industry will have a future if we have firm belief and deep understanding."

Huangfu Yong Chan, the head of Hangzhou can import and Export Co., said confidently.

Guangzhou Yue Yuan Group focuses on "focusing on attention" as a business principle. We are not afraid of a long road ahead. We have more than ten years of development goals such as "10 more years, 100 partnership projects, 500 business teams, and focus on feather clothing supply chain services", achieving an annual sales of 5 billion yuan.

Guangzhou happy edge Clothing Co., Ltd. is responsible for the horse also has a persistent belief.

For the leather feather entrepreneurs who are disseminated in practice, while adhering to the feather feather feelings, they are also innovating the products, which has become another highlight of leather exhibition.

"Persistence does not mean ignoring consumer demand. The leather industry is undoubtedly facing the challenge of being younger. After 80 / 90 /95, it has gradually become the main consumer force. I believe that in the next 5 to 10 years, their aesthetic values, values and habits will have a great impact on the future direction of fashion industry. Only when we grasp the trend of young people will we have the opportunity to seize this market belonging to the younger generation."

Elmar, director of Haining Leather Fashion Co., Ltd., Zhou Jie, told reporters that in the details of the products to be exhibited, apart from the synchronization of hardware with international brands, Elmar will also join some personalized patterns this year, such as embellishment of creative elements on leather.

In the face of innovation, Guangzhou Yue Yuan style is also hit the nail on the head: "competition pattern is forcing the clothing brand enterprises to accelerate the optimization of supply chain, improve product turnover and competitiveness, and innovate in marketing and business mode. From the perspective of enterprise development, who can solve the pain point will have room for survival."

To this end, Guangzhou Yue Yuan body will introduce six feather clothing features service modules on display: the OEM covers the boys and girls; the version is comfortable and fashionable; the 7-15 day shipment is fast; the spot mode; the ultimate explosive product is 40%.

Huangfu, who sticks to the leather industry, is also a young and fashionable practitioner. Mr. Chan can take the lead in the international fashion week four to catch up with the latest fashion signals. Through field research, he can further control the needs of 80/ 90's customers for style and design.

Chan can launch 500 personalized new models every year to make it one of the most dynamic and influential companies in the industry.

Leap in pformation

Transformation has become the resonance of enterprise pformation and the new era. It is also a path for some leather feather enterprises to seek rapid development in change.

It is precisely through the personalized pformation of the times, the development of new products and cross-border cooperation has expanded the larger fashion area, and is achieving a new expectation for the future.

Ma Jia, the head of Tongxiang Jia Bang fur Co., Ltd., who came back from abroad after 90 years, talked about his pformation. He has his own view: "whether from the advantages of Jia Bang or the development trend of the international and domestic market, Jia Bang's pformation and development is the way out in the future.

"Due to the single development competitiveness and increased risk, we are now expanding the road of leather and fur only, such as creating an independent designer brand for women's wear and men's clothing on the basis of processing trade. In the future, we will also consider crossing the border with accessories, footwear, bags and fashion homes."

Ma Jia said that although the product is suitable for the market, it also needs to constantly improve in terms of fashion. Management needs to be younger.

At this exhibition, carpel's Caramel fur fur coat, double faced Nepalese and so on will be refreshing.

Li Rutao, chairman of Xinji Yongjia fur Co., Ltd., said: "taking into account its own development conditions and characteristics of development, we believe that simply adhering to the fur industry is of little significance to us. Therefore, under the premise of adhering to fur and wool, we have made an extension of the industrial chain, developed home accessories, bags, small pendants, etc., giving each piece its cultural connotation, and the market is relatively promising at present."

No matter how to pform, it is inseparable from constantly mining consumer demand.

Li Rutao said, "

"

More and more exhibitors want to see the results of pformation in the market.

On the big platform, the product innovation, reform direction and future mode of enterprise pformation and pformation can be recognized and paid by the industry.

However, leather feather enterprises in pition say that no matter how to pform, no matter how to widen the industrial chain, leather feather enterprises will hold their own sword in the big fashion and make a solid product.

At the same time, CHIC, a big platform that lets a hundred flowers bloom, has also been committed to continuously developing and pforming industries to help enterprises develop.

This year, we are pushing the commercial docking as a focal point to promote customer demand.

(spring) will further upgrade the information service system and enhance the value of the exhibition platform.

This is also what companies want: "

In information guidance, passenger flow control and even software guidance services, they are more detailed and professional, so as to realize the rapid docking of goods and goods.

As a leading actor in the stage of CHIC, exhibitors have been dealing with them for many years, but this time, reporters feel the new spirit and belief of exhibitors, and are moved by them or do not forget the insistence of their original minds, or constantly pform and innovate continuously.

Behind the good development momentum of the fur industry, the enterprise has learned to take advantage of its own advantages and take the path of differentiation and development.

More interesting reports, please pay attention.

。